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- Tasks: Lead trade marketing initiatives and create impactful campaigns for top UK retail accounts.
- Company: Join a leading name in the sports and lifestyle retail sector, known for innovation.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Why this job: Be part of exciting brand moments and make a real impact on marketing strategies.
- Qualifications: Experience in trade marketing, especially in sports or lifestyle, is essential.
- Other info: This role offers a chance to work with athletes and major brands.
The predicted salary is between 36000 - 60000 £ per year.
A leading name in the sports and lifestyle retail sector is seeking an experienced Associate Trade Marketing Manager to take ownership of strategic marketing activities across key UK retail accounts. This role will play a crucial role in planning and executing trade marketing initiatives, ensuring alignment with product calendars and optimising visibility through omnichannel campaigns. The Associate Trade Marketing Manager will be instrumental in building account-specific strategies that reflect the needs of both the brand and its partners. Working closely with internal teams and external stakeholders, they will ensure consistent messaging, impactful campaigns, and maximised return on investment.
Key Responsibilities:- Drive account-specific trade marketing plans in line with the broader UK strategy, with particular focus on high-value partnerships
- Develop compelling sell-in and pre-line presentations tailored to individual accounts
- Implement 360° marketing campaigns across multiple channels including retail, digital, and experiential
- Monitor campaign performance, analysing ROI and consumer impact to inform future activity
- Manage budgets and creative resources to ensure brand consistency and partner satisfaction
- Work with creative teams and external agencies to deliver innovative in-store and online content
- Ensure correct application of brand guidelines across all assets and touchpoints
- Maintain regular communication on campaign progress and market developments
- Collaborate with athlete and talent partnerships to support major brand moments
- Previous experience in trade marketing, preferably within the sports or lifestyle sector
- Strong grasp of omnichannel marketing, with a keen understanding of ecommerce
- Demonstrated ability to manage multiple projects, timelines, and stakeholder expectations
- Competent in campaign analysis, with a focus on data-led decision making
- Excellent communication and collaboration skills
Apply today to find out more.
Assistant Trade Marketing Manager employer: Zachary Daniels
Contact Detail:
Zachary Daniels Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Trade Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in trade marketing, especially within the sports and lifestyle sectors. This knowledge will help you speak confidently about industry practices during interviews and demonstrate your passion for the role.
✨Tip Number 2
Network with professionals in the trade marketing field, particularly those who have experience in omnichannel campaigns. Engaging with them can provide insights into the role and may even lead to referrals or recommendations.
✨Tip Number 3
Prepare to discuss specific examples of successful trade marketing initiatives you've been involved in. Highlight your ability to analyse campaign performance and how your contributions led to improved ROI, as this aligns closely with the job requirements.
✨Tip Number 4
Stay updated on the brand's recent campaigns and partnerships. Being knowledgeable about their current strategies will allow you to engage in meaningful conversations during interviews and show that you're genuinely interested in contributing to their success.
We think you need these skills to ace Assistant Trade Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in trade marketing, especially within the sports or lifestyle sector. Use specific examples that demonstrate your ability to manage multiple projects and stakeholder expectations.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of omnichannel marketing and your previous successes in developing account-specific strategies. Mention how your skills align with the key responsibilities outlined in the job description.
Showcase Campaign Experience: In your application, include details about past campaigns you've worked on. Highlight your role in planning, executing, and analysing these campaigns, particularly focusing on ROI and consumer impact.
Highlight Communication Skills: Emphasise your excellent communication and collaboration skills in both your CV and cover letter. Provide examples of how you've successfully worked with internal teams and external stakeholders to achieve marketing goals.
How to prepare for a job interview at Zachary Daniels
✨Know Your Trade Marketing Basics
Make sure you understand the fundamentals of trade marketing, especially in the sports and lifestyle sector. Be prepared to discuss how you would develop account-specific strategies and what successful campaigns you've been involved in.
✨Showcase Your Omnichannel Expertise
Since this role requires a strong grasp of omnichannel marketing, be ready to share examples of how you've successfully implemented 360° marketing campaigns across various channels. Highlight your experience with both retail and digital platforms.
✨Prepare for Data-Driven Discussions
The company values data-led decision making, so come equipped with insights from previous campaigns you've managed. Be ready to discuss how you analysed ROI and consumer impact to inform future activities.
✨Emphasise Collaboration Skills
This role involves working closely with internal teams and external stakeholders. Prepare examples that demonstrate your excellent communication and collaboration skills, particularly in managing multiple projects and stakeholder expectations.
