At a Glance
- Tasks: Own the CRO testing roadmap and optimise conversion rates through data-driven experimentation.
- Company: Leading insights platform focused on consumer data and engagement.
- Benefits: Up to £40,000 salary, potential for contract extension, and collaborative work environment.
- Other info: Work in a dynamic team with opportunities for creativity and innovation.
- Why this job: Make a real impact on business growth by turning prospects into customers.
- Qualifications: 3+ years of CRO experience and proficiency in key CRO tools.
The predicted salary is between 30000 - 40000 £ per year.
A chance to own the CRO testing roadmap for this major player within consumer data. The client is a leading insights platform that helps businesses leverage data to understand and engage their target customers. You’ll be required in the London office 1-day a week (more if you prefer). This is a 6-month Fixed Term Contract at up to £40,000 (pro-rata). There is a chance it could extend or turn into a permanent role after that time but not guaranteed. Fully remote working is not available. Neither is sponsorship.
The role involves driving meaningful growth by optimising conversion rates through data-driven experimentation. You’ll own the CRO testing roadmap, working closely with the Demand Generation and Content Teams to enhance their blog and paid landing pages. Your expertise will help turn high-quality prospects into customers, directly impacting business growth. This role would sit in the Website & SEO squad, reporting into the Senior Website Optimisation Manager, working with the SEO Manager, a Designer and Developer, and also with the Performance Marketing team.
The candidate should have:
- 3+ years of CRO experience, optimising B2B website conversion funnels.
- Proficiency in key CRO tools (VWO or similar, Unbounce, HubSpot CMS, GA4).
- AI-driven website optimisation experience to enhance conversions and UX.
- Strong analytical skills, turning insights into impactful improvements.
- Testing roadmap ownership, using both quantitative and qualitative data.
- UX knowledge, balancing user experience with conversion goals.
- Collaborative mindset, working cross-functionally with demand gen, SEO, and content teams.
- Basic HTML & CSS skills for test implementation.
- Clear reporting, tracking and communicating performance metrics.
- Passion for CRO trends, continuously bringing fresh ideas to the team.
If this sounds like you, then please apply ASAP with your CV to stand the best chance of getting an interview!
CRO Specialist in London employer: Zebra People
Join a leading insights platform in London as a CRO Specialist, where you'll have the opportunity to drive meaningful growth through data-driven experimentation. With a collaborative work culture and a focus on employee development, this role offers a chance to enhance your skills while working closely with cross-functional teams. Enjoy the benefits of a dynamic environment that values innovation and creativity, all while being part of a company that is committed to making a significant impact in the consumer data space.
StudySmarter Expert Advice🤫
We think this is how you could land CRO Specialist in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant meetups or webinars, and don’t be shy about letting people know you’re on the hunt for a CRO Specialist role. You never know who might have a lead or can refer you directly!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past CRO projects and results. This will not only demonstrate your expertise but also give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of key CRO tools and trends. Be ready to discuss how you've used data-driven experimentation to drive growth in previous roles. We want to see your passion for CRO shine through!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and contributing to our mission of optimising conversion rates.
We think you need these skills to ace CRO Specialist in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your 3+ years of CRO experience and proficiency in key tools like VWO or Unbounce. We want to see how your skills align with the role, so don’t be shy about showcasing your achievements!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about CRO and how your analytical skills can drive growth. We love seeing candidates who can turn insights into impactful improvements.
Showcase Your Collaborative Spirit:Since this role involves working closely with various teams, highlight any past experiences where you’ve successfully collaborated with others. We value a team player who can balance user experience with conversion goals!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we’re excited to see what fresh ideas you can bring to the team!
How to prepare for a job interview at Zebra People
✨Know Your CRO Tools
Make sure you’re well-versed in the key CRO tools mentioned in the job description, like VWO, Unbounce, and HubSpot CMS. Be ready to discuss how you've used these tools in your previous roles to optimise conversion funnels.
✨Showcase Your Analytical Skills
Prepare to share specific examples of how you've turned data insights into actionable improvements. Think about metrics you've tracked and how they influenced your testing roadmap. This will demonstrate your strong analytical skills and your ability to drive meaningful growth.
✨Collaboration is Key
Since this role involves working closely with various teams, be prepared to talk about your experience collaborating cross-functionally. Highlight any projects where you worked with demand generation, SEO, or content teams to achieve common goals.
✨Stay Updated on CRO Trends
Show your passion for CRO by discussing recent trends or innovations in the field. Bring fresh ideas to the table that could enhance their current strategies. This will not only show your enthusiasm but also your commitment to continuous improvement.
