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- Tasks: Lead retention strategies and drive customer engagement for a top nutrition brand.
- Company: Join a large international nutrition brand with a focus on growth and innovation.
- Benefits: Competitive salary, hybrid working, gym access, and clear career progression.
- Other info: Dynamic environment with opportunities to work with data-driven strategies.
- Why this job: Shape a high-impact function and make a real difference in customer loyalty.
- Qualifications: Experience in CRM and retention marketing, with strong leadership skills.
The predicted salary is between 55000 - 60000 £ per year.
Zachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Head of Retention and Subscription.
This role is a unique opportunity to build and own a high impact function from the ground up. The Head of Retention and Subscription will play a critical role in driving customer lifetime value, subscription growth and long-term customer engagement.
You will take full ownership of retention strategy, leading CRM, lifecycle marketing and subscription performance, using data and AI driven insights to deliver measurable commercial impact. This position offers real autonomy, budget and influence.
You will work cross functionally with marketing, product and performance teams to shape the full customer journey from acquisition through to retention and reactivation.
Benefits:- Competitive salary of £55000 to £60000
- Hybrid working model offering flexibility
- Gym on site
- Clear progression within a high growth business
- Opportunity to build and shape a function from the ground up
- Work on data rich, high impact commercial strategies
- Collaborative and ambitious working environment
- Own and grow subscription revenue across acquisition, activation and retention
- Drive customer lifetime value through targeted lifecycle strategies
- Lead CRM across email, SMS and push including flows, segmentation and campaigns
- Deploy AI driven personalisation to improve customer engagement and reduce churn
- Develop and optimise win back strategies to recover lapsed customers
- Own retention reporting and cohort analysis to drive decision making
- Partner with paid media and product teams to optimise customer journey
- Build and implement retention strategy from the ground up
- Lead and develop the retention team, setting high performance standards
- Proven experience as a Head of Retention and Subscription or similar senior role
- Strong background in CRM, lifecycle or retention marketing
- Demonstrated success in improving LTV and reducing churn
- Experience working within ecommerce or subscription led environments
- Hands on experience with AI or predictive marketing tools
- Strong data and analytical skills with ability to translate insight into action
- Experience managing multiple customer segments
- Strong leadership and stakeholder management skills
This role offers a rare opportunity to take full ownership of a critical growth function within a large international nutrition brand. If you are looking for a role where you can drive real commercial impact, this is an excellent next step. Apply now to be considered.
CRM in Warrington employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM in Warrington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their retention strategies and think about how your experience aligns with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Showcase your skills through real-life examples. When discussing your experience, focus on specific achievements in CRM and retention that demonstrate your ability to drive customer lifetime value and reduce churn.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM in Warrington
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Head of Retention and Subscription role. Highlight your experience in CRM, lifecycle marketing, and any data-driven strategies you've implemented. We want to see how you can drive customer lifetime value!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about retention and subscription models. Share specific examples of how you've improved customer engagement and reduced churn in previous roles. Let us know why you're the perfect fit!
Showcase Your Data Skills: Since this role involves a lot of data analysis, make sure to mention any tools or methodologies you’ve used to derive insights. We love candidates who can turn numbers into actionable strategies, so don’t hold back on your analytical prowess!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Zachary Daniels
✨Know Your Numbers
As a Head of Retention and Subscription, you'll need to demonstrate your understanding of key metrics like customer lifetime value and churn rates. Brush up on these figures and be ready to discuss how you've improved them in past roles.
✨Showcase Your Strategy Skills
Prepare to talk about specific retention strategies you've implemented before. Think about how you can build and optimise a retention strategy from scratch, as this role requires a hands-on approach to developing impactful functions.
✨Familiarise Yourself with AI Tools
Since the role involves deploying AI-driven personalisation, make sure you’re up to speed with relevant tools and technologies. Be ready to share examples of how you've used data and AI insights to enhance customer engagement.
✨Cross-Functional Collaboration
This position requires working closely with marketing, product, and performance teams. Prepare examples of how you've successfully collaborated across departments to shape customer journeys and drive retention efforts.