At a Glance
- Tasks: Lead high-profile F1 communications accounts and drive impactful PR strategies.
- Company: Join a leading motorsport PR agency in the heart of London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Exciting role with potential for significant career advancement.
- Why this job: Be at the forefront of F1 PR, shaping narratives for top brands in motorsport.
- Qualifications: 8+ years in PR with a focus on Formula 1 or top-tier motorsport.
The predicted salary is between 72000 - 108000 £ per year.
Location: London based, required on site 3 days p/w
This role requires a minimum of 8 years of experience in PR and communications, with a significant portion specifically within Formula 1, or closely related top-tier motorsport.
We have an exceptional opportunity for a senior and strategic PR Account Director to join our motorsport division. This pivotal role will see you lead high-profile F1 communications accounts, driving impactful PR strategies for some of the world's most ambitious brands. As a PR Account Director, you will be the driving force behind our clients' F1 PR success. You will be responsible for developing and implementing sophisticated communications strategies, cultivating deep relationships within the F1 ecosystem, and ensuring our clients stand out in the most exciting global sport. This is a hands-on leadership role for a seasoned professional passionate about Formula 1.
Responsibilities
- Strategic Account Leadership: Develop, lead, and execute integrated PR and communications strategies tailored to F1 for a portfolio of clients, aligning with their broader business objectives.
- Client Management: Act as the primary point of contact for senior clients, building strong relationships, providing strategic counsel, and ensuring consistent delivery of exceptional service and results.
- Media Relations & F1 Network: Cultivate and leverage extensive relationships with journalists, broadcasters, online media, and key influencers globally. Proactively identify and secure high-value media opportunities.
- Content & Messaging: Oversee and guide the creation of compelling press releases, media kits, briefing documents, thought leadership pieces, and digital content. Ensure messaging is consistent, impactful, and aligned with client strategy.
- Stakeholder Management: Strategically manage relationships and media requirements with comms, marketing and commercial team members.
- Event Management: Lead the planning and execution of press conferences, media events, activations and other key F1 moments.
- Crisis Communications: Provide expert counsel and rapid response in managing potential reputational challenges or crises within the fast-paced F1 environment.
- Measurement & Reporting: Oversee robust media monitoring, analysis, and reporting to demonstrate PR effectiveness, campaign ROI, and provide actionable insights to clients.
- Business Development: Support new business initiatives, contributing to proposals and pitches with your F1 expertise.
- Budget Management: Manage client budgets effectively, ensuring projects are delivered on time and within scope.
Requirements
- Senior Level Experience: A minimum of 8 years of experience in PR and communications, with a significant portion specifically within Formula 1 or closely related top-tier motorsport.
- F1 Expertise: Deep, nuanced understanding of the Formula 1 ecosystem, including its teams, drivers, commercial partners, sponsors, technical regulations, key media narratives, and global calendar.
- Proven Track Record: Demonstrable success in leading and delivering high-impact PR campaigns for brands, teams, or sponsors within the F1 landscape.
- Established Network: Extensive and active connections within the global media, including print, broadcast, digital journalists, and key influencers.
- Strategic Acumen: Exceptional strategic thinking skills, with the ability to translate client objectives into innovative and effective F1 PR strategies.
- Client Leadership: Proven experience in managing senior client relationships, acting as a trusted advisor, and driving client satisfaction.
- Crisis Management: Expert knowledge and practical experience in crisis communications, able to advise clients and manage sensitive situations effectively under pressure.
- Exceptional Communication: Outstanding written and verbal communication skills, with an ability to craft compelling narratives and present confidently to senior stakeholders.
- Leadership & Mentorship: Experience leading, motivating, and developing PR teams.
- Proactive & Dynamic: A highly proactive, resourceful, and results-oriented approach, adept at identifying and capitalising on opportunities in a fast-moving environment.
PR Account Director - F1 in London employer: YunoJuno
Join our dynamic team in Cheltenham as a Business Analyst, where you'll gain invaluable experience supporting Group IT projects in a collaborative and innovative environment. We prioritise employee growth through hands-on training and mentorship, ensuring you develop your analytical skills while contributing to meaningful projects that enhance data quality and stakeholder engagement. With a supportive work culture and competitive pay, this is an excellent opportunity for graduates eager to make an impact in the business analysis field.
StudySmarter Expert Advice🤫
We think this is how you could land PR Account Director - F1 in London
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like YunoJuno. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like YunoJuno, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research YunoJuno inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR Account Director - F1 in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of YunoJuno. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at YunoJuno.
How to prepare for a job interview at YunoJuno
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
