At a Glance
- Tasks: Lead exciting marketing campaigns and engage diverse audiences in the fashion and retail sectors.
- Company: Dynamic brand-focused company with a vibrant culture and hybrid working.
- Benefits: Competitive salary, birthday off, regular team events, and additional perks.
- Other info: Opportunity for creative freedom and career development in a fast-paced environment.
- Why this job: Make a real impact on commercial growth while unleashing your creativity.
- Qualifications: Experience in fashion or retail marketing, strong communication skills, and strategic thinking.
The predicted salary is between 40000 - 50000 £ per year.
Brand & Marketing Manager
Salary: £40,000 - £50,000 DOE
Location: Warrington
Hybrid working
Regular team and social events
Birthday day off
Plus additional benefits
Fashion & Retail | Brand, Content, CRM & Digital
The Role
This is a hands-on marketing role for someone who understands how to engage different audiences and turn marketing activity into meaningful commercial results.
Working closely with the wider business and leadership team, you'll help shape and deliver campaigns, content, CRM activity and market insight across the fashion, retail and wider consumer sectors.
It's a broad role with plenty of ownership, combining strategic thinking with hands-on delivery.
Key Responsibilities
- Own and deliver the quarterly marketing plan, from strategy through to execution.
- Proactively bring new ideas, recommendations and initiatives that support business growth and wider commercial objectives.
- Track performance, understand what works and use data and insight to shape future activity.
- Maintain a consistent, relevant and distinctive approach across marketing channels and touchpoints.
- Create and manage targeted CRM communications, audience campaigns and automated marketing journeys.
- Use audience segmentation to ensure relevant content reaches the right people at the right time.
- Monitor engagement, analyse campaign performance and continually optimise activity.
- Identify opportunities to improve database quality, segmentation, CRM activity and marketing automation.
- Create and oversee content across social media, digital creative, blogs, thought leadership, email, events and website channels.
- Keep website content and landing pages current, relevant and engaging.
- Use AI tools confidently to improve the quality, efficiency and effectiveness of marketing activity.
About You
- Experience within fashion, retail, beauty, luxury, consumer or another brand-led environment.
- Experience working across brand, content, CRM and digital marketing.
- A strong understanding of audience segmentation and customer or client journeys.
- Experience planning and delivering integrated marketing campaigns.
- Excellent written and verbal communication skills, with a strong understanding of tone of voice and consistent messaging.
- Experience creating thought leadership, reports, email campaigns, social content and other marketing materials.
- A good understanding of SEO, website performance and digital marketing.
- Comfortable working both strategically and hands-on, with the ability to take ownership and move ideas through to delivery.
Why Apply?
- Real ownership: Take responsibility for a broad marketing remit, with the freedom to shape campaigns, content and future activity.
- Make an impact: Your work will directly support commercial growth, audience engagement and wider business objectives.
- Work across fashion & retail: Build your knowledge and network across some of the most exciting and fast-moving sectors.
- Creative freedom: Bring your ideas to life across content, campaigns, social, thought leadership, events and digital.
Brand & Marketing Manager in Manchester employer: Zachary Daniels Careers
Join a well-established automotive company in Wokingham, where your expertise as an MOT Tester is truly appreciated. With a strong commitment to employee development, you will benefit from competitive salaries, generous bonuses, and a comprehensive benefits package that prioritises your health and wellbeing. Experience a supportive work culture that fosters growth and offers genuine career progression opportunities in a thriving environment.
StudySmarter Expert Advice🤫
We think this is how you could land Brand & Marketing Manager in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Zachary Daniels Careers and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Zachary Daniels Careers are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Zachary Daniels Careers on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Zachary Daniels Careers. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand & Marketing Manager in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Zachary Daniels Careers. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Zachary Daniels Careers:Show us that you’ve done your homework! In your application, briefly mention what you admire about Zachary Daniels Careers’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Zachary Daniels Careers
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Zachary Daniels Careers will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Zachary Daniels Careers, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
