At a Glance
- Tasks: Lead paid acquisition strategy and optimise campaigns across various platforms.
- Company: Fast-growing contemporary fashion brand with a focus on quality and accessible luxury.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Exciting opportunity to shape the brand's digital presence and achieve ambitious ecommerce goals.
- Why this job: Join a dynamic team and drive impactful marketing strategies in the fashion industry.
- Qualifications: Strong analytical skills and experience in managing paid media campaigns.
The predicted salary is between 50000 - 50000 £ per year.
Zachary Daniels are partnered with a fast-growing contemporary fashion brand focused on creating elevated, trend-led collections with an emphasis on quality, versatility, and accessible luxury.
The Role: As Paid Performance Manager, you will lead the brand’s paid acquisition strategy, taking ownership of performance across paid social, paid search and affiliate channels. This role is ideal for someone who combines commercial thinking with strong analytical skills and enjoys using data to optimise campaigns, maximise return on investment and support ambitious ecommerce growth.
Key Responsibilities:
- Develop and execute the overall paid media strategy across key acquisition channels.
- Manage and optimise campaigns across Meta, Google Ads, TikTok and other paid platforms.
- Continuously review campaign performance, making data-led adjustments to improve efficiency and profitability.
- Test audiences, creatives, messaging and bidding strategies to maximise campaign performance.
- Ensure paid activity supports wider commercial objectives and seasonal trading plans.
- Take ownership of key paid marketing KPIs including ROAS, CPA, customer acquisition, revenue and conversion.
- Monitor campaign budgets and ensure investment is allocated effectively across all channels.
- Oversee affiliate marketing activity, monitoring partner performance.
Paid Performance Manager employer: Zachary Daniels Recruitment
Join a dynamic and innovative fashion brand in Manchester, where creativity meets strategy. As a Paid Performance Manager, you'll thrive in a collaborative work culture that values data-driven decision-making and offers ample opportunities for professional growth. With a competitive salary and a hybrid working model, this role not only allows you to make a significant impact on the brand's success but also supports your career development in the fast-paced world of ecommerce.
Contact Details:
Zachary Daniels Recruitment Recruitment Team
