At a Glance
- Tasks: Lead qualitative strategies and create impactful insights for brands.
- Company: Join a top UK market research agency with a passion for innovation.
- Benefits: Competitive salary, generous holiday allowance, and career development support.
- Other info: Enjoy flexible working arrangements between home and office in Leeds.
- Why this job: Shape the future of brands while mentoring the next generation of strategists.
- Qualifications: Experience in brand strategy or qualitative market research is essential.
The predicted salary is between 50000 - 60000 £ per year.
We have an exciting opportunity for a Senior Qualitative Strategist to join a growing team of passionate insight experts to lead the qualitative proposition at one of the UK’s leading agencies. Using the latest research techniques and with a huge emphasis on behaviour, emotional drivers and cultural shifts, this agency embraces new qualitative techniques to develop strategies that transform brands and customers experience, elevating and shaping the future.
Key Responsibilities
- Lead the qualitative proposition across the business, steering a wide variety of strategic challenges.
- Elevate and support by setting the direction of projects, leading moderation and delivery.
- Assist in winning new business and developing long‑lasting client relationships.
- Facilitate workshops, co‑creation sessions and debriefs.
- Create change and commercial impact for brands through fresh insights and inspiring outputs.
- Mentor, train, and coach junior team members.
Essential Qualifications
- Previous brand strategist experience or a qualitative market researcher consumer‑led background.
- Previous insight/market research agency experience.
- Well versed in full‑service complicated qualitative projects, IDIs, triads, focus groups and moderating.
- Hunger and drive to create change and commercial impact for brands.
- Inspiring leader and mentor.
Benefits
- Competitive salary, a wide variety of employee benefits, generous holiday allowance and a well‑supported career development plan.
- Flexible working from Leeds – finding the balance between office and home that’s right for you.
06 . 08 Senior Qualitative Strategist Filter-MARKET RESEARCH in Leeds employer: Zealousagency
Join a dynamic and innovative team in Leeds as a Senior Qualitative Strategist, where your expertise will shape the future of market research. Our company fosters a collaborative work culture that prioritises employee growth through mentorship and training, alongside a competitive salary and generous benefits package. With flexible working arrangements, we ensure you can achieve a healthy work-life balance while making a meaningful impact on brands and customer experiences.