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For Companies At a Glance
- Tasks: Lead and inspire a team to drive retail success for luxury fragrances.
- Company: Join the prestigious Guerlain brand with a rich heritage in luxury.
- Benefits: Competitive salary, career progression, and a vibrant work culture.
- Why this job: Be part of a legacy and shape the future of luxury retail.
- Qualifications: 3+ years in customer-facing roles and 2+ years in team management.
- Other info: Dynamic environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
The London Area Manager for Guerlain is passionate about exceptional fragrances and lifestyle products with a respect for creativity, and a focus on luxury and craftsmanship. In the role, you will grow and drive retail in Guerlain Brand Ambassador and Non-Ambassador doors, with focus on the flagships to increase market share and enhance Guerlain brand image. Through your passion for the brand, you will demonstrate an attitude that benefits Guerlain always.
Responsibilities
- Monitor trading results on a daily, weekly, and monthly basis to ensure performance is on track to target.
- Develop and deliver proposals to enhance performance in flight.
- Partner with peers and other functions to share best practices and to ensure all retail opportunities are maximised, with productivity always front of mind.
- Be an Ambassador of Retail Excellence & Retail Excellence tools.
- Develop, coach, and manage a team of brand ambassadors to help achieve a high-performance culture of excellence.
- Motivate and inspire to develop the ambassador team, to achieve the retail targets, but also help them progress through the career path.
- Customer centric - lead by example, and coach all Brand Ambassadors.
- Recruit and retain exceptional talent into the brand.
- Develop the skills and capabilities of the team at both a group and an individual level.
- Conduct regular team assessment and give feedback.
- Recruitment and Retention through Customer Experience Evaluation, BA Turnover, BAs career path progression.
- Achievement of area targets: retail sales, OOS, point of sale KPIs (Average Basket Units, New Customers, CRM).
- Implement the company strategy and vision throughout the area.
- Ensure all retail partners are briefed and aware of the brand ambition and marketing plans.
- Manage the store visit frequency in line with the agreed store categorisation.
- Build strong relationships with key store/floor managers to support the retail ambition of the brand and gain locally additional support in stores.
- Be the guarantor of the brand image.
- Ensure marketing plans and all merchandising guidelines are implemented perfectly in both Ambassador and non-Ambassador doors.
- Build effective relationships with the Head Office team (marketing, sales, training, customer service, finance, HR).
- Train and coach retail partner staff on lifestyle products and take the opportunity to do this on each visit.
- Temporary staff management.
- HR: deal with disciplinaries, absence, performance management, and ensure all HR documents are completed.
Profile Key Competencies/Technical Skills
- Experience: At least 3 years experiences in a customer facing role & 2 years experiences of managing a team/other people.
- Intermediate level of Microsoft Office (Outlook, Excel, Word, PowerPoint).
- Effective planning and organization.
- Ability to analyse retail results and interpret them.
- Flexibility and agility.
- Proven people management experience.
- Ability to drive retail results.
- Self-motivated and results driven.
- Enthusiastic individual, dedicated, approachable and strong team player.
- Strong observation and communication as well as interpersonal skills, be solution focused with ability to adapt.
- Be relatable, confident, and influential at all levels.
- A genuine interest in the Guerlain brand and passion for exceptional fragrances.
Guerlain London Area Manager employer: YouthBuild Newark
Contact Detail:
YouthBuild Newark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Guerlain London Area Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the beauty and retail industry. Attend events, join online forums, or even hit up social media platforms like LinkedIn to find connections that can help you land that Area Manager role at Guerlain.
✨Tip Number 2
Show your passion for the brand! When you get the chance to chat with potential employers, make sure to express your genuine love for Guerlain's fragrances and lifestyle products. Share your thoughts on their latest collections and how you can contribute to their luxury image.
✨Tip Number 3
Prepare for those interviews by knowing your numbers! Brush up on your retail performance metrics and be ready to discuss how you've driven sales and managed teams in the past. This will show that you're not just a fan of the brand, but also a results-driven professional.
✨Tip Number 4
Don't forget to apply through our website! It's the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the Guerlain team. So, get your application in and let’s make magic happen!
We think you need these skills to ace Guerlain London Area Manager
Some tips for your application 🫡
Show Your Passion for the Brand: When writing your application, let your love for Guerlain shine through! Share your experiences with fragrances and how they inspire you. We want to see that you're not just applying for a job, but that you're genuinely excited about being part of the Guerlain family.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter to highlight your relevant experience in retail management and customer service. Use keywords from the job description to show us that you understand what we're looking for. This will help you stand out from the crowd!
Quantify Your Achievements: When discussing your past roles, try to include specific numbers or results that demonstrate your success. Whether it's sales targets you've met or teams you've led, we love seeing concrete examples of how you've made an impact in previous positions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us that you’re proactive and keen to join our team!
How to prepare for a job interview at YouthBuild Newark
✨Know Your Fragrances
As a potential Area Manager for Guerlain, it's crucial to have a deep understanding of the brand's fragrances and lifestyle products. Research the history, key ingredients, and unique selling points of their top products. This knowledge will not only impress your interviewers but also demonstrate your genuine passion for the brand.
✨Showcase Your Leadership Skills
Since the role involves managing a team of Brand Ambassadors, be prepared to discuss your previous leadership experiences. Share specific examples of how you've motivated and developed teams in the past. Highlight your ability to create a high-performance culture and how you plan to inspire others at Guerlain.
✨Prepare for Retail Performance Questions
Expect questions about how you would monitor and enhance retail performance. Familiarise yourself with key performance indicators (KPIs) relevant to the role, such as sales targets and customer acquisition metrics. Be ready to discuss strategies you've used in the past to drive results and how you would apply them at Guerlain.
✨Build Relationships
The role requires strong relationship-building skills with both retail partners and internal teams. Think of examples where you've successfully collaborated with others to achieve common goals. Emphasise your communication skills and how you can foster effective partnerships to support Guerlain's retail ambitions.
