At a Glance
- Tasks: Craft engaging internal content and transform complex tech into compelling stories.
- Company: Join Zebra, a community of innovators redefining the future of work.
- Benefits: Performance-based incentives, collaborative culture, and opportunities for growth.
- Other info: Exciting chance to work with tech experts and develop your career in a supportive team.
- Why this job: Make an impact daily while honing your storytelling skills in a dynamic environment.
- Qualifications: 3-5 years of copywriting experience and a passion for creative communication.
The predicted salary is between 35000 - 45000 £ per year.
At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customer’s and partner’s needs and solve their challenges. Being part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are part of a team pushing boundaries today to redefine the work of tomorrow for organizations, their employees, and those they serve. You’ll have opportunities to learn and lead in a forward-thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about—locally and globally. Come make an impact every day at Zebra.
Are you a copywriter with a knack for punchy, short form copy and a passion for crafting narratives? Do you have the unique ability to look at a dense technical datasheet and instantly find the compelling story hidden within it? We are looking for a creative, detail-oriented Content Marketer II to join our internal creative production team based out of our London office. In this role, you will play a pivotal role in shaping our internal messaging, crafting compelling content specifically designed to engage, inform, and inspire our global Zebras. If you love transforming complex concepts into accessible stories, have the confidence to collaborate with top tech experts, and thrive in a fast-paced environment, this is the perfect place for you to make your mark.
As a key member of the content team, you will help craft insightful, accurate, and creative copy that powers our internal communications. Your day-to-day will involve:
- Finding the Story: Analyse technical datasheets, strategic initiatives, and complex specifications to extract the "why" and craft compelling, human-centric stories for our employees.
- Expert Ghostwriting: Partner closely with senior technology specialists. You'll need the skill and confidence to interview these experts and edit or ghostwrite high-impact thought leadership pieces, internal blogs, and articles on their behalf.
- Crafting Compelling Internal Copy: Write innovative, engaging copy for a variety of internal channels, including newsletters, blogs, internal social platforms (like Viva Engage/Yammer), and presentation materials.
- Collaborative Content Creation: Work closely with the content manager, stakeholders and contributors to bring creative visions to life.
- Shaping the Internal Brand: Maintain a deep familiarity with the Zebra narrative. You must be able to adjust your voice and tone as needed for different campaigns and audiences, while ensuring strict adherence to the Zebra style guide and brand standards.
- Perfecting the Details: Proofread, edit, and polish content to perfection while maintaining current grammatical standards and documentation.
Experience: 3 to 5 years of professional copywriting, editing, or corporate communications experience.
The "Write" Stuff: Exceptional writing and storytelling skills. You must be able to prove you can translate B2B or complex technology concepts into engaging narratives for an internal audience.
Executive Presence: Strong interpersonal skills with the confidence to collaborate with and ghostwrite for senior-level technical specialists.
Video Enthusiast: Working with video is a huge plus. Prior experience is not strictly required, but you must have a strong desire and ability to learn how to work with video content.
Tech-Savvy: Proficiency in Microsoft Office and Adobe Creative Suite.
Strategic Mindset: A solid understanding of content strategy, internal communications, and targeted messaging.
Team Player: Strong organizational skills with the ability to work independently on projects while also thriving in a highly collaborative setting.
Please be prepared to share a portfolio or writing samples that highlight your skills and experience.
Incentive Compensation: In addition to base pay, Zebra offers this role the opportunity to earn a performance-based annual cash incentive, at a target equal to 5% of base pay, in accordance with the terms of the applicable incentive plan.
Content Marketing II employer: Zebra Technologies
Zebra is an exceptional employer that fosters a culture of innovation and collaboration, where every employee is valued and respected. Based in London, our forward-thinking environment offers ample opportunities for personal and professional growth, allowing you to channel your creativity into meaningful projects that make a global impact. Join us to be part of a dynamic team that not only pushes boundaries but also supports your journey towards a fulfilling career.
StudySmarter Expert Advice🤫
We think this is how you could land Content Marketing II
✨Tip Number 1
Get to know Zebra's culture and values before your interview. This way, you can show how your skills and experiences align with their mission. Plus, it’ll help you feel more confident when discussing how you can contribute to their innovative team.
✨Tip Number 2
Prepare some thoughtful questions about the role and the team dynamics. This not only shows your interest but also helps you gauge if Zebra is the right fit for you. Remember, interviews are a two-way street!
✨Tip Number 3
Practice your storytelling skills! Since the role involves crafting narratives from complex information, be ready to share examples of how you've done this in the past. It’ll demonstrate your ability to find the 'why' behind the data.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining Zebra Nation!
We think you need these skills to ace Content Marketing II
Some tips for your application 🫡
Show Off Your Writing Skills:Make sure to showcase your best writing samples in your application. We want to see how you can transform complex ideas into engaging narratives, so pick pieces that highlight your storytelling prowess!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your experience aligns with the role. We love seeing candidates who understand our mission and can connect their skills to what we do at Zebra.
Be Authentic:Let your personality shine through in your application. We’re looking for someone who can bring creativity and a unique voice to our content, so don’t be afraid to show us who you are and what makes you passionate about this role!
Apply Through Our Website:Remember to apply through our official website! It’s the best way to ensure your application gets to the right people. Plus, it helps us keep everything organised and efficient—just like we like it at Zebra!
How to prepare for a job interview at Zebra Technologies
✨Know Your Zebra Story
Before the interview, dive deep into Zebra's mission and values. Understand how their innovative culture shapes their work. This will help you connect your own experiences to their narrative, showing that you're not just a fit for the role but also for the company.
✨Showcase Your Writing Skills
Prepare a portfolio that highlights your best copywriting samples, especially those that demonstrate your ability to simplify complex concepts. Be ready to discuss the thought process behind each piece and how it aligns with internal communications.
✨Practice Ghostwriting Scenarios
Since you'll be collaborating with senior tech specialists, think of potential scenarios where you might need to ghostwrite for them. Prepare questions that would help you extract their insights and practice summarising technical information into engaging narratives.
✨Be Ready to Collaborate
Zebra values teamwork, so come prepared to discuss how you've successfully worked in collaborative environments. Share examples of how you’ve contributed to team projects and how you adapt your writing style to suit different audiences.
