At a Glance
- Tasks: Lead creative strategy for paid social channels like Meta, TikTok, and YouTube.
- Company: Join a large international nutrition brand with a collaborative culture.
- Benefits: Enjoy a competitive salary, hybrid working, and on-site gym access.
- Other info: Fast-paced environment with clear progression opportunities and real ownership of creative performance.
- Why this job: Make a real impact by driving customer acquisition through innovative creative.
- Qualifications: Experience in creative strategy and strong copywriting skills required.
The predicted salary is between 45000 - 50000 € per year.
Zachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Creative Strategist. This Creative Strategist role is a high impact opportunity to take ownership of paid social creative across key growth channels. The Creative Strategist will play a central role in driving customer acquisition through performance led creative across Meta, TikTok and YouTube.
As a Creative Strategist you will own the thinking behind the creative. The Creative Strategist will turn customer insight into scroll stopping concepts, strong briefs and high performing campaigns. This Creative Strategist role is focused on performance, using data and testing to continuously improve output and deliver measurable results. This Creative Strategist position offers real autonomy and influence. The Creative Strategist will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.
Benefits:
- Competitive salary of £45000 to £50000
- Hybrid working model offering flexibility
- Gym on site
- Clear progression within a high growth business
- Opportunity to work on high volume paid social campaigns
- Collaborative and fast paced environment
- Real ownership of creative performance
Key Responsibilities:
- Lead creative strategy across paid social channels including Meta, TikTok and YouTube
- Develop and manage a structured creative testing roadmap
- Translate customer insight into high performing creative concepts
- Write clear, conversion focused scripts and briefs
- Analyse performance data to optimise and scale winning creative
- Work closely with performance teams to align on acquisition targets
- Identify and apply emerging platform trends
- Manage multiple creative concepts and campaigns simultaneously
- Ensure creative output is aligned to customer personas and commercial goals
Experience Needed:
- Proven experience as a Creative Strategist or similar role
- Strong background in paid social creative across Meta and TikTok
- Track record of delivering performance led creative improvements
- Strong understanding of key metrics including CPA, CTR and CVR
- Excellent copywriting skills with ability to create high impact hooks
- Experience within DTC or ecommerce environments
- Ability to manage workload and prioritise effectively
- Strong analytical mindset with a test and learn approach
This Creative Strategist role offers the opportunity to directly influence growth within a large international nutrition brand. If you are a Creative Strategist who thrives on performance, testing and scaling winning ideas, this is an excellent next step.
Performance Marketing Specialist in Liverpool employer: Zachary Daniels
Join a leading international nutrition brand as a Creative Strategist, where you'll enjoy a competitive salary and a hybrid working model that promotes flexibility. With a strong focus on employee growth, you will have the opportunity to take ownership of high-impact creative strategies while collaborating in a fast-paced environment that values innovation and performance. This role not only offers real autonomy but also a clear pathway for progression within a high-growth business, making it an excellent employer for those looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Specialist in Liverpool
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially any campaigns you've led or contributed to. Make sure it’s easy to access and visually appealing – this is your chance to shine!
✨Tip Number 3
Prepare for interviews like a pro! Research the company and its recent campaigns, and come armed with ideas on how you could contribute. Be ready to discuss your analytical mindset and how you’ve used data to drive performance in past roles.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for talented individuals like you. Plus, applying directly can sometimes give you an edge over other candidates. So, what are you waiting for? Get your application in!
We think you need these skills to ace Performance Marketing Specialist in Liverpool
Some tips for your application 🫡
Show Your Creative Side:As a Creative Strategist, we want to see your flair! Make sure your application reflects your creativity. Use engaging language and showcase any unique projects or campaigns you've worked on that demonstrate your ability to turn insights into compelling concepts.
Be Data-Driven:We love numbers! Highlight your experience with performance metrics like CPA, CTR, and CVR in your application. Show us how you've used data to inform your creative decisions and drive results in past roles.
Tailor Your Application:Don’t just send a generic application. We want to see how your skills align with our needs. Reference specific aspects of the job description and explain how your background makes you the perfect fit for this role.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Zachary Daniels
✨Know Your Metrics
Make sure you brush up on key performance metrics like CPA, CTR, and CVR. Being able to discuss how these metrics influence creative strategy will show that you understand the performance aspect of the role.
✨Showcase Your Creative Process
Prepare to talk about your approach to developing scroll-stopping concepts. Bring examples of past campaigns where you turned customer insights into high-performing creatives, and be ready to explain your thought process.
✨Familiarise Yourself with Platforms
Since this role focuses on Meta, TikTok, and YouTube, make sure you know the latest trends and features on these platforms. Discussing how you would leverage these for creative strategies can set you apart.
✨Demonstrate Your Analytical Skills
Be prepared to discuss how you've used data to optimise creative outputs in the past. Share specific examples of how a test-and-learn approach led to measurable improvements in your campaigns.
