Account Director – Experiential

Account Director – Experiential

Full-Time 50000 - 65000 £ / year (est.) No working from home possible
ZEAL Creative

At a Glance

  • Tasks: Lead innovative experiential campaigns for top FMCG brands and drive impactful strategies.
  • Company: Join ZEAL, an award-winning brand activation group with a vibrant culture.
  • Benefits: Enjoy 24 days holiday, private medical insurance, and a dog-friendly office.
  • Other info: Dynamic team environment with opportunities for continuous learning and development.
  • Why this job: Shape the future of brand experiences and make a real impact in the industry.
  • Qualifications: Experience in account management and a passion for creative brand strategies.

The predicted salary is between 50000 - 65000 £ per year.

A bit about us

We are ZEAL, a brand activation group that helps fast-moving brands grow faster by turning apathy into action in the moments that matter most.

Powered by our ZEAL-EQ process, we create powerful emotional engagement, unlock hidden shopper buying triggers and give brands the ‘cheat codes’ to win in their key retail channels.

Born in Manchester, we are an independent group with 150 people across Manchester, London, Singapore and Los Angeles, delivering integrated activation across shopper marketing, experiential, partnerships, PR, social, influencer and digital.

We work with leading global brands including Nestlé, Carlsberg Britvic, Suntory, Kraft Heinz, Kellanova, Arla, Bacardi, Essity, Froneri, Weetabix and Revlon.

Our work has been recognised across the industry, including three consecutive IPM Agency of the Year titles (2023–2025), FMBE Brand Experience Agency of the Year 2026, and the Campaign Experience Awards’ Best Integrated Campaign (2025).

We have also been shortlisted for Independent Agency of the Year at the Campaign Agency of the Year Awards 2025 and are proud to be listed in Campaign’s Top 100 Best Places to Work.

Role in summary

Joining our growing experiential arm, you’ll strategically lead a portfolio of household brands in the FMCG sector.

Bringing your innovative thinking to the table to help deliver impactful campaigns including pop-ups, sampling, PR stunts and more.

Reporting to our Head of Experiential, this role will play a key part in shaping how we continue to deliver award-winning campaigns for our clients.

  • What you’ll be doing
  • Delivering strategic direction to your client across your portfolio of brands
  • Leading the delivery of projects with accountability for the fiscal targets, accurately forecasting contribution across your accounts, ensuring it is delivered as planned
  • Managing relationships with external providers including producers, events organisers etc, to foster a cohesive and effective partnership
  • Working alongside the Director of Experiential to identify and drive opportunities to grow your portfolio including contributions, new services, and new categories
  • Reviewing and analysing the delivery of projects with a view to achieving future efficiencies whilst ensuring all work is delivered with the highest of standards and surpasses client’s expectations
  • Actively developing your knowledge of the landscape in which your clients’ brands operate, keeping abreast of the latest developments in the marketplace, business performance and wider environmental influences and proactively sharing this with the wider team
  • What you’ll bring to the role
  • Proven experience working as an Account Director or Senior Account Manager, delivering experiential campaigns – ideally for clients in the FMCG sector
  • Proven abilities in growing client revenues
  • Innovative, a great idea generator and a strategic thinker concerning brands
  • A first-class communicator who can comfortably negotiate and challenge
  • Exceptional financial management skills and commercial acumen
  • How we reward you
  • 24 days holiday (plus Bank Holidays, pro-rata)
  • Contributory pension scheme
  • Annual company bonus scheme (pro-rata)
  • Private Medical Insurance
  • Life Assurance
  • Continuous learning and development
  • Enhanced parental benefits
  • Additional benefits
  • The last Friday of every quarter is a ZEAL Day off
  • Christmas closure
  • Work from home budget to help you achieve your dream set up
  • Dog friendly offices
  • A wealth of social events from our seasonal gatherings to our quarter review get togethers

Click ‘apply’ to send your application or reach out to talent@zealcreative. com. No recruiters, please! We will reach out if we need support.

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Account Director – Experiential employer: ZEAL Creative

At ZEAL, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and innovation. Our Manchester-based team enjoys a range of benefits including a generous holiday allowance, private medical insurance, and opportunities for continuous learning and development, all while working with leading global brands in a dynamic environment. With a strong emphasis on employee well-being and a dog-friendly office, ZEAL is committed to creating a rewarding workplace where your contributions truly matter.

ZEAL Creative

Contact Details:

ZEAL Creative Recruitment Team

We think you need these skills to ace Account Director – Experiential

Strategic Direction
Project Management
Client Relationship Management
Financial Management
Commercial Acumen
Innovative Thinking
Negotiation Skills