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- Tasks: Lead creative strategy for paid social channels like Meta, TikTok, and YouTube.
- Company: Join a large international nutrition brand with a collaborative culture.
- Benefits: Enjoy a competitive salary, hybrid work, gym access, and clear career progression.
- Other info: Fast-paced environment with opportunities to test and scale winning ideas.
- Why this job: Make a real impact by driving customer acquisition through innovative creative strategies.
- Qualifications: Experience in creative strategy and strong skills in paid social campaigns.
Zachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Creative Strategist. This Creative Strategist role is a high impact opportunity to take ownership of paid social creative across key growth channels. The Creative Strategist will play a central role in driving customer acquisition through performance led creative across Meta, TikTok and YouTube.
As a Creative Strategist you will own the thinking behind the creative. The Creative Strategist will turn customer insight into scroll stopping concepts, strong briefs and high performing campaigns. This Creative Strategist role is focused on performance, using data and testing to continuously improve output and deliver measurable results. This Creative Strategist position offers real autonomy and influence. The Creative Strategist will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.
Benefits:
- Competitive salary of £45000 to £50000
- Hybrid working model offering flexibility
- Gym on site
- Clear progression within a high growth business
- Opportunity to work on high volume paid social campaigns
- Collaborative and fast paced environment
- Real ownership of creative performance
Key Responsibilities:
- Lead creative strategy across paid social channels including Meta, TikTok and YouTube
- Develop and manage a structured creative testing roadmap
- Translate customer insight into high performing creative concepts
- Write clear, conversion focused scripts and briefs
- Analyse performance data to optimise and scale winning creative
- Work closely with performance teams to align on acquisition targets
- Identify and apply emerging platform trends
- Manage multiple creative concepts and campaigns simultaneously
- Ensure creative output is aligned to customer personas and commercial goals
Experience Needed:
- Proven experience as a Creative Strategist or similar role
- Strong background in paid social creative across Meta and TikTok
- Track record of delivering performance led creative improvements
- Strong understanding of key metrics including CPA, CTR and CVR
- Excellent copywriting skills with ability to create high impact hooks
- Experience within DTC or ecommerce environments
- Ability to manage workload and prioritise effectively
- Strong analytical mindset with a test and learn approach
This Creative Strategist role offers the opportunity to directly influence growth within a large international nutrition brand. If you are a Creative Strategist who thrives on performance, testing and scaling winning ideas, this is an excellent next step.
Performance Marketing Specialist employer: Zachary Daniels Recruitment
Contact Detail:
Zachary Daniels Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially if it includes high-performing campaigns. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own ready. Think about how your experience aligns with their needs, especially around performance marketing and creative strategy.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take that extra step to connect with us.
We think you need these skills to ace Performance Marketing Specialist
Some tips for your application 🫡
Show Off Your Creative Flair: When you're crafting your application, let your creativity shine! Use engaging language and showcase your unique style. Remember, this role is all about turning insights into eye-catching concepts, so make sure your application reflects that.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor them to highlight your experience with paid social channels like Meta and TikTok. Mention specific campaigns you've worked on and the results you achieved – we love seeing data-driven success!
Be Clear and Concise: While we appreciate creativity, clarity is key! Make sure your application is easy to read and straight to the point. Use bullet points for your achievements and keep your language focused on how you can drive performance and engagement.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application in the right context. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and features of Meta, TikTok, and YouTube. Familiarise yourself with successful campaigns on these platforms and be ready to discuss how you would leverage them for customer acquisition.
✨Showcase Your Creative Process
Prepare to walk through your creative strategy development process. Be ready to share examples of how you've turned customer insights into high-performing campaigns, including the testing methods you used to optimise results.
✨Understand Key Metrics
Brush up on key performance metrics like CPA, CTR, and CVR. Be prepared to discuss how you’ve used data to inform your creative decisions and improve campaign performance in previous roles.
✨Collaborate and Communicate
Highlight your experience working with cross-functional teams. Discuss how you’ve collaborated with performance and content teams to align on goals and ensure that your creative output meets commercial objectives.