Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead a brand-led marketing strategy and drive customer engagement in a fast-paced online retail environment.
- Company: High-growth online retailer with a focus on innovation and digital presence.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Why this job: Shape brand positioning and make a real impact on customer journeys.
- Qualifications: Experience in senior marketing roles within ecommerce and strong creative judgement.
- Other info: Join a dynamic team and build scalable marketing processes for future success.
The predicted salary is between 36000 - 60000 £ per year.
A high-growth online retail business is seeking a Head of Marketing to lead a brand-led marketing strategy across its digital-first operation. This is a senior, hands-on role for an experienced ecommerce marketer who can combine strategic thinking with practical delivery. Working closely with founders and senior leaders, the Head of Marketing will shape brand positioning, customer messaging and digital presence across all online touchpoints, ensuring a consistent and compelling customer journey.
Operating in a fast-paced, scale-up environment, the Head of Marketing will be comfortable building structure while remaining closely involved in day-to-day execution.
Key Responsibilities- Own and deliver a brand-led marketing strategy aligned to ecommerce growth objectives
- Define positioning, messaging and value propositions for an online retail audience
- Lead brand development, creative direction and digital storytelling
- Deliver integrated marketing activity across content, social, PR, partnerships and online channels
- Drive brand awareness, engagement and customer loyalty
- Work closely with ecommerce, trading and product teams to support online revenue growth
- Manage agencies, partners and marketing budgets
- Build scalable marketing processes and internal capability
- Proven in a senior marketing role within online retail or ecommerce
- Strong background in brand-led, digital-first marketing
- Experience delivering integrated campaigns across multiple online channels
- Comfortable operating as a player-manager in a scale-up environment
- Commercially minded with strong creative judgement
Within 12 months, the Head of Marketing will have strengthened brand visibility, improved customer engagement and built a scalable marketing foundation to support continued ecommerce growth.
Apply today to find out more and be considered!
Head of Marketing in Watford employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Watford
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend marketing events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Head of Marketing role.
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your past campaigns and successes. We want to see your creative direction and how you've driven brand awareness in previous roles.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to ecommerce marketing. We suggest using the STAR method (Situation, Task, Action, Result) to structure your answers and demonstrate your strategic thinking.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Head of Marketing in Watford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Marketing role. Highlight your experience in ecommerce and brand-led marketing, and don’t forget to showcase any integrated campaigns you've delivered. We want to see how you can bring value to our fast-paced environment!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share your strategic thinking and practical delivery experiences, and let us know how you plan to enhance our brand positioning and customer messaging.
Showcase Your Creativity: As a Head of Marketing, creativity is key! Include examples of your creative direction and digital storytelling in your application. We love seeing innovative ideas that have driven brand awareness and customer loyalty in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts and let us see what you’ve got!
How to prepare for a job interview at Zachary Daniels
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand identity. Understand their positioning, messaging, and value propositions. This will not only help you align your answers with their goals but also show that you're genuinely interested in their brand.
✨Showcase Your Campaign Successes
Prepare specific examples of integrated marketing campaigns you've led in the past. Highlight your role in driving brand awareness and customer engagement, and be ready to discuss the results. Numbers speak volumes, so bring data to back up your achievements!
✨Emphasise Your Player-Manager Experience
Since this role requires a hands-on approach, be prepared to discuss how you've successfully balanced strategic thinking with day-to-day execution. Share instances where you've built structure while still being involved in the nitty-gritty of marketing operations.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about their current marketing challenges or how they envision the brand evolving. This shows your strategic mindset and genuine interest in contributing to their growth.
