At a Glance
- Tasks: Lead creative marketing campaigns to boost sales and guest engagement in a vibrant hospitality setting.
- Company: Join a respected hospitality group known for its unique pubs and exceptional culture.
- Benefits: Competitive salary, company car, annual bonus, and hybrid working model.
- Other info: Collaborative team atmosphere that values creativity and individual contributions.
- Why this job: Make a real impact in a fast-paced environment while driving brand growth and innovation.
- Qualifications: Experience in commercial marketing within hospitality or retail, with strong analytical skills.
Zachary Daniels Recruitment are proudly representing a long-standing and highly respected hospitality group in the search for a Commercial Marketing Manager. This is an exciting opportunity to join a people-first business with an outstanding reputation, incredible culture, and a portfolio of unique pubs and pubs with rooms known for exceptional food, wine, beer and individual style.
As Commercial Marketing Manager, you'll play a pivotal role in driving footfall, sales and brand growth across the estate. Working closely with Operations and the wider Sales & Marketing team, the Commercial Marketing Manager will lead insight-driven campaigns, seasonal activations and local marketing initiatives that deliver measurable commercial success. This is the perfect role for a commercially minded, hands-on marketer who thrives in a fast-paced hospitality environment and enjoys bringing campaigns to life with creativity and impact.
Key Responsibilities:
- Lead and deliver annual and quarterly marketing strategies across key trading periods
- Develop commercially focused campaigns that drive sales, footfall and guest engagement
- Manage supplier partnerships and marketing activations to support premiumisation and growth
- Drive integrated sports marketing campaigns across the pub estate
- Act as brand guardian for the rooms business, increasing awareness and bookings
- Support new openings and capex projects with impactful launch strategies
- Collaborate cross-functionally with Operations, Finance and senior stakeholders
What We're Looking For:
- Proven experience in a Commercial Marketing Manager role within hospitality, retail or leisure
- Commercially astute with strong analytical and strategic thinking skills
- Excellent stakeholder management and communication skills
- Experience delivering multi-channel campaigns in a fast-moving environment
- Passion for hospitality, customer experience and brand storytelling
This hospitality group is known for empowering individuality, championing quality and creating standout guest experiences. The successful Commercial Marketing Manager will join a collaborative and ambitious team where ideas, innovation and entrepreneurial spirit are genuinely valued.
Apply now with Zachary Daniels Recruitment to find out more about this fantastic opportunity.
Commercial Marketing Manager employer: Zachary Daniels Recruitment
Contact Detail:
Zachary Daniels Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you land that interview, come prepared with ideas for campaigns or strategies you’d implement as a Commercial Marketing Manager. This will not only demonstrate your passion but also your proactive approach to driving sales and footfall.
✨Tip Number 3
Research the company culture! Since this role is all about collaboration and innovation, make sure you understand the hospitality group’s values and how they empower their team. Tailor your conversation to show how you fit into their culture and can contribute to their success.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you ace your application and stand out from the crowd. Plus, it shows you’re genuinely interested in the role and the company. Let’s get you that Commercial Marketing Manager position!
We think you need these skills to ace Commercial Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Commercial Marketing Manager role. Highlight your achievements in driving sales and footfall, as well as any relevant campaigns you've led in hospitality or similar sectors.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for hospitality and how your strategic thinking can contribute to the brand's growth. Be sure to mention specific examples of successful campaigns you've managed.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, don’t forget to include examples of how you've used data to drive marketing decisions. Whether it's through insights from previous campaigns or market research, let us see your numbers game!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and get you one step closer to joining our fantastic team!
How to prepare for a job interview at Zachary Daniels Recruitment
✨Know Your Audience
Before the interview, research the hospitality group and understand their brand values and culture. This will help you tailor your responses to show how your experience aligns with their mission and how you can contribute to their unique style.
✨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've led in the past. Highlight the strategies you used, the results achieved, and how they relate to driving footfall and sales, as this is crucial for the role.
✨Demonstrate Analytical Skills
Be ready to discuss how you use data to inform your marketing decisions. Bring examples of how you've analysed market trends or customer insights to create effective campaigns, as this will showcase your commercial acumen.
✨Engage with Stakeholders
Since the role involves collaboration with various teams, prepare to discuss how you've successfully managed stakeholder relationships in previous roles. Share examples of how you’ve communicated effectively and driven cross-functional projects to success.