Business Development Director

Business Development Director

Bournemouth Full-Time 43200 - 72000 Β£ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive new business by generating leads and crafting innovative marketing campaigns.
  • Company: Join Zappit, a dynamic tech disruptor revolutionising promotional marketing for top FMCG brands.
  • Benefits: Enjoy flexible working options and the chance to work with renowned clients.
  • Why this job: Be part of an exciting growth phase and make a real impact in the industry.
  • Qualifications: Experience in sales and a passion for marketing are essential.
  • Other info: Opportunity to collaborate with major brands like Unilever and Budweiser.

The predicted salary is between 43200 - 72000 Β£ per year.

Zappit is a fast growing tech disruptor in the promotional marketing space, enabling well known house-hold FMCG brands to distribute mobile coupons via any digital channel which can then be redeemed at major supermarkets. Our solution drives footfall to stores, generates incremental sales, and captures 1st party data. We have an enviable client list including Unilever, P&G, Budweiser, Colgate, and Costa Coffee to name just a few. We are embarking on an exciting growth phase and looking to recruit an experienced salesperson to help bolster our outbound sales efforts and generate new business opportunities.

Responsibilities:

  • Proactively generate new leads and build a fluid pipeline of FMCG clients and shopper marketing agencies.
  • Develop an individual sales strategy that can help further penetrate the UK market.
  • Develop and propose creative promotional marketing campaigns to attract potential clients and win new shopper marketing campaigns.
  • Maintain accurate records within our CRM and forecasting platforms.
  • Work closely with Client Services to ensure campaign delivery and customer success.
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Contact Detail:

ZAPPIT | Powering Up Promotions Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Business Development Director

✨Tip Number 1

Familiarise yourself with the FMCG sector and the specific brands Zappit works with. Understanding their marketing strategies and challenges will help you tailor your approach and demonstrate your value during discussions.

✨Tip Number 2

Network within the promotional marketing space. Attend industry events, webinars, or local meetups to connect with potential clients and other professionals. Building relationships can lead to valuable referrals and insights.

✨Tip Number 3

Stay updated on the latest trends in digital marketing and mobile couponing. Being knowledgeable about emerging technologies and consumer behaviour will position you as a thought leader and make you more appealing to Zappit.

✨Tip Number 4

Prepare to discuss your previous sales successes in detail. Be ready to share specific examples of how you've generated leads and closed deals, particularly in the FMCG sector, to showcase your expertise and fit for the role.

We think you need these skills to ace Business Development Director

Sales Strategy Development
Lead Generation
Client Relationship Management
FMCG Market Knowledge
Promotional Marketing Expertise
CRM Proficiency
Data Analysis for Sales Forecasting
Communication Skills
Negotiation Skills
Creative Campaign Development
Team Collaboration
Problem-Solving Skills
Adaptability to Market Trends
Networking Skills

Some tips for your application 🫑

Understand the Company: Familiarise yourself with Zappit's mission and services. Highlight your understanding of their role in the promotional marketing space and how they work with FMCG brands in your application.

Tailor Your CV: Make sure your CV reflects relevant experience in sales, particularly in the FMCG sector. Emphasise any previous roles where you successfully generated leads or developed sales strategies.

Craft a Compelling Cover Letter: In your cover letter, discuss your approach to building client relationships and generating new business opportunities. Mention specific examples of successful campaigns you've led or contributed to in the past.

Showcase Your Data Skills: Since Zappit captures 1st party data, mention any experience you have with data analysis or CRM systems. Demonstrating your ability to maintain accurate records and use data to drive sales will be beneficial.

How to prepare for a job interview at ZAPPIT | Powering Up Promotions

✨Know Your Market

Familiarise yourself with the FMCG sector and the promotional marketing landscape. Understand the challenges brands face and how Zappit’s solutions can address these issues. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.

✨Showcase Your Sales Strategy

Prepare to discuss your previous sales strategies and how they can be adapted for Zappit. Highlight specific examples of how you've successfully generated leads and built pipelines in the past, especially within the FMCG space.

✨Creative Campaign Ideas

Think of innovative promotional marketing campaigns that could attract potential clients. Be ready to share these ideas during the interview to showcase your creativity and understanding of what resonates with consumers and brands alike.

✨Emphasise Collaboration

Zappit values teamwork, especially between sales and client services. Be prepared to discuss how you’ve worked collaboratively in previous roles to ensure successful campaign delivery and customer satisfaction.

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