At a Glance
- Tasks: Engage potential clients and open new sales opportunities in a dynamic insurance environment.
- Company: Join YuLife, a tech-driven insurance company transforming the industry for good.
- Benefits: Enjoy competitive pay, share options, private medical insurance, and flexible working.
- Other info: Be part of a supportive team with excellent growth opportunities and a focus on diversity.
- Why this job: Kickstart your sales career while making a real impact on employee wellbeing.
- Qualifications: A hustler mentality, strong communication skills, and a passion for learning.
The predicted salary is between 29250 - 35750 £ per year.
We're hiring a Sales Development Representative to join our sales team!
Yu Life is a tech driven insurance company on a mission to transform insurance into a force for good.
We work with employers and insurer partners to deliver group insurance products that people actually engage with, helping shift the industry from claims led to prevention focused outcomes.
Our model combines insurance, technology, and behavioural science to create hyper engaging insurance experiences.
Through our award winning platform, employees interact with their insurance every day, building healthier habits while staying protected.
This engagement benefits everyone involved.
Individuals are more proactive about their health, employers see stronger engagement and retention, and insurers benefit from improved risk profiles over time.
At Yu Life, we are building a game changing insurance business with a clear commercial edge and a strong sense of purpose.
Our culture reflects that ambition.
We are a people first, values led company that believes great products are built by teams who feel trusted, supported, and inspired by the mission they are working on.
If you want to help reinvent a global industry, work on products with real world impact, and build alongside smart, kind, driven people, Yu Life is a place where you can do meaningful work and grow with the business.
The role
As a Sales Development Representative you will be a key contributor to our lean, high-impact team.
You will help Yu Life target the best potential clients and educate them on our proposition, opening new sales opportunities for the business.
This role is focused on SME businesses that fit our ideal customer profile, where you'll build genuine relationships and open new pipeline for the business.
SDR-ing isn't always easy: you have to balance conflicting time priorities, accept a certain degree of strategy, play a quality and quantity game, and adjust to ever-changing market conditions, and always keep an eye on the prize (pipeline generation.)
But for those with a bit of grit and a passion for helping organisations drive employee wellbeing, it can be a great role.
SDR-ing is a brilliant way to sink one's teeth into a sales career, and we are a people-first team, passionate about learning, developing, and progressing together.
This is also a genuine launchpad for your sales career: do well here, and you're looking at a clear path into an Account Executive role, with the ownership and visibility that comes from being our only SDR.
Day to day responsibilities include, but are not limited to
- Cold calling, email prospecting, Linked In networking
- Managing strong collaborations with AEs, marketing, and revenue operations team.
- Using AI tools like Claude to research prospects, personalise outreach and sharpen your prospecting strategy
- Long-term nurturing warm relationships/leads
- Attending industry events and networking to build your pipeline and Yu Life's presence
- Seeking to understand how our prospect businesses buy and what value they look for when considering learning more about Yulife
- Self-analysing challenges and successes, to constantly optimise your prospecting strategy
- Maintaining accountability for monthly, quarterly and annual meeting generation targets
- Staying hungry to understand and develop their insurance and wellbeing knowledge (paid study time will be provided)
The ideal candidate will have
- Hustler Mentality /Grit - our best performers have thick skin, and are happy to accept the ups and downs of prospecting as they focus on developing their sales craft
- Receptiveness to Feedback - reflect and be willing to try different approaches; respect the ideas of peers
- Accountability - own your goals, own your failures; ask for help when you need it
- Clarity of Communication - present your thoughts quickly, efficiently, and strategically
- Emotional Intelligence / Likability - empathise and connect with our prospects and clients
- Compartmentalisation / Process Disciplined - simultaneously manage competing priorities through strict discipline and time management
- Self Adjust - Reflect, test, and try again. Micro-adjustments are how we win.
- Team Player / Culture Fit - contribute to the health and success of the team
- Desire to Join - want to develop into a sales professional and to be part of Yu Life’s journey
What you’ll get
- Potential to earn share options
- 6x salary life assurance
- Private Medical Insurance via Bupa
- Income protection
- 3% company contribution to pension via salary sacrifice scheme
- 25 days Annual Leave + 1 Love being Yu (e. g your birthday, moving house anything else that is for Yu!)
- Access to the Yu Life app (which includes a tonne of well-being rewards, discounts and exclusive offers as well as access to Meditopia and Fiit )
- £20 per month to a "be your best Yu" budget
- Unlimited Monthly professional coaching with More Happi
- Flexible and hybrid working with a lovely office between Moorgate & Old Street
- Here at Yu Life our values encompasses
Love Being Yu and as a result we’re committed to diversity and inclusion.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, colour, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, disability or any other protected class.
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Sales Development Representative employer: Yulife Ltd
At YuLife, we pride ourselves on being a people-first, values-led company that empowers our employees to make a real impact in the insurance industry. With a strong focus on personal and professional growth, we offer flexible working arrangements, generous benefits including share options and unlimited coaching, and a vibrant office culture in London that fosters collaboration and innovation. Join us to work alongside passionate individuals dedicated to transforming insurance into a force for good while enjoying a supportive environment that prioritises your well-being and development.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative
✨Dive Into Industry Networking Events
Get your foot in the door by attending insurance industry events and conferences. Not only will you learn about the latest trends, but you'll also meet potential employers and industry peers. Check out local chapters of professional bodies like the Chartered Insurance Institute for valuable meetups.
✨Use LinkedIn to Your Advantage
Don’t underestimate the power of LinkedIn in the insurance world. Engage with industry content, join relevant groups, and connect with professionals at companies you admire (like Yulife Ltd). A thoughtful message explaining your interest can really make a difference!
✨Look Out for Graduate Schemes
Many firms in insurance have structured graduate programmes. Keep an eye on application windows and utilise your university's career services for insider tips. These schemes are designed to develop talent and often lead to permanent roles after your initial training.
✨Leverage Your Current Connections
Got friends or family in the industry? Now’s the time to reach out! Personal referrals can give you a head start, so let them know you're on the lookout for full-time opportunities at places like Yulife Ltd. Don’t shy away from asking for a coffee chat; you never know what doors it might open!
We think you need these skills to ace Sales Development Representative
Some tips for your application 🫡
Highlight Your Analytical Skills:In insurance, we love a candidate who can crunch numbers and analyse data effectively. When crafting your CV, make sure to showcase any relevant coursework or experiences that highlight your analytical abilities, especially if you’ve tackled risk assessment or financial modelling.
Showcase Industry Knowledge:Don’t be shy about your knowledge of the insurance sector! We want to see that you've done your homework on current trends, regulations, and challenges in the industry. Mention any relevant projects or studies you’ve completed that demonstrate your understanding of the field in your cover letter.
Craft a Compelling Cover Letter:Your cover letter should tell us why you’re passionate about insurance. Share any personal experiences or what drew you into this profession. We’re looking for enthusiasm and a clear motivation for why you want to be part of our team at Yulife Ltd.
Tailor Your CV for the Role:Don't just send a generic CV! Focus on tailoring it specifically for the insurance role at Yulife Ltd. Highlight relevant skills such as risk management, customer service experience, or any certifications you've earned in the industry to make your application stand out.
How to prepare for a job interview at Yulife Ltd
✨Know Your Numbers: Insurance Fundamentals
Brush up on your understanding of key insurance concepts, like underwriting principles and risk assessment. Expect the interviewer at Yulife Ltd to throw some technical questions your way, so be ready to demonstrate your grasp of these essentials.
✨Showcase Your Analytical Side
In the insurance world, it's all about data. Prepare to discuss any analytical tools or methodologies you've used in past experiences. If you have a portfolio of projects where you've tackled complex data, bring that along to impress the team!
✨Prepare for Behavioural Questions
As a full-timer at Yulife Ltd, they'll want to know how you handle real-life scenarios, not just theory. Think about challenges you've faced in teamwork or customer service, and how those experiences can relate to a career in insurance.
✨Know the Company Culture Inside Out
Understanding Yulife Ltd's values and workplace culture is essential. Don’t just memorise their mission statement; think about how your personal values align with theirs. This will show your genuine interest in being part of their team long-term.
