Head of Online Trading - Fashion | London | Office Based | £65,000 - £80,000 + Bonus Zachary Daniels Recruitment are delighted to be partnering with an established, multi-channel fashion retailer to recruit a Head of Online Trading. Our client is a successful, founder-led fashion retailer with a strong heritage and an established online operation. Already trading successfully across ecommerce, retail and marketplace channels, the business has built solid digital foundations and is now looking for an experienced Head of Online Trading to help shape the next stage of its online growth. This isn't about starting from scratch. It's about taking a successful digital business, improving efficiency, optimising performance and identifying new opportunities to accelerate growth. Working directly with the SLT, you'll have the autonomy to influence strategy, challenge existing ways of working and make a genuine commercial impact within a business where decisions are made quickly and good ideas become reality. This is a broad role that blends hands-on online trading with digital marketing and customer acquisition. One day you'll be analysing trading performance, optimising the customer journey and improving onsite conversion; the next you'll be reviewing paid media performance, exploring opportunities across Meta and TikTok, enhancing CRM activity or identifying where AI and automation can improve efficiency. Key Responsibilities Own online trading performance, driving revenue, margin and profitable online growth. Lead the day-to-day online trading strategy across multiple Shopify websites. Optimise onsite merchandising, customer journeys, conversion rates and average order value. Analyse trading performance, identifying opportunities to improve sales, profitability and customer engagement. Work closely with Buying and Merchandising to maximise product performance and seasonal trading opportunities. Develop and optimise customer acquisition initiatives across paid social, Meta, CRM and emerging digital channels. Explore opportunities to grow social commerce, particularly across TikTok, creator content and new customer acquisition strategies. Manage and develop third-party marketplace performance while identifying opportunities to expand online sales. Work alongside external partners, ensuring digital activity delivers against commercial objectives and identifying opportunities to strengthen capability in-house over time. Champion AI, automation and emerging digital technologies that improve productivity, enhance customer experience and support business growth. Lead and develop a digital team whilst collaborating closely with stakeholders across the wider business. Present commercial recommendations, trading insights and growth opportunities directly to senior leadership. Take ownership of the online trading calendar, ensuring promotional, seasonal and product activity is effectively planned and executed. Continually test, learn and optimise the online proposition to improve conversion and commercial performance.About You We're looking for an experienced Head of Online Trading who combines strong commercial awareness with genuine ecommerce and trading expertise. You'll probably already be leading online trading, ecommerce trading or digital performance within a fashion, retail or consumer business and be looking for an opportunity where you can have greater influence over both strategy and execution. You'll enjoy balancing online trading, performance marketing and commercial decision-making, using data to improve performance whilst remaining curious about new technologies, AI and the future of ecommerce. You'll ideally have: Proven experience leading online trading, ecommerce trading or digital performance within a fast-paced fashion, retail or consumer business. Strong Shopify experience and an excellent understanding of ecommerce trading. Experience owning online performance and commercial KPIs. Good knowledge of paid media across Meta and Google, alongside CRM platforms such as Klaviyo. Experience working with external digital agencies and performance marketing partners. Strong understanding of ecommerce metrics including revenue, margin, ROAS, MER, conversion rate, customer acquisition cost and customer lifetime value. A strong commercial mindset, with the ability to connect trading activity to wider business performance. A passion for AI, automation and emerging digital technologies. A naturally curious mindset with the confidence to challenge existing processes and introduce new ideas. Strong leadership and stakeholder management skills. The ability to thrive within a fast-moving, founder-led environment where ownership and accountability are valued.This is a fantastic opportunity for a commercially driven Head of Online Trading to play a key role in the continued growth of an ambitious fashion retailer. You'll join a collaborative, entrepreneurial environment where you'll have genuine ownership, the freedom to influence the direction of online trading and the opportunity to make a visible commercial impact across ecommerce, marketplaces and digital marketing. If you're passionate about online trading, ecommerce performance and building commercially successful online businesses, we'd love to hear from you. BH36772
Head of Online Trading in London employer: Zachary Daniels Recruitment
As a Grocery Manager in South Tyrone, you will join a dynamic team dedicated to delivering exceptional fresh food experiences. Our company fosters a supportive work culture that prioritises employee growth through comprehensive training and development opportunities, ensuring you can thrive in your role. With competitive salaries and a commitment to food safety and quality, we offer a rewarding environment where your leadership skills can shine.
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Zachary Daniels Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Online Trading in London
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Zachary Daniels Recruitment, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Zachary Daniels Recruitment!
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Zachary Daniels Recruitment, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Zachary Daniels Recruitment and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Zachary Daniels Recruitment that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
