Job Description CRM Executive / Senior CRM Executive
Liverpool | Salary: DOE | Full-time | Permanent
We're working with a growing business in Liverpool looking to add a CRM Executive or Senior CRM Executive to its marketing team.
This is a hands-on opportunity for someone who enjoys getting into the detail of CRM, understanding customer behaviour and using data to improve engagement and retention.
You'll have the opportunity to take ownership of campaigns across multiple channels, develop automated customer journeys and work closely with teams across the wider business.
The Role
You'll be responsible for:
Managing the end-to-end delivery of CRM campaigns across multiple channels
Building, scheduling and optimising email campaigns
Developing and improving automated customer journeys
Creating targeted customer segments using behavioural and transactional data
Supporting CRM activity around key trading periods and campaigns
Working closely with Marketing, Ecommerce and Creative teams
Supporting customer retention and loyalty initiatives
Analysing campaign performance and identifying opportunities for improvement
Testing different audiences, messaging and customer journeys
Helping develop the wider CRM and retention strategy
What We're Looking For
We're looking for someone with 1-2+ years' experience within CRM, retention, email marketing or a similar role.
You'll ideally have experience across areas such as:
CRM campaign management
Email marketing
Marketing automation
Customer segmentation
Automated journeys
Personalisation
Campaign analysis and reporting
A/B testing and optimisation
Experience using Klaviyo or another CRM/ESP platform would be beneficial.
You'll need to be organised, commercially minded and comfortable managing multiple campaigns while working with different teams across the business.
What's On Offer
Competitive salary, depending on experience
Permanent, full-time position
Liverpool-based opportunity
Generous holiday allowance
Company bonus scheme
Employee discount
Additional company benefits
If you're currently working within CRM and looking for an opportunity where you can take more ownership and continue developing your experience, I'd be keen to speak with you.
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CRM Senior Executive in Wigan employer: Zachary Daniels
Zachary Daniels is an exceptional employer, offering a dynamic work environment in Greater London where innovation and creativity thrive. As the Head of Buying & Growth Strategy, you will enjoy a competitive salary, bonuses, and a hybrid working model that promotes work-life balance, alongside ample opportunities for professional growth and development within a rapidly expanding consumer business.
