At a Glance
- Tasks: Drive new business by generating leads and crafting innovative marketing campaigns.
- Company: Join Zappit, a dynamic tech disruptor transforming promotional marketing for top FMCG brands.
- Benefits: Enjoy flexible working options and the chance to work with renowned brands.
- Why this job: Be part of an exciting growth phase and make a real impact in the industry.
- Qualifications: Experience in sales and a passion for marketing are essential.
- Other info: Work closely with major clients like Unilever and Budweiser, shaping the future of retail.
The predicted salary is between 48000 - 72000 £ per year.
Zappit is a fast growing tech disruptor in the promotional marketing space, enabling well known house-hold FMCG brands to distribute mobile coupons via any digital channel which can then be redeemed at major supermarkets. Our solution drives footfall to stores, generates incremental sales, and captures 1st party data. We have an enviable client list including Unilever, P&G, Budweiser, Colgate, and Costa Coffee to name just a few. We are embarking on an exciting growth phase and looking to recruit an experienced salesperson to help bolster our outbound sales efforts and generate new business opportunities.
Responsibilities
- Proactively generate new leads and build a fluid pipeline of FMCG clients and shopper marketing agencies
- Develop an individual sales strategy that can help further penetrate the UK market
- Develop and propose creative promotional marketing campaigns to attract potential clients and win new shopper marketing campaigns
- Maintain accurate records within our CRM and forecasting platforms
- Work closely with Client Services to ensure campaign delivery and customer success
Contact Detail:
ZAPPIT | Powering Up Promotions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Director
✨Tip Number 1
Familiarise yourself with the FMCG sector and the specific brands Zappit works with. Understanding their marketing strategies and challenges will help you tailor your approach and demonstrate your value during discussions.
✨Tip Number 2
Network within the promotional marketing space. Attend industry events, webinars, or local meetups to connect with potential clients and other professionals. Building relationships can lead to valuable referrals and insights into new business opportunities.
✨Tip Number 3
Prepare to showcase your previous successes in generating leads and closing deals. Be ready to discuss specific examples of how you've developed sales strategies that have resulted in significant growth for your past employers.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and mobile couponing. Being knowledgeable about emerging technologies and consumer behaviour will position you as a forward-thinking candidate who can contribute innovative ideas to Zappit's growth.
We think you need these skills to ace Business Development Director
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Zappit's mission and services. Highlight your understanding of their role in the promotional marketing space and how they work with FMCG brands in your application.
Tailor Your CV: Make sure your CV reflects relevant experience in sales, particularly in the FMCG sector. Emphasise any previous roles where you've successfully generated leads or developed sales strategies.
Craft a Compelling Cover Letter: In your cover letter, discuss your approach to building client relationships and generating new business opportunities. Mention specific examples of successful campaigns or strategies you've implemented in the past.
Showcase Your Data Skills: Since Zappit captures 1st party data, mention any experience you have with data analysis or CRM systems. Demonstrating your ability to maintain accurate records and use data to drive sales will be beneficial.
How to prepare for a job interview at ZAPPIT | Powering Up Promotions
✨Know Your FMCG Landscape
Familiarise yourself with the current trends and challenges in the FMCG sector. Understanding the market dynamics will help you demonstrate your expertise and show how you can contribute to Zappit's growth.
✨Showcase Your Sales Strategy
Prepare to discuss your individual sales strategies in detail. Be ready to share examples of how you've successfully generated leads and built pipelines in previous roles, particularly in the promotional marketing space.
✨Creative Campaign Ideas
Think of innovative promotional marketing campaigns that could attract potential clients. Presenting fresh ideas during the interview will highlight your creativity and understanding of the industry.
✨Emphasise Collaboration Skills
Since the role involves working closely with Client Services, be prepared to discuss your experience in cross-functional collaboration. Highlight instances where teamwork led to successful campaign delivery and customer satisfaction.