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For Companies At a Glance
- Tasks: Drive customer engagement and loyalty through innovative CRM strategies and campaigns.
- Company: Fast-growing DTC brand with a vibrant team culture.
- Benefits: Competitive salary, free breakfast Fridays, early finishes, and on-site gym.
- Why this job: Make a real impact in a dynamic eCommerce environment while shaping customer experiences.
- Qualifications: Experience in CRM, email marketing, and strong analytical skills required.
- Other info: Join a passionate team dedicated to delivering exceptional customer experiences.
The predicted salary is between 28800 - 48000 £ per year.
Zachary Daniels are proud to represent this leading online retailer, the business continues to experience strong growth, fuelled by an expanding product range, a passionate team, and a dedication to delivering exceptional customer experiences. To support this journey, our client is seeking a talented Senior CRM Executive to elevate customer engagement, loyalty, and lifetime value.
The Senior CRM Executive will develop and execute data-driven CRM initiatives that strengthen customer relationships throughout the lifecycle. Working closely with the Head of Marketing, the successful individual will deliver compelling and personalised communication through email, SMS, and loyalty programmes. This represents a fantastic opportunity for someone who enjoys using insight to shape behaviour, drive repeat purchases, and contribute directly to revenue performance in a dynamic eCommerce environment.
The Senior CRM Executive will own:
- CRM strategy development and hands-on execution focused on engagement, retention and revenue growth
- Effective customer segmentation and personalisation using data insights across multiple touchpoints
- Delivery and optimisation of email and SMS campaigns including automated and triggered journeys
- Enhancement of loyalty propositions that increase customer lifetime value
- Structured A/B testing to improve campaign metrics and customer experience
- Reporting and insight generation on customer trends and campaign performance
- Cross-functional collaboration with Marketing, Buying and Customer Service teams to align CRM activity
- Compliance with GDPR and all appropriate email and SMS regulations
To succeed as Senior CRM Executive, you will bring:
- Proven experience in CRM, email marketing or customer retention within retail or eCommerce
- Hands-on capability using CRM platforms such as Klaviyo and Shopify
- Strong analytical capability with comfort working in tools such as Google Analytics and Looker
- Experience in automation, segmentation and personalisation at scale
- Knowledge of loyalty scheme development viewed favourably
- Excellent written communication and project management skills
- A proactive, commercially focused approach with curiosity about customer behaviour
- A genuine enthusiasm for toys, games and the wider eCommerce industry
What the business offers:
- Competitive salary
- A fun, fast-paced and supportive working environment
- Free breakfast Friday
- Early finish Friday
- Free on-site gym
If you are excited by the opportunity to make a meaningful commercial impact in a thriving online retail business, contact Zachary Daniels Retail Recruitment to find out more about this fantastic Senior CRM Executive opportunity!
Senior CRM Executive in Warrington employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your CRM successes. When you get the chance to chat with potential employers, share these examples to demonstrate your impact.
✨Tip Number 3
Prepare for interviews by researching the company and its CRM strategies. Be ready to discuss how your experience aligns with their goals and how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior CRM Executive in Warrington
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Executive role. Highlight your experience in CRM, email marketing, and customer retention, especially within retail or eCommerce. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for customer engagement and how you can contribute to our growth. Remember, we love a bit of personality, so let your enthusiasm shine through!
Showcase Your Analytical Skills: Since the role involves data-driven initiatives, make sure to highlight your analytical capabilities. Mention any tools you've used, like Google Analytics or Looker, and how you've applied insights to improve customer experiences. We’re all about using data to drive decisions!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join our team at StudySmarter!
How to prepare for a job interview at Zachary Daniels
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM strategies and tools like Klaviyo and Shopify. Brush up on your experience with email marketing and customer retention, as these will be key topics during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data insights to drive customer engagement and retention. Be ready to share specific examples of how you've improved campaign metrics through A/B testing or segmentation.
✨Demonstrate Your Passion for eCommerce
Express your enthusiasm for the toys and games industry, as well as your understanding of the eCommerce landscape. This will show that you’re not just a fit for the role, but also genuinely interested in the brand’s mission.
✨Prepare Questions for Them
Think of insightful questions to ask about their CRM strategy and how they measure success. This shows your proactive approach and genuine interest in contributing to their growth.
