At a Glance
- Tasks: Lead innovative marketing strategies for a sustainable lifestyle brand.
- Company: Purpose-driven brand focused on ethical and environmental values.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Why this job: Shape the future of a brand while championing sustainability and positive impact.
- Qualifications: Senior-level marketing experience with a focus on sustainability and brand integrity.
- Other info: Join a dynamic team and make a real difference in the marketing landscape.
The predicted salary is between 42000 - 55000 £ per year.
Reporting into the Senior Leadership Team, the Senior Marketing Manager is a key leadership role within a purpose-driven, sustainable brand. Acting as brand guardian, this position is responsible for driving responsible growth, customer acquisition and long-term brand value, while supporting the evolution of a values led e-commerce business. The role blends strategic thinking with hands on delivery, ensuring commercial performance is achieved in line with ethical, environmental and social commitments.
Key Responsibilities:
- Lead the development and delivery of integrated, multi-channel marketing strategies aligned to seasonal trading, brand values and long-term sustainability goals.
- Own and evolve the brand proposition, creative direction and tone of voice, ensuring authenticity and consistency across all customer touchpoints.
- Define and deepen understanding of the target customer through data, insight and research, using this to drive acquisition, retention and community engagement.
- Deliver customer-focused campaigns across digital, ecommerce, print and partnerships that balance commercial impact with brand integrity.
- Develop strategic partnerships with like-minded, purpose-led brands to support customer growth and brand awareness.
- Work closely with digital and ecommerce teams to optimise online performance, user experience and conversion while maintaining brand values.
- Oversee content creation including seasonal campaigns, imagery, storytelling, catalogues, PR and social media.
- Manage marketing budgets, demand planning and performance reporting with a focus on responsible investment and ROI.
- Lead, inspire and develop marketing and creative teams, and manage external agencies aligned to the brand's ethical standards.
What Is Needed:
- Senior-level experience in multi-channel marketing within a lifestyle or consumer brand, ideally with a sustainability mindset.
- Proven ability to deliver commercial growth while protecting brand integrity and purpose.
- Experience owning brand strategy, creative direction and storytelling.
- Strong understanding of ecommerce, digital marketing performance and customer journeys.
- Commercially astute, data-informed and customer-centric.
- Confident, values-led leader with strong collaboration and communication skills.
- Highly organised, proactive and comfortable operating at senior leadership level.
This Senior Marketing Manager role offers the opportunity to shape the future of a purpose led lifestyle brand, driving growth while championing sustainability, transparency and positive impact. Apply today to find out more!
Senior Marketing Manager in Truro employer: Zachary Daniels Recruitment
Contact Detail:
Zachary Daniels Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager in Truro
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company’s values and recent projects. Show them you’re not just another candidate; you’re genuinely interested in their mission and how you can contribute to their growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with their needs, especially around sustainability and brand integrity. Make it clear that you’re the perfect fit for their purpose-driven approach.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior Marketing Manager in Truro
Some tips for your application 🫡
Show Your Passion for Sustainability: When writing your application, let your passion for sustainability shine through. We want to see how your values align with our brand's mission and how you can contribute to our purpose-driven approach.
Be Authentic in Your Storytelling: As a brand guardian, your ability to tell a compelling story is crucial. Use your application to showcase your creative direction and how you've successfully communicated brand values in past roles.
Highlight Your Data-Driven Approach: We love candidates who are commercially astute and data-informed. Make sure to include examples of how you've used data and insights to drive customer acquisition and retention in your previous marketing strategies.
Tailor Your Application to Us: Take the time to tailor your application specifically for this role at StudySmarter. Highlight relevant experiences that demonstrate your understanding of multi-channel marketing and how you can help us achieve our long-term sustainability goals.
How to prepare for a job interview at Zachary Daniels Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's values and mission. Understand how they align with sustainability and responsible growth. This will help you articulate how your experience as a Senior Marketing Manager can contribute to their goals.
✨Showcase Your Strategic Thinking
Prepare examples of integrated marketing strategies you've developed in the past. Be ready to discuss how these strategies not only drove commercial growth but also maintained brand integrity. This will demonstrate your ability to blend strategic thinking with hands-on delivery.
✨Data-Driven Insights Matter
Familiarise yourself with data analysis tools and be prepared to discuss how you've used customer insights to drive acquisition and retention. Highlight specific campaigns where data informed your decisions, showcasing your commercially astute mindset.
✨Lead with Values
As a values-led leader, be ready to share your approach to inspiring and developing teams. Discuss how you've collaborated with external agencies while ensuring alignment with ethical standards. This will show that you can lead with purpose and integrity.