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- Tasks: Lead innovative marketing strategies for a sustainable lifestyle brand.
- Company: Purpose-driven brand focused on ethical and environmental values.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Why this job: Shape the future of a brand while championing sustainability and positive impact.
- Qualifications: Senior-level marketing experience with a focus on sustainability and brand integrity.
- Other info: Join a dynamic team and make a real difference in the industry.
Reporting into the Senior Leadership Team, the Senior Marketing Manager is a key leadership role within a purpose-driven, sustainable brand. Acting as brand guardian, this position is responsible for driving responsible growth, customer acquisition and long-term brand value, while supporting the evolution of a values led e-commerce business. The role blends strategic thinking with hands on delivery, ensuring commercial performance is achieved in line with ethical, environmental and social commitments.
Key Responsibilities - Senior Marketing Manager
- Lead the development and delivery of integrated, multi-channel marketing strategies aligned to seasonal trading, brand values and long-term sustainability goals.
- Own and evolve the brand proposition, creative direction and tone of voice, ensuring authenticity and consistency across all customer touchpoints.
- Define and deepen understanding of the target customer through data, insight and research, using this to drive acquisition, retention and community engagement.
- Deliver customer-focused campaigns across digital, ecommerce, print and partnerships that balance commercial impact with brand integrity.
- Develop strategic partnerships with like-minded, purpose-led brands to support customer growth and brand awareness.
- Work closely with digital and ecommerce teams to optimise online performance, user experience and conversion while maintaining brand values.
- Oversee content creation including seasonal campaigns, imagery, storytelling, catalogues, PR and social media.
- Manage marketing budgets, demand planning and performance reporting with a focus on responsible investment and ROI.
- Lead, inspire and develop marketing and creative teams, and manage external agencies aligned to the brand's ethical standards.
What Is Needed - Senior Marketing Manager
- Senior-level experience in multi-channel marketing within a lifestyle or consumer brand, ideally with a sustainability mindset.
- Proven ability to deliver commercial growth while protecting brand integrity and purpose.
- Experience owning brand strategy, creative direction and storytelling.
- Strong understanding of ecommerce, digital marketing performance and customer journeys.
- Commercially astute, data-informed and customer-centric.
- Confident, values-led leader with strong collaboration and communication skills.
- Highly organised, proactive and comfortable operating at senior leadership level.
This Senior Marketing Manager role offers the opportunity to shape the future of a purpose led lifestyle brand, driving growth while championing sustainability, transparency and positive impact. Apply today to find out more!
Senior Marketing Manager in Truro employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager in Truro
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company’s values and recent projects. Show them you’re not just another candidate; you’re genuinely interested in their mission and how you can contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with their needs. Highlight your achievements in multi-channel marketing and how you've driven growth while staying true to brand integrity.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our purpose-driven team.
We think you need these skills to ace Senior Marketing Manager in Truro
Some tips for your application 🫡
Show Your Passion for Sustainability: When writing your application, make sure to highlight your passion for sustainability and how it aligns with our brand values. We love candidates who can demonstrate a genuine commitment to ethical practices and responsible growth.
Be Authentic in Your Storytelling: As a brand guardian, your ability to tell a compelling story is crucial. Use your application to showcase your creative direction and how you've successfully communicated brand values in previous roles. We want to see your unique voice shine through!
Data-Driven Insights Matter: Don’t forget to include examples of how you've used data and insights to drive marketing strategies. We’re looking for someone who can blend strategic thinking with hands-on delivery, so show us how you’ve achieved commercial growth while maintaining brand integrity.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of success. It’s the easiest way for us to keep track of your application and ensure it gets the attention it deserves. Let’s make this happen together!
How to prepare for a job interview at Zachary Daniels
✨Know the Brand Inside Out
Before your interview, dive deep into the company's values and mission. Understand their commitment to sustainability and how it shapes their marketing strategies. This will not only show your genuine interest but also help you align your answers with their brand ethos.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed and executed multi-channel marketing strategies in the past. Be ready to discuss specific campaigns that reflect your ability to balance commercial success with brand integrity, especially in a lifestyle or consumer context.
✨Data is Your Best Friend
Familiarise yourself with key metrics and data analysis techniques relevant to customer acquisition and retention. Be prepared to discuss how you've used data to inform your marketing decisions and drive results, as this role requires a strong understanding of ecommerce performance.
✨Demonstrate Leadership Skills
Think of examples where you've led teams or collaborated with external agencies. Highlight your ability to inspire and develop others while maintaining a focus on ethical standards. This will resonate well with the company's emphasis on values-led leadership.
