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For Companies At a Glance
- Tasks: Drive customer engagement and loyalty through data-driven CRM initiatives.
- Company: Fast-growing online retail brand with a vibrant team culture.
- Benefits: Competitive salary, free breakfast Fridays, early finishes, and on-site gym.
- Why this job: Make a real impact in a dynamic eCommerce environment while developing your skills.
- Qualifications: Experience in CRM, email marketing, and strong analytical skills required.
- Other info: Join a supportive team and enjoy excellent career growth opportunities.
The predicted salary is between 28000 - 42000 £ per year.
Zachary Daniels are proud to represent this leading online retailer, the business continues to experience strong growth, fuelled by an expanding product range, a passionate team, and a dedication to delivering exceptional customer experiences. To support this journey, our client is seeking a talented CRM Executive to elevate customer engagement, loyalty, and lifetime value.
The Role:
The CRM Executive will develop and execute data-driven CRM initiatives that strengthen customer relationships throughout the lifecycle. Working closely with the Head of Marketing, the successful individual will deliver compelling and personalised communication through email, SMS, and loyalty programmes. This represents a fantastic opportunity for someone who enjoys using insight to shape behaviour, drive repeat purchases, and contribute directly to revenue performance in a dynamic eCommerce environment.
Key responsibilities:
- CRM strategy development and hands-on execution focused on engagement, retention and revenue growth
- Effective customer segmentation and personalisation using data insights across multiple touchpoints
- Delivery and optimisation of email and SMS campaigns including automated and triggered journeys
- Enhancement of loyalty propositions that increase customer lifetime value
- Structured A/B testing to improve campaign metrics and customer experience
- Reporting and insight generation on customer trends and campaign performance
- Cross-functional collaboration with Marketing, Buying and Customer Service teams to align CRM activity
- Compliance with GDPR and all appropriate email and SMS regulations
Candidate profile:
To succeed as CRM Executive, you will bring:
- Proven experience in CRM, email marketing or customer retention within retail or eCommerce
- Hands-on capability using CRM platforms such as Klaviyo and Shopify
- Strong analytical capability with comfort working in tools such as Google Analytics and Looker
- Experience in automation, segmentation and personalisation at scale
- Knowledge of loyalty scheme development viewed favourably
- Excellent written communication and project management skills
- A proactive, commercially focused approach with curiosity about customer behaviour
What the business offers:
- Competitive salary
- A fun, fast-paced and supportive working environment
- Free breakfast Friday
- Early finish Friday
- Free on-site gym
If you are excited by the opportunity to make a meaningful commercial impact in a thriving online retail business, contact Zachary Daniels Retail Recruitment to find out more about this fantastic Senior CRM Executive opportunity!
Apply today!
CRM Executive in Manchester employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its CRM strategies. Show them you’re not just another candidate; you’re genuinely interested in how they engage with their customers.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience with CRM platforms like Klaviyo and Shopify can help them boost customer loyalty and revenue. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM Executive in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CRM Executive role. Highlight your experience in CRM, email marketing, and customer retention, especially within retail or eCommerce. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for customer engagement and how you can contribute to our growth. Be sure to mention any specific tools like Klaviyo or Shopify that you've used.
Show Off Your Analytical Skills: Since this role involves data-driven initiatives, don’t forget to mention your analytical capabilities. Talk about your experience with Google Analytics or Looker and how you've used insights to drive customer behaviour.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at Zachary Daniels
✨Know Your CRM Tools
Make sure you’re familiar with CRM platforms like Klaviyo and Shopify. Brush up on how they work, and be ready to discuss your hands-on experience with them. This will show that you’re not just a theory person but someone who can hit the ground running.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with data analysis tools like Google Analytics and Looker. Bring examples of how you've used data insights to drive customer engagement or improve campaign performance. This will demonstrate your ability to make data-driven decisions.
✨Understand Customer Behaviour
Dive into the psychology of customer behaviour and retention strategies. Be ready to discuss how you’ve shaped customer journeys in previous roles. This will highlight your proactive approach and curiosity about what makes customers tick.
✨Prepare for A/B Testing Discussions
Since structured A/B testing is key for this role, come prepared with examples of tests you’ve conducted. Discuss what you learned from them and how they improved campaign metrics. This shows you’re results-oriented and understand the importance of optimisation.
