At a Glance
- Tasks: Lead paid acquisition strategy and optimise campaigns across social and search platforms.
- Company: Fast-growing contemporary fashion brand with a focus on quality and accessible luxury.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a dynamic team with ambitious plans for ecommerce expansion.
- Why this job: Make a direct impact on commercial performance in a creative and collaborative environment.
- Qualifications: Experience in performance marketing and managing campaigns on Meta, Google, and TikTok.
Zachary Daniels are partnered with a fast-growing contemporary fashion brand focused on creating elevated, trend-led collections with an emphasis on quality, versatility, and accessible luxury.
The Role:
As Paid Performance Manager, you'll lead the brand's paid acquisition strategy, taking ownership of performance across paid social, paid search and affiliate channels. This role is ideal for someone who combines commercial thinking with strong analytical skills and enjoys using data to optimise campaigns, maximise return on investment and support ambitious ecommerce growth.
Key Responsibilities:
- Develop and execute the overall paid media strategy across key acquisition channels.
- Manage and optimise campaigns across Meta, Google Ads, TikTok and other paid platforms.
- Continuously review campaign performance, making data-led adjustments to improve efficiency and profitability.
- Test audiences, creatives, messaging and bidding strategies to maximise campaign performance.
- Ensure paid activity supports wider commercial objectives and seasonal trading plans.
- Take ownership of key paid marketing KPIs including ROAS, CPA, customer acquisition, revenue and conversion.
- Monitor campaign budgets and ensure investment is allocated effectively across all channels.
- Oversee affiliate marketing activity, monitoring partner performance and identifying opportunities to increase sales.
- Analyse campaign performance using Google Analytics 4, Shopify Analytics and platform reporting tools.
About You:
- Previous experience as a Paid Performance Manager, Performance Marketing Manager or Paid Social Specialist within ecommerce, fashion, retail or consumer brands.
- Proven experience managing high-performing campaigns across Meta Ads, Google Ads and TikTok Ads.
- Strong understanding of paid acquisition, attribution models and digital marketing performance.
Why Apply:
- Join a fast-growing fashion business with ambitious plans for continued ecommerce expansion.
- Take ownership of paid media strategy and make a direct impact on commercial performance.
- Work in a collaborative, creative environment where your ideas and expertise are valued.
- Enjoy genuine autonomy with the opportunity to shape digital acquisition strategies.
Paid Performance Manager in Manchester employer: Zachary Daniels Recruitment
Join a dynamic and fast-growing contemporary fashion brand in Manchester, where your expertise as a Paid Performance Manager will directly influence our ambitious ecommerce growth. We foster a collaborative and creative work culture that values your ideas, offering genuine autonomy and opportunities for professional development. With a focus on quality and accessible luxury, you'll thrive in an environment that encourages innovation and rewards performance.
Contact Details:
Zachary Daniels Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Performance Manager in Manchester
✨Get Down to the Fashion Events
Dive headfirst into local fashion shows, trade fairs, and networking events. These are golden opportunities to meet industry pros and showcase your passion for the industry in person. Plus, it gives you the chance to chat about potential roles at places like Zachary Daniels Recruitment!
✨Join Fashion-Focused Communities
Become a part of online fashion communities on platforms like Instagram or Pinterest. Participate in discussions and share your insights on trends or your personal style journey. It’s a great way to get noticed by brands looking to fill positions, including Zachary Daniels Recruitment.
✨Craft a Rock-Solid Portfolio
Since you're aiming for a full-time gig, your portfolio should reflect not just your best work but also your personality. Whether it’s lookbooks, design sketches, or styling projects, make sure it screams 'you' and includes a bit about why you’d be a perfect fit for Zachary Daniels Recruitment.
✨Leverage Your University Connections
If you’re fresh out of university, don’t underestimate your career services. They often have partnerships with fashion companies for internships and entry-level roles. Use this to your advantage and connect with them to find any openings at Zachary Daniels Recruitment!
We think you need these skills to ace Paid Performance Manager in Manchester
Some tips for your application 🫡
Showcase Your Style:In the fashion-apparel industry, your personal style and understanding of current trends are crucial. Make sure your CV and cover letter reflect your unique fashion sense – use visuals if you can and highlight any fashion-related experiences or projects that show off your flair!
Highlight Relevant Experience:When you're applying for a full-time role, be sure to focus on any past roles or internships in fashion that’ve honed your skills. Whether that's working in retail, fashion design, or marketing, quantify your achievements and show how they relate to the role at Zachary Daniels Recruitment.
Include a Strong Portfolio:An impressive portfolio is key in fashion! Make sure to include a link to your online portfolio in your CV, showcasing your best work, be it designs, campaigns, or styling projects. This is your chance to let your creativity shine and demonstrate your abilities to Zachary Daniels Recruitment!
Craft a Standout Cover Letter:Use your cover letter to weave in your passion for fashion and the specific reasons you want to work at Zachary Daniels Recruitment. Share your vision of how you'd contribute to their brand and why you're excited about their work. Tailoring this will make you stand out from the crowd!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Showcase Your Style Portfolio
For a role in the fashion-apparel industry, having a well-curated portfolio is essential. Ensure you include your best work that reflects your style and creativity, whether it's sketches, lookbooks, or completed designs. Be ready to discuss your design process and the inspirations behind your pieces!
✨Know the Latest Trends and Brands
Being well-versed in current fashion trends and influential brands can give you a leg up in the interview. Get familiar with what’s trending in the market and know your competitors. This shows your passion for the industry and helps you connect your work experience to current fashion trajectories.
✨Demonstrate Your Collaboration Skills
In a full-time fashion role, collaboration is key, whether you’re working with designers, marketers, or suppliers. Be prepared to share experiences where you successfully worked as part of a team or navigated challenges with colleagues. This will highlight your ability to adapt and thrive in a fast-paced environment.
✨Dress the Part
This might sound obvious, but in fashion, how you present yourself is part of your brand. Wear something that represents your personal style while still aligning with the company’s aesthetic. It’s a great way to show you understand the industry's essence and can embody the brand’s image!