At a Glance
- Tasks: Lead creative strategy for paid social channels like Meta, TikTok, and YouTube.
- Company: Join a large international nutrition brand with a collaborative culture.
- Benefits: Enjoy a competitive salary, hybrid working, and on-site gym access.
- Other info: Fast-paced environment with clear progression opportunities.
- Why this job: Make a real impact by driving customer acquisition through innovative creative.
- Qualifications: Experience in creative strategy and strong copywriting skills required.
The predicted salary is between 45000 - 50000 € per year.
Zachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Creative Strategist. This role is a high impact opportunity to take ownership of paid social creative across key growth channels.
The Creative Strategist will play a central role in driving customer acquisition through performance led creative across Meta, TikTok and YouTube. You will own the thinking behind the creative, turning customer insight into scroll stopping concepts, strong briefs and high performing campaigns.
This position offers real autonomy and influence. You will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.
Benefits:- Competitive salary of £45000 to £50000
- Hybrid working model offering flexibility
- Gym on site
- Clear progression within a high growth business
- Opportunity to work on high volume paid social campaigns
- Collaborative and fast paced environment
- Real ownership of creative performance
- Lead creative strategy across paid social channels including Meta, TikTok and YouTube
- Develop and manage a structured creative testing roadmap
- Translate customer insight into high performing creative concepts
- Write clear, conversion focused scripts and briefs
- Analyse performance data to optimise and scale winning creative
- Work closely with performance teams to align on acquisition targets
- Identify and apply emerging platform trends
- Manage multiple creative concepts and campaigns simultaneously
- Ensure creative output is aligned to customer personas and commercial goals
- Proven experience as a Creative Strategist or similar role
- Strong background in paid social creative across Meta and TikTok
- Track record of delivering performance led creative improvements
- Strong understanding of key metrics including CPA, CTR and CVR
- Excellent copywriting skills with ability to create high impact hooks
- Experience within DTC or ecommerce environments
- Ability to manage workload and prioritise effectively
- Strong analytical mindset with a test and learn approach
This role offers the opportunity to directly influence growth within a large international nutrition brand. If you thrive on performance, testing and scaling winning ideas, this is an excellent next step.
Performance Marketing Specialist in Birkenhead employer: Zachary Daniels
Join a leading international nutrition brand as a Creative Strategist, where you will enjoy a competitive salary and a hybrid working model that promotes flexibility. With a collaborative and fast-paced work culture, you'll have the opportunity to take real ownership of your creative output while benefiting from clear progression paths within a high-growth business. This role not only allows you to influence customer acquisition through innovative campaigns but also offers unique perks like an on-site gym, making it an excellent employer for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Specialist in Birkenhead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially any high-performing campaigns you've led. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and tailoring your answers to highlight your experience with performance-led creative. Be ready to discuss how you've used data to drive results in past roles.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Performance Marketing Specialist in Birkenhead
Some tips for your application 🫡
Show Off Your Creative Side:When you're applying for the Creative Strategist role, make sure to highlight your creative flair. Share examples of past campaigns you've worked on, especially those that drove customer engagement and conversions. We want to see how you turn insights into eye-catching concepts!
Be Data-Driven:Since this role is all about performance, don’t forget to mention your experience with data analysis. Talk about how you've used metrics like CPA, CTR, and CVR to optimise campaigns. We love a candidate who can blend creativity with analytical thinking!
Tailor Your Application:Make your application stand out by tailoring it to our job description. Use the same language and keywords we’ve included, especially around paid social channels like Meta, TikTok, and YouTube. This shows us you understand the role and are genuinely interested in joining our team.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it’s super easy and straightforward – just a few clicks and you’re done!
How to prepare for a job interview at Zachary Daniels
✨Know Your Metrics
Familiarise yourself with key performance metrics like CPA, CTR, and CVR. Be ready to discuss how you've used these metrics in past roles to drive creative strategy and improve performance.
✨Showcase Your Creative Process
Prepare to walk through your creative process from insight to execution. Bring examples of high-performing campaigns you've led, and be ready to explain the thinking behind your concepts and briefs.
✨Stay Ahead of Trends
Research the latest trends on platforms like Meta, TikTok, and YouTube. Be prepared to discuss how you would apply these trends to create engaging content that resonates with target audiences.
✨Collaborate and Communicate
Highlight your experience working with performance and content teams. Share examples of how you've collaborated to align creative output with acquisition targets and commercial goals.
