At a Glance
- Tasks: Drive customer acquisition and revenue growth through innovative performance marketing strategies.
- Company: Fast-growing online retail business with a founder-led, digitally driven approach.
- Benefits: Competitive salary, autonomy in role, and exposure to senior leadership.
- Other info: Join a culture that values creativity, accountability, and rapid implementation of ideas.
- Why this job: Shape the future of performance marketing in a dynamic, entrepreneurial environment.
- Qualifications: Experience in performance marketing and managing Meta advertising campaigns.
The predicted salary is between 40000 - 50000 £ per year.
Zachary Daniels Recruitment are partnering with a fast-growing online retail business to recruit a Performance Marketing Manager. This is an exciting opportunity to join a founder-led, digitally driven retailer that has built significant momentum through ecommerce and is investing heavily in customer acquisition, performance marketing and digital growth.
The business has established itself as a leading player within its category and continues to scale across multiple online channels. As Performance Marketing Manager, this individual will play a pivotal role in driving customer acquisition, revenue growth and marketing efficiency across paid social, affiliates, creators and paid search.
This is a fantastic opportunity for a commercially minded Performance Marketing Manager who enjoys combining creativity with data, thrives in a fast-paced environment and wants genuine ownership of growth initiatives within an ambitious business.
The Role
The Performance Marketing Manager will take ownership of performance marketing activity across multiple acquisition channels, with paid social acting as the primary growth engine. Working closely with senior marketing leadership and external partners, the Performance Marketing Manager will be responsible for identifying opportunities to scale customer acquisition, improve return on investment and drive profitable revenue growth. This is a hands-on role suited to someone who enjoys both strategic planning and day-to-day execution, using data, creative testing and channel optimisation to unlock performance.
Key Responsibilities
- Own and scale paid social campaigns across Meta, with TikTok continuing to be a key growth channel
- Manage performance marketing budgets, ensuring efficient spend and strong return on investment
- Develop and execute customer acquisition strategies focused on sustainable growth
- Build and optimise creative testing frameworks, identifying winning content, audiences and campaign structures
- Source, brief and manage creators to produce high-performing content for paid campaigns
- Develop influencer, affiliate and ambassador partnerships that support both customer acquisition and brand growth
- Collaborate with partners across paid search and shopping activity, ensuring campaigns deliver against commercial objectives
- Monitor performance across all paid channels, identifying opportunities to improve CPA, ROAS and overall channel efficiency
- Produce regular reporting and actionable insights to support decision-making and future investment
- Work closely with ecommerce and marketing teams to align campaigns with product launches, trading priorities and wider business goals
What We're Looking For
- Previous experience in a Performance Marketing Manager, Growth Marketing Manager or Paid Social Manager position
- Strong hands-on experience managing Meta advertising campaigns within an ecommerce environment
- Understanding of TikTok advertising and paid social best practice
- Commercially minded, with strong knowledge of acquisition metrics including CPA, ROAS, revenue contribution and profitability
- Experience using creator, influencer or UGC content to improve paid media performance
- Confident managing budgets and making data-driven optimisation decisions
- Analytical mindset with the ability to interpret performance data and translate insights into action
- Experience working across multiple digital acquisition channels including affiliates, influencers and paid search
- Comfortable operating within a fast-paced, entrepreneurial business where ownership and accountability are valued
- Strong communication and stakeholder management skills
Why Apply?
- Join a high-growth ecommerce business with ambitious expansion plans
- Opportunity to own and shape performance marketing strategy
- Significant autonomy and exposure to senior leadership
- Fast-paced, entrepreneurial culture where ideas are encouraged and implemented quickly
- Genuine opportunity to influence growth and progression as the business continues to scale
- Competitive salary and benefits package
Performance Marketing Manager employer: Zachary Daniels
Join a dynamic and fast-growing online retail business in Greater Manchester, where you will have the opportunity to take ownership of performance marketing strategies and drive significant growth. With a founder-led, entrepreneurial culture that values creativity and data-driven decision-making, you'll enjoy substantial autonomy and the chance to collaborate closely with senior leadership. The company offers a competitive salary, a supportive work environment, and genuine opportunities for professional development as it continues to scale across multiple online channels.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zachary Daniels and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zachary Daniels are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zachary Daniels on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zachary Daniels. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zachary Daniels. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zachary Daniels:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zachary Daniels’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zachary Daniels
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zachary Daniels will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zachary Daniels, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
