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- Tasks: Drive customer engagement and loyalty through innovative CRM strategies and campaigns.
- Company: Fast-growing online retail brand with a fun and supportive culture.
- Benefits: Competitive salary, free breakfast Fridays, early finishes, and on-site gym access.
- Why this job: Make a real impact in a dynamic eCommerce environment while working with a passionate team.
- Qualifications: Experience in CRM, email marketing, and strong analytical skills required.
- Other info: Join a vibrant team and enjoy excellent career growth opportunities.
Zachary Daniels are proud to represent this leading online retailer, the business continues to experience strong growth, fuelled by an expanding product range, a passionate team, and a dedication to delivering exceptional customer experiences. To support this journey, our client is seeking a talented Senior CRM Executive to elevate customer engagement, loyalty, and lifetime value.
The Senior CRM Executive will develop and execute data-driven CRM initiatives that strengthen customer relationships throughout the lifecycle. Working closely with the Head of Marketing, the successful individual will deliver compelling and personalised communication through email, SMS, and loyalty programmes. This represents a fantastic opportunity for someone who enjoys using insight to shape behaviour, drive repeat purchases, and contribute directly to revenue performance in a dynamic eCommerce environment.
Key responsibilities:
- CRM strategy development and hands-on execution focused on engagement, retention and revenue growth
- Effective customer segmentation and personalisation using data insights across multiple touchpoints
- Delivery and optimisation of email and SMS campaigns including automated and triggered journeys
- Enhancement of loyalty propositions that increase customer lifetime value
- Structured A/B testing to improve campaign metrics and customer experience
- Reporting and insight generation on customer trends and campaign performance
- Cross-functional collaboration with Marketing, Buying and Customer Service teams to align CRM activity
- Compliance with GDPR and all appropriate email and SMS regulations
Candidate profile:
- Proven experience in CRM, email marketing or customer retention within retail or eCommerce
- Hands-on capability using CRM platforms such as Klaviyo and Shopify
- Strong analytical capability with comfort working in tools such as Google Analytics and Looker
- Experience in automation, segmentation and personalisation at scale
- Knowledge of loyalty scheme development viewed favourably
- Excellent written communication and project management skills
- A proactive, commercially focused approach with curiosity about customer behaviour
- A genuine enthusiasm for toys, games and the wider eCommerce industry
What the business offers:
- Competitive salary
- A fun, fast-paced and supportive working environment
- Free breakfast Friday
- Early finish Friday
- Free on-site gym
If you are excited by the opportunity to make a meaningful commercial impact in a thriving online retail business, contact Zachary Daniels Retail Recruitment to find out more about this fantastic Senior CRM Executive opportunity!
Senior CRM Executive employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its CRM strategies. Show them you’re not just another candidate; demonstrate your passion for their brand and how you can elevate customer engagement.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience with CRM platforms like Klaviyo and Shopify can directly contribute to their goals. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Executive role. Highlight your experience in CRM, email marketing, and customer retention, especially within retail or eCommerce. We want to see how your skills align with our needs!
Showcase Your Analytical Skills: Since this role requires strong analytical capabilities, don’t forget to mention your experience with tools like Google Analytics and Looker. We love seeing how you’ve used data insights to drive customer engagement and revenue growth.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your genuine enthusiasm for the role and the eCommerce industry. Tell us why you’re excited about the opportunity to elevate customer engagement and loyalty at StudySmarter.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. Don’t miss out on this fantastic opportunity!
How to prepare for a job interview at Zachary Daniels
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM strategies and tools, especially Klaviyo and Shopify. Brush up on your experience with email marketing and customer retention tactics, as these will be key talking points during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data insights to drive customer engagement and loyalty. Be ready to share specific examples of how you've implemented A/B testing or segmentation strategies that improved campaign performance.
✨Demonstrate Your Passion for eCommerce
Let your enthusiasm for the retail and eCommerce industry shine through. Share your thoughts on current trends and how they could impact customer behaviour, showing that you’re not just a candidate but someone who genuinely cares about the field.
✨Prepare Questions for Them
Think of insightful questions to ask about their CRM strategy and how they measure success. This shows that you’re proactive and genuinely interested in contributing to their growth, which is exactly what they’re looking for!
