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- Tasks: Lead international marketing strategy and drive impactful partnerships across global markets.
- Company: Award-winning global consumer tech retailer with a dynamic team.
- Benefits: Competitive salary, international travel opportunities, and a chance to shape global marketing.
- Why this job: Make a real impact in a fast-paced environment while collaborating with top-tier partners.
- Qualifications: 9+ years in international marketing with strong strategic and partnership skills.
- Other info: Exciting role with opportunities for growth and influence across diverse regions.
The predicted salary is between 43200 - 72000 £ per year.
Zachary Daniels are delighted to be supporting this award-winning global Consumer Tech Retailer in the appointment of a Head of International Marketing. We are looking for a strategic, commercially minded marketing leader to build and own our client's International Commercial Marketing strategy. This role is responsible for shaping how the business drives awareness, demand, and partner impact across international markets by aligning commercial priorities, partnerships, brand moments, and retail launches into a cohesive, scalable approach. In addition, this role will also own both B2B and consumer partnerships, ensuring marketing efforts are aligned to commercial goals and measurable business outcomes.
This role is ideal for someone who thrives in ambiguity, brings strong global business judgment, and can operate as a strategic connector across teams and regions.
As Head of International Marketing you can expect to be involved in the following:
- International Commercial Marketing Strategy
- Build and own the international commercial marketing strategy, with a strong point of view on priority markets across EMEA, GCC, and APAC.
- Align international marketing priorities to commercial goals, partner opportunities, and market-level needs.
- Proactively identify gaps in international strategy or execution and develop clear recommendations to address them.
- Serve as a key strategic voice representing international market needs in broader commercial and marketing planning.
- Partner Co-Marketing & Strategic Partnerships
- Own co-marketing strategy for our client's largest and most strategic international partners, across both B2B and consumer partnerships.
- Define partner engagement models, co-marketing frameworks, and success criteria tailored to international markets.
- Lead development of integrated co-marketing programs in close partnership with Integrated Marketing, Brand, and Regional teams.
- Act as the primary marketing partner for key international partners, aligning internal stakeholders and external counterparts around shared objectives and KPIs.
- Retail & Launch Amplification (Partnered Ownership)
- Partner closely with the Retail team to amplify international retail launches through strategic partners and co-marketing programs.
- Identify opportunities where partnerships can extend the reach, relevance, and impact of retail moments in international markets.
- Ensure alignment between retail launches, partner activations, and international commercial priorities without owning retail execution directly.
- Cross-Functional Leadership
- Work closely with the Integrated Marketing Lead, Brand, Product Marketing, Partnerships, Commercial, and Regional teams to ensure alignment and execution.
- Lead strategic initiatives independently, consulting leadership on larger or higher-impact decisions when needed.
- Influence priorities across teams through clear recommendations, strong business rationale, and data-informed decision making.
We'd love to have you on our team if you have:
- 9+ years of experience in international commercial marketing, partner marketing, brand marketing, or product marketing in a high-growth B2B, B2B2C, or consumer tech company.
- Proven experience building and owning international marketing strategies across multiple regions.
- Demonstrated success driving co-marketing with strategic partners.
- Strong experience defining success metrics and KPI structures across global markets.
- Ability to balance global strategy with regional realities and constraints.
- Experience working closely with commercial, partnerships, and retail teams.
- Strong executive presence and stakeholder management skills.
- Comfortable with international travel (25-30%) and working across global time zones to support priority markets, partners, and key launches across EMEA, GCC, and APAC.
Head of International Marketing in City of London employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of International Marketing in City of London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend marketing events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its international marketing strategies. We want you to be able to discuss how your experience aligns with their goals, especially in EMEA, GCC, and APAC markets.
✨Tip Number 3
Showcase your strategic thinking! During interviews, share examples of how you've built and owned marketing strategies in the past. We love hearing about your successes and how you tackled challenges head-on.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who can thrive in ambiguity and drive impactful marketing strategies.
We think you need these skills to ace Head of International Marketing in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of International Marketing. Highlight your experience in international marketing strategies and co-marketing with partners, as these are key for us.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your strategic mindset and how you’ve successfully aligned marketing efforts with commercial goals in the past. We want to see your personality too!
Showcase Your Achievements: When detailing your experience, focus on measurable outcomes. Did you drive awareness or demand in a specific market? Share those numbers! We love seeing how you’ve made an impact.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at Zachary Daniels
✨Know Your Markets
Before the interview, dive deep into the specific international markets mentioned in the job description. Understand their unique challenges and opportunities. This will help you demonstrate your strategic thinking and show that you're ready to align marketing priorities with commercial goals.
✨Showcase Your Co-Marketing Experience
Prepare examples of successful co-marketing strategies you've developed in the past. Be ready to discuss how you defined success metrics and KPIs for those partnerships. This will highlight your ability to drive impactful marketing initiatives with strategic partners.
✨Demonstrate Cross-Functional Leadership
Think of instances where you've worked closely with various teams like Integrated Marketing, Brand, and Product Marketing. Share how you influenced priorities and ensured alignment across departments. This will showcase your collaborative spirit and leadership skills.
✨Be Ready for Global Challenges
Expect questions about balancing global strategies with regional realities. Prepare to discuss how you've navigated ambiguity in previous roles and made data-informed decisions. This will illustrate your adaptability and strong business judgment, which are crucial for this role.
