At a Glance
- Tasks: Lead creative strategy for paid social channels like Meta, TikTok, and YouTube.
- Company: Join a large international nutrition brand with a focus on creativity.
- Benefits: Competitive salary, hybrid working, onsite gym, and clear career progression.
- Other info: Fast-paced environment with real ownership of creative performance.
- Why this job: Make a real impact by driving customer acquisition through innovative campaigns.
- Qualifications: Experience in creative strategy and strong copywriting skills required.
The predicted salary is between 45000 - 50000 € per year.
Zachary Daniels is proud to be representing a large international nutrition brand to recruit a Creative Strategist. This role is a high impact opportunity to take ownership of paid social creative across key growth channels.
The Creative Strategist will play a central role in driving customer acquisition through performance led creative across Meta, TikTok and YouTube. You will own the thinking behind the creative, turning customer insight into scroll‑stopping concepts, strong briefs and high‑performing campaigns. The role is focused on performance, using data and testing to continuously improve output and deliver measurable results. This position offers real autonomy and influence.
The Creative Strategist will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.
Benefits:- Competitive salary of £45,000 to £50,000
- Hybrid working model offering flexibility
- Gym on site
- Clear progression within a high growth business
- Opportunity to work on high volume paid social campaigns
- Collaborative and fast‑paced environment
- Real ownership of creative performance
- Lead creative strategy across paid social channels including Meta, TikTok and YouTube
- Develop and manage a structured creative testing roadmap
- Translate customer insight into high‑performing creative concepts
- Write clear, conversion‑focused scripts and briefs
- Analyse performance data to optimise and scale winning creative
- Work closely with performance teams to align on acquisition targets
- Identify and apply emerging platform trends
- Manage multiple creative concepts and campaigns simultaneously
- Ensure creative output is aligned to customer personas and commercial goals
- Proven experience as a Creative Strategist or similar role
- Strong background in paid social creative across Meta and TikTok
- Track record of delivering performance‑led creative improvements
- Strong understanding of key metrics including CPA, CTR and CVR
- Excellent copywriting skills with ability to create high‑impact hooks
- Experience within DTC or e‑commerce environments
- Ability to manage workload and prioritise effectively
- Strong analytical mindset with a test and learn approach
This Creative Strategist role offers the opportunity to directly influence growth within a large international nutrition brand. If you are a Creative Strategist who thrives on performance, testing and scaling winning ideas, this is an excellent next step.
Performance Marketing Specialist in Liverpool employer: Zachary Daniels Recruitment
Join a dynamic and innovative international nutrition brand in Liverpool, where your creativity will directly impact customer acquisition and brand growth. With a competitive salary, hybrid working model, and a collaborative culture that fosters autonomy and progression, this role offers you the chance to thrive in a fast-paced environment while working on high-volume paid social campaigns. Embrace the opportunity to turn insights into compelling creative strategies and be part of a team that values performance and continuous improvement.
Contact Detail:
Zachary Daniels Recruitment Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Specialist in Liverpool
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially if it’s related to performance marketing. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals, especially around driving customer acquisition and performance-led creative.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it’s a great way to ensure your application gets seen by the right people.
We think you need these skills to ace Performance Marketing Specialist in Liverpool
Some tips for your application 🫡
Show Off Your Creative Flair:When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can turn customer insights into scroll-stopping concepts, so don’t hold back!
Tailor Your Application:Make sure to tailor your CV and cover letter to highlight your experience with paid social channels like Meta and TikTok. We want to see how your background aligns with the role, so be specific about your achievements and how they relate to driving performance.
Data-Driven Storytelling:Since this role is all about performance, include examples of how you've used data to optimise creative campaigns. Share metrics that demonstrate your impact, like CPA or CTR improvements, to show us you’ve got the analytical mindset we need.
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Know Your Metrics
Make sure you brush up on key performance metrics like CPA, CTR, and CVR. Being able to discuss how these metrics influence your creative strategies will show that you understand the performance aspect of the role.
✨Showcase Your Creative Process
Prepare to talk about your approach to developing high-performing creative concepts. Bring examples of past campaigns where you turned customer insights into successful ads, especially on platforms like Meta and TikTok.
✨Be Data-Driven
Highlight your analytical mindset by discussing how you've used data to optimise campaigns in the past. Be ready to share specific instances where testing and learning led to improved results.
✨Align with Their Goals
Research the company’s brand and its target audience. During the interview, demonstrate how your creative strategies can align with their commercial goals and customer personas, showing that you’re a perfect fit for their team.
