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For Companies At a Glance
- Tasks: Lead and scale customer acquisition strategies across paid media platforms.
- Company: Join one of the UK's fastest-growing fashion brands with a dynamic culture.
- Benefits: Competitive salary, performance bonus, and opportunities for growth.
- Why this job: Make a real impact in a high-growth environment with strong leadership support.
- Qualifications: Proven experience in paid media within fashion or e-commerce.
- Other info: Fast-paced culture with a focus on performance and accountability.
The predicted salary is between 68000 - 102000 ÂŁ per year.
Zachary Daniels are proud to be exclusively representing one of the UK's fastest growing clothing brands in the search for a commercially driven Head of Performance Marketing. This is a high-impact role within a founder‑led, scaling fashion business. Significant investment is being made into structure, performance, and long-term growth – and performance marketing sits at the heart of that strategy.
The Role
Reporting to the COO, you will own and scale the customer acquisition strategy across paid media. You'll lead a team of two managers, balancing hands‑on execution with strategic leadership as the function continues to evolve. You will:
- Develop and execute a scalable, data‑led acquisition strategy
- Own paid media across Meta, Google, TikTok and YouTube
- Drive improvements in CPA, ROAS, LTV and overall channel efficiency
- Optimise budget allocation, testing frameworks and channel mix
- Deliver clear, commercial performance reporting
- Collaborate cross‑functionally with merchandising, product, creative and tech
About You
- Proven paid media leadership within fashion or consumer e‑commerce
- Strong in‑house experience preferred
- Deep commercial understanding of acquisition metrics and growth levers
- Comfortable in a founder‑led, high‑accountability environment
- Hands‑on, analytical and commercially sharp
- CRM exposure is a bonus, not essential.
The Environment
This is a fast‑paced, performance‑focused culture with strong senior leadership visibility. The role is office‑based five days per week, with limited flexibility. Zachary Daniels are managing this search exclusively. If you're ready to build and scale acquisition for one of the UK's most exciting fashion growth stories, we'd love to speak with you.
Head Of Performance Marketing in Walton employer: Zachary Daniels Recruitment
Contact Detail:
Zachary Daniels Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head Of Performance Marketing in Walton
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local marketing events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their brand, values, and recent campaigns. We want you to walk in there with confidence, ready to show how your skills can elevate their performance marketing strategy.
✨Tip Number 3
Showcase your achievements! Bring along data and examples of past successes in performance marketing. We love seeing numbers that demonstrate your impact, so make sure to highlight your experience with CPA, ROAS, and other key metrics.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. We’re here to help you every step of the way, so let’s get you into that interview room!
We think you need these skills to ace Head Of Performance Marketing in Walton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Performance Marketing role. Highlight your experience in paid media, especially within fashion or consumer e-commerce, and showcase any relevant metrics you've improved.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for performance marketing and how your skills align with our goals at StudySmarter. Be sure to mention your hands-on experience and strategic leadership.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your ability to drive improvements in CPA, ROAS, and overall channel efficiency. Numbers speak volumes, so include them where possible!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. This way, we can easily track your application and get back to you quicker. We can't wait to see what you bring to the table!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Know Your Numbers
As a Head of Performance Marketing, you'll need to demonstrate a strong grasp of key metrics like CPA, ROAS, and LTV. Brush up on these figures and be ready to discuss how you've improved them in past roles. Use specific examples to show your analytical skills and commercial understanding.
✨Showcase Your Leadership Style
You'll be leading a team, so it's crucial to convey your leadership approach. Think about how you balance hands-on execution with strategic oversight. Prepare anecdotes that highlight your ability to motivate and guide a team, especially in a fast-paced environment.
✨Familiarise Yourself with the Brand
Research the fashion brand thoroughly before the interview. Understand their target audience, current marketing strategies, and recent campaigns. This will not only help you tailor your responses but also show your genuine interest in the company and its growth story.
✨Prepare for Cross-Functional Collaboration
This role involves working closely with merchandising, product, creative, and tech teams. Be ready to discuss how you've successfully collaborated across departments in the past. Highlight any experiences where your input led to improved outcomes, showcasing your ability to work in a high-accountability environment.
