Business Development Director

Business Development Director

Cheltenham Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive new business by generating leads and crafting innovative marketing campaigns.
  • Company: Join Zappit, a dynamic tech disruptor transforming promotional marketing for top FMCG brands.
  • Benefits: Enjoy flexible working options and the chance to work with renowned clients.
  • Why this job: Be part of an exciting growth phase and make a real impact in the industry.
  • Qualifications: Experience in sales and a passion for marketing are essential.
  • Other info: Work closely with major brands like Unilever and Budweiser while shaping your career.

The predicted salary is between 43200 - 72000 £ per year.

Zappit is a fast growing tech disruptor in the promotional marketing space, enabling well known house-hold FMCG brands to distribute mobile coupons via any digital channel which can then be redeemed at major supermarkets. Our solution drives footfall to stores, generates incremental sales, and captures 1st party data. We have an enviable client list including Unilever, P&G, Budweiser, Colgate, and Costa Coffee to name just a few. We are embarking on an exciting growth phase and looking to recruit an experienced salesperson to help bolster our outbound sales efforts and generate new business opportunities.

Responsibilities

  • Proactively generate new leads and build a fluid pipeline of FMCG clients and shopper marketing agencies
  • Develop an individual sales strategy that can help further penetrate the UK market
  • Develop and propose creative promotional marketing campaigns to attract potential clients and win new shopper marketing campaigns
  • Maintain accurate records within our CRM and forecasting platforms
  • Work closely with Client Services to ensure campaign delivery and customer success

Business Development Director employer: ZAPPIT | Powering Up Promotions

Zappit is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration in the heart of the tech industry. With a strong focus on employee growth, we provide ample opportunities for professional development and career advancement, alongside a competitive benefits package. Our vibrant culture encourages creativity and teamwork, making it an ideal place for passionate individuals to thrive while contributing to the success of renowned FMCG brands.
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Contact Detail:

ZAPPIT | Powering Up Promotions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Business Development Director

✨Tip Number 1

Familiarise yourself with the FMCG sector and the latest trends in promotional marketing. Understanding the market landscape will help you speak confidently about how your skills can benefit Zappit.

✨Tip Number 2

Network with professionals in the FMCG and marketing industries. Attend relevant events or webinars to connect with potential clients and industry leaders, which could give you an edge in understanding client needs.

✨Tip Number 3

Prepare to discuss specific strategies for generating leads and building a sales pipeline. Think about innovative approaches you've used in the past that could be adapted for Zappit's unique offerings.

✨Tip Number 4

Showcase your ability to collaborate with different teams, especially Client Services. Be ready to share examples of how you've worked cross-functionally to ensure successful campaign delivery in previous roles.

We think you need these skills to ace Business Development Director

Sales Strategy Development
Lead Generation
Client Relationship Management
FMCG Market Knowledge
Promotional Marketing Expertise
CRM Proficiency
Data Analysis for Sales Forecasting
Communication Skills
Negotiation Skills
Creative Campaign Development
Networking Skills
Problem-Solving Skills
Team Collaboration
Adaptability to Market Trends

Some tips for your application 🫡

Understand the Company: Familiarise yourself with Zappit's mission and services. Highlight your understanding of their role in the promotional marketing space and how they work with FMCG brands in your application.

Tailor Your CV: Make sure your CV reflects relevant experience in sales, particularly in the FMCG sector. Emphasise any previous roles where you successfully generated leads or developed sales strategies.

Craft a Compelling Cover Letter: In your cover letter, discuss your approach to building client relationships and generating new business opportunities. Mention specific examples of successful campaigns you've led or contributed to in the past.

Showcase Your Skills: Highlight your skills in CRM management and forecasting, as these are crucial for the role. Provide examples of how you've used these tools to drive sales and ensure customer success in previous positions.

How to prepare for a job interview at ZAPPIT | Powering Up Promotions

✨Know Your Market

Familiarise yourself with the FMCG sector and the promotional marketing landscape. Understand the key players, trends, and challenges that Zappit faces. This knowledge will help you demonstrate your expertise and show how you can contribute to their growth.

✨Showcase Your Sales Strategy

Prepare to discuss your individual sales strategy in detail. Be ready to share examples of how you've successfully generated leads and built pipelines in previous roles. Highlight any creative campaigns you've developed that led to significant client wins.

✨Emphasise Collaboration Skills

Since the role involves working closely with Client Services, be sure to highlight your teamwork and collaboration skills. Share examples of how you've worked with cross-functional teams to ensure successful campaign delivery and customer satisfaction.

✨Demonstrate Data-Driven Decision Making

Zappit values capturing first-party data for driving sales. Be prepared to discuss how you've used data analytics in your previous roles to inform your sales strategies and improve campaign outcomes. This will show that you understand the importance of data in modern marketing.

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