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- Tasks: Lead marketing strategies for exciting exhibitions and engage diverse audiences globally.
- Company: Fast-growing international media and events business with a fun, supportive culture.
- Benefits: Competitive salary up to £55k, plus benefits and opportunities for professional growth.
- Why this job: Shape the future of market-leading events and make a real impact in the industry.
- Qualifications: 5+ years in B2B exhibition marketing with proven campaign success.
- Other info: Join a dynamic team and develop your skills in a vibrant environment.
The predicted salary is between 42000 - 66000 £ per year.
A fast-scaling international media and events business is expanding its global portfolio and is now searching for a Marketing Manager - Exhibitions, to elevate the performance and visibility of its market-leading shows. This company delivers standout exhibitions and high-impact B2B content across multiple regions and culturally, offers support and fun along the way.
This opportunity offers the chance for a Marketing Manager - Exhibitions, to take full ownership of strategy and execution, shaping how audiences engage with a diverse line-up of events in the UK and worldwide.
Responsibilities- Develop and deliver integrated campaigns designed to drive visitor growth, delegate acquisition and exhibitor engagement across a multi-show portfolio.
- Build campaign strategies including segmentation, audience positioning, messaging and full channel planning.
- Track and optimise performance metrics such as registrations, CPA, conversion rates, email engagement and digital ROI.
- Oversee content-led and digital marketing activity, including social media, SEO initiatives, exhibitor promotions and speaker-focused content.
- Lead, support and develop a small marketing team while collaborating closely with sales, editorial, content and operations.
- Grow event brands and audience databases across international markets, forming strong relationships with industry partners, associations and key exhibitors.
- 5+ years' experience in B2B exhibition marketing with proven ownership of full campaign delivery.
- A track record of multi-channel campaign success across email, web, paid media and partnerships.
- Strong copywriting and messaging skills, plus confidence using CRM systems, email platforms, analytics tools and CMS environments.
- Commercial awareness and ease working with sales teams and senior internal stakeholders.
- Experience guiding, coaching or managing junior marketers.
Apply today to be considered for the position of Marketing Manager!
Marketing Manager employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meet-ups to connect with potential employers and fellow marketers. The more people you know, the better your chances of landing that Marketing Manager gig.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This will give you an edge during interviews and demonstrate your ability to drive visitor growth and engagement.
✨Tip Number 3
Prepare for interviews by researching the company and its exhibitions. Be ready to discuss how you can elevate their marketing strategies and engage audiences effectively. Tailor your answers to reflect their needs!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you a leg up in the hiring process. Let’s get you that Marketing Manager role!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your B2B exhibition marketing experience and any successful campaigns you've led. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can elevate our exhibitions. Be sure to mention specific achievements that demonstrate your expertise.
Showcase Your Campaign Success: In your application, don’t forget to include examples of multi-channel campaigns you've successfully delivered. We love seeing metrics, so if you can share results like increased registrations or improved engagement rates, even better!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the Marketing Manager position. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Zachary Daniels
✨Know Your Campaigns
Make sure you’re well-versed in the campaigns you've managed in the past. Be ready to discuss specific strategies you implemented, the results you achieved, and how you optimised performance metrics like registrations and conversion rates.
✨Showcase Your Team Leadership
Since this role involves leading a small marketing team, prepare examples of how you've guided or developed junior marketers. Highlight your collaborative approach with sales and other departments to demonstrate your ability to work cross-functionally.
✨Be Data-Driven
Familiarise yourself with key performance indicators relevant to B2B exhibition marketing. Be prepared to discuss how you’ve used analytics tools to track campaign success and make data-driven decisions that improved ROI.
✨Engage with Industry Knowledge
Research the company’s exhibitions and their market position. Show your enthusiasm for the industry by discussing trends, competitors, and potential partnerships that could enhance their event brands and audience engagement.
