Senior European Sales Manager (London)

Senior European Sales Manager | Luxury Lifestyle Brand | London (Hybrid)
Location: London HQ West london (Hybrid, 3 days on-site) + European Travel

The Opportunity
A globally admired luxury lifestyle brand is looking for a Senior European Sales Manager to lead its commercial growth across key European markets. This newly created leadership role will play a critical part in shaping the brand's regional presence – managing distributors, agents, and strategic retail partners across the Nordics, Benelux, Italy, and Iberia .

Reporting into the Head of EU Sales, you'll ensure market strategies are locally resonant yet globally aligned. With a blend of commercial acumen and brand sensitivity, you'll help drive visibility, performance, and long-term market success.

Key Responsibilities:

• Lead commercial execution and strategic growth plans across core EU territories
• Manage and grow relationships with distributors, sales agents, and premium department stores (e.g., La Rinascente, El Corte Inglés)
• Align regional plans with global brand objectives and support activations across retail environments
• Provide leadership to a small but growing team, setting clear direction and accountability
• Collaborate cross-functionally with sales, marketing, design, and operations teams
• Monitor performance and market dynamics, reporting regularly to senior leadership

About You:

• 5+ years' experience in international sales, ideally across EU/Nordic markets
• Background in luxury, lifestyle, premium, or beauty brands essential
• Strong experience working with distributors and agents , and selling into top-tier department stores
• Strategic thinker with hands-on delivery capability and proven team leadership
• Comfortable presenting at senior level, with strong commercial instincts
• Willingness to travel across territory; based in London 3 days per week when not travelling
• Additional EU or Nordic language skills a plus

BBBH32741