At a Glance
- Tasks: Drive sales growth and build strong partnerships with key accounts in the bakery sector.
- Company: Join Zeelandia UK, a leader in high-quality bakery ingredients with a focus on innovation.
- Benefits: Competitive salary, professional development, and a chance to make an impact in the food industry.
- Why this job: Be part of a dynamic team that values collaboration and customer satisfaction.
- Qualifications: Experience in B2B sales, especially in FMCG or food manufacturing, is essential.
- Other info: Opportunity for career growth and involvement in sustainability initiatives.
The predicted salary is between 36000 - 60000 £ per year.
Zeelandia UK, part of the Royal Zeelandia Group, are a leading supplier of high-quality bakery ingredients, serving both Industrial and Craft bakeries across the UK. With a strong heritage in the food ingredients sector and a reputation for innovation, service and collaboration, we partner with our customers to develop ingredient solutions that drive profitable growth. We are now looking to recruit a Key Account Manager into our team, to support delivery of the next stage of our strategy.
Job requirements
- Deliver annual sales plan for assigned key accounts to achieve revenue growth of X% by year-end; maintain KPI ≥ target margin.
- Own account management process; ensure CRM data accuracy and compliance at 100% for all interactions.
- Partner with cross-functional teams (NPD, Customer Services, HR, Marketing, Operations, Finance) to remove blockers and deliver seamless customer experience.
- Develop and execute strategic account plans to secure long-term partnerships, including weekly onsite meetings with current and potential customers.
- Continuously improve sales workflows; document SOPs and implement measurable efficiency gains.
- Manage compliance & risk for all account activities (GDPR, contractual obligations, pricing governance).
- Report progress via dashboards and monthly reviews; escalate risks or delays promptly to leadership.
- Contribute to DEI, sustainability, and wellbeing initiatives relevant to client engagement and company values.
- Attend and actively contribute to required meetings, including pipeline reviews, client strategy sessions, and quarterly business reviews.
- Monitor market trends and competitor activity; provide insights to inform pricing and product positioning.
- Drive customer satisfaction and retention by resolving issues quickly and maintaining proactive communication.
Experience
- Experience in FMCG or food manufacturing sector, especially with experience of bread, multi-site or complex supply chain environments.
- Professional certifications such as Key Account Management, Negotiation Skills, or Sales Leadership or equivalent experience.
- Proven experience in B2B sales within the food manufacturing or bakery ingredients sector, managing large or strategic accounts.
- Strong technical understanding of bakery processes and ingredient functionality.
Skills
- Strategic account planning and relationship management.
- Negotiation and influencing skills with senior stakeholders.
- Data analysis and forecasting (Excel, BI tools).
- Problem-solving and solution selling in a technical environment.
- Communication: Clear written and verbal communication; ability to present technical solutions to non-technical audiences.
- Digital/Systems: Proficient in CRM systems (e.g., Salesforce), MS Office Suite; intermediate Excel for data analysis.
- Compliance Awareness: Food safety standards (e.g., BRC, HACCP), GDPR, and contractual compliance relevant to client management.
- Commercial Acumen: Ability to manage pricing structures, margin targets, and profitability for key accounts.
- Project management or process improvement credentials (e.g., PRINCE2, Six Sigma).
Key Account Manager in Wigan employer: Zeelandia UK Ltd
Contact Detail:
Zeelandia UK Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Account Manager in Wigan
✨Tip Number 1
Network like a pro! Reach out to your connections in the food manufacturing sector, especially those who know Zeelandia UK. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching Zeelandia’s products and recent innovations. Show us you’re not just another candidate; demonstrate your passion for bakery ingredients and how you can contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience in B2B sales and how you’ve managed key accounts. We want to hear about your successes and how you can drive customer satisfaction at Zeelandia.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and contributing to our mission.
We think you need these skills to ace Key Account Manager in Wigan
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Key Account Manager role. Highlight your experience in B2B sales and any relevant certifications. We want to see how your skills align with our needs, so don’t be shy about showcasing your achievements!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about the bakery ingredients sector and how you can contribute to our team. Keep it concise but impactful – we love a good story!
Showcase Your Technical Skills: Since this role involves a strong technical understanding of bakery processes, make sure to mention any relevant experience or knowledge you have. We appreciate candidates who can communicate complex ideas clearly, especially to non-technical audiences.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Zeelandia UK Ltd
✨Know Your Numbers
Before the interview, make sure you’re familiar with key metrics related to sales growth and account management. Be ready to discuss how you’ve achieved revenue targets in the past and how you plan to do so for Zeelandia UK.
✨Understand the Product
Dive deep into Zeelandia UK's bakery ingredients and their applications. Being able to speak knowledgeably about the products will show your genuine interest and help you connect with the interviewers on a technical level.
✨Showcase Your Collaboration Skills
Prepare examples of how you’ve successfully partnered with cross-functional teams in previous roles. Highlight specific instances where your collaboration led to improved customer experiences or resolved complex issues.
✨Stay Ahead of Market Trends
Research current market trends and competitor activities in the food manufacturing sector. Bring insights to the interview that demonstrate your understanding of the industry and how you can leverage this knowledge to benefit Zeelandia UK.