At a Glance
- Tasks: Lead and optimise paid media campaigns across Meta, Google Ads, TikTok, and Pinterest.
- Company: Join a fast-growing premium womenswear brand with a strong UK and global presence.
- Benefits: Enjoy a competitive salary, 50% staff discount, and 25 days holiday plus bank holidays.
- Other info: Real autonomy to shape the paid media strategy and collaborate with creative teams.
- Why this job: Take ownership of strategy and make a significant impact on revenue and growth.
- Qualifications: 3+ years of hands-on paid media experience, especially in e-commerce.
The predicted salary is between 45000 - 55000 £ per year.
Senior Paid Media Executive - Fast-growing fashion brand Salary - Upto £38k Location - Manchester 50% staff discount Payday events 25 days holiday plus bank holidays Zachary Daniels are partnered with a fast-growing founder-led premium womenswear brand with a strong presence in the UK and an increasingly global customer base.
The
Role: We're looking for a highly hands-on
Paid Media Manager
to take ownership of our paid media strategy, performance and day-to-day execution across Meta, Google Ads, Tik Tok and Pinterest.
This is a key role within the business, sitting at the heart of our commercial, creative and e-commerce teams.
Key
Responsibilities: Own the day-to-day management of paid media across
Meta, Google Ads, Tik Tok and Pinterest .
Build, launch, manage and optimise campaigns across Paid Social, Search, Shopping and Performance Max.
Manage budgets and pacing in line with revenue, ROAS, CPA and wider trading targets.
Monitor key performance metrics including
ROAS, CPA, MER, CTR, CPC, CVR, CPM and revenue .
Identify performance issues and take action across budgets, bidding, audiences, creative, placements and campaign structure.
Translate trading priorities including new launches, new-in, best sellers, seasonal moments and promotions into effective paid media campaigns.
Analyse product and category performance to identify opportunities to scale or reduce investment.
Partner closely with E-commerce and Creative teams to align paid activity with commercial priorities.
Work closely with Creative, Influencer and UGC teams to develop high-performing, platform-native paid creative.
Analyse performance across creative concepts, hooks, formats, creators, messaging, products and offers.
Own weekly and monthly paid media reporting.
Clearly communicate performance, insights, challenges and recommended actions.
Analyse data across advertising platforms,
GA4, Shopify and blended business metrics .
About
You: 3+ years' hands-on paid media experience , ideally within e-commerce.
Strong experience managing
Meta Ads and Google Ads .
Experience across additional paid social channels, particularly Tik Tok and Pinterest.
Proven experience managing multiple paid channels independently.
Experience managing meaningful paid media budgets against
ROAS, CPA and revenue targets .
Why
Apply: Own the Paid Media function
- take full ownership of strategy, performance and day-to-day execution.
Real autonomy
- make decisions, test ideas and shape the paid media strategy without layers of sign-off.
Significant commercial impact
- directly influence revenue, customer acquisition and profitable growth.
Multi-channel ownership
- work across Meta, Google, Tik Tok and Pinterest.
Shape creative strategy
- work closely with Creative, UGC and Influencer teams to develop high-performing campaigns.
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Locations
Senior Paid Media Executive in Cheshire, Warrington employer: Zachary Daniels
Zachary Daniels is an exceptional employer, offering a dynamic work environment in Greater London where innovation and creativity thrive. As the Head of Buying & Growth Strategy, you will enjoy a competitive salary, bonuses, and a hybrid working model that promotes work-life balance, alongside ample opportunities for professional growth and development within a rapidly expanding consumer business.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Media Executive in Cheshire, Warrington
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zachary Daniels and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zachary Daniels are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zachary Daniels on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zachary Daniels. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Paid Media Executive in Cheshire, Warrington
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zachary Daniels. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zachary Daniels:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zachary Daniels’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zachary Daniels
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zachary Daniels will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zachary Daniels, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
