At a Glance
- Tasks: Lead digital trading strategy and optimise online performance for a fashion retailer.
- Company: Established, founder-led fashion retailer with a strong online presence.
- Benefits: Competitive salary, bonus opportunities, and a collaborative work environment.
- Other info: Join a dynamic team where your ideas can drive significant change.
- Why this job: Make a real impact on digital growth and shape the future of ecommerce.
- Qualifications: Experience in ecommerce trading, strong Shopify skills, and a passion for digital innovation.
Zachary Daniels Recruitment are delighted to be partnering with an established, multi-channel fashion retailer to recruit a Digital Trading Lead. Our client is a successful, founder-led fashion retailer with a strong heritage and an established online operation. Already trading successfully across ecommerce, retail and marketplace channels, the business has built solid digital foundations and is now looking for an experienced Digital Trading Lead to help shape the next stage of its online growth.
This isn’t about starting from scratch. It’s about taking a successful digital business, improving efficiency, optimising performance and identifying new opportunities to accelerate growth. Working directly with the SLT, you’ll have the autonomy to influence strategy, challenge existing ways of working and make a genuine commercial impact within a business where decisions are made quickly and good ideas become reality.
As Digital Trading Lead, you’ll take ownership of the day-to-day trading performance of the online business whilst helping define its longer-term digital growth strategy. This is a broad role that blends hands-on ecommerce trading with digital marketing and customer acquisition. One day you’ll be analysing trading performance, optimising the customer journey and improving onsite conversion; the next you’ll be reviewing paid media performance, exploring opportunities across Meta and TikTok, enhancing CRM activity or identifying where AI and automation can improve efficiency.
You’ll own the ecommerce P&L, working closely with Buying, Merchandising, Retail and Operations to maximise sales, margin and profitability, whilst continually looking for smarter ways to grow the online business.
Key Responsibilities
- Own the ecommerce P&L, driving revenue, margin and profitable online growth.
- Lead the day-to-day digital trading strategy across multiple Shopify websites.
- Optimise onsite merchandising, customer journeys, conversion rates and average order value.
- Analyse trading performance, identifying opportunities to improve sales, profitability and customer engagement.
- Work closely with Buying and Merchandising to maximise product performance and seasonal trading opportunities.
- Develop customer acquisition initiatives across paid social, Meta, CRM and emerging digital channels.
- Explore opportunities to grow social commerce, particularly across TikTok, creator content and new customer acquisition strategies.
- Manage and develop third-party marketplace performance while identifying opportunities to expand online sales.
- Work alongside external partners whilst evaluating opportunities to strengthen capability in-house over time.
- Champion AI, automation and emerging digital technologies that improve productivity, enhance customer experience and support business growth.
- Lead and develop a digital team whilst collaborating closely with stakeholders across the wider business.
- Present commercial recommendations, trading insights and growth opportunities directly to senior leadership.
About You
We’re looking for an experienced Digital Trading Lead who combines strong commercial awareness with genuine ecommerce expertise. You’ll probably already be leading ecommerce trading or digital performance within a fashion, retail or consumer business and be looking for an opportunity where you can have greater influence over both strategy and execution. You’ll enjoy balancing digital trading, performance marketing and commercial decision-making, using data to improve performance whilst remaining curious about new technologies, AI and the future of ecommerce.
You’ll ideally have:
- Proven experience leading ecommerce or digital trading within a fast-paced fashion, retail or consumer business.
- Strong Shopify experience and an excellent understanding of ecommerce trading.
- Experience owning ecommerce performance and commercial KPIs.
- Good knowledge of paid media across Meta and Google, alongside CRM platforms such as Klaviyo.
- Experience working with external digital agencies and performance marketing partners.
- Strong understanding of ecommerce metrics including revenue, margin, ROAS, MER, conversion rate, customer acquisition cost and customer lifetime value.
- A passion for AI, automation and emerging digital technologies.
- A naturally curious mindset with the confidence to challenge existing processes and introduce new ideas.
- Strong leadership and stakeholder management skills.
- The ability to thrive within a fast-moving, founder-led environment where ownership and accountability are valued.
This is a fantastic opportunity for a commercially driven Digital Trading Lead to play a key role in the continued growth of an ambitious retail business. You’ll join a collaborative, entrepreneurial environment where you’ll have genuine ownership, the freedom to influence the direction of digital and the opportunity to make a visible commercial impact across ecommerce, marketplaces and digital marketing. If you’re passionate about ecommerce, digital trading and building commercially successful online businesses, we’d love to hear from you.
Digital Trading Lead employer: Zachary Daniels Recruitment
Join a globally recognised business in Manchester as a Strategic Product Director, where you will be part of a dynamic and innovative work culture that prioritises collaboration and excellence. With competitive salaries and comprehensive benefits, the company is committed to employee growth and development, offering unique opportunities to lead high-performing teams and shape impactful product strategies. This role not only promises a rewarding career but also the chance to make a significant difference in a market-leading organisation.
Contact Details:
Zachary Daniels Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Trading Lead
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Zachary Daniels Recruitment are looking for when hiring for a Digital Trading Lead.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Zachary Daniels Recruitment for the Digital Trading Lead, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Zachary Daniels Recruitment as a Digital Trading Lead, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Zachary Daniels Recruitment’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Digital Trading Lead.
We think you need these skills to ace Digital Trading Lead
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Zachary Daniels Recruitment, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Zachary Daniels Recruitment's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Zachary Daniels Recruitment. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Zachary Daniels Recruitment
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Zachary Daniels Recruitment uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Zachary Daniels Recruitment. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
