At a Glance
- Tasks: Lead high-value client accounts in PPC and Paid Social, driving campaign performance.
- Company: Fast-growing, independent digital marketing agency with a collaborative culture.
- Benefits: Hybrid working model, ongoing training, and clear progression opportunities.
- Other info: Join a supportive team and enjoy a dynamic work environment.
- Why this job: Influence strategy for ambitious brands and shape business growth.
- Qualifications: 5+ years in digital marketing, strong leadership, and media expertise required.
The predicted salary is between 58500 - 71500 £ per year.
- Performance Media Account Director (PPC & Paid Social) London
- About the Opportunity
We're partnering with a fast-growing, independent digital marketing agency looking for an experienced Performance Media Account Director to lead a portfolio of high-value client accounts across PPC and Paid Social.
This is an excellent opportunity for a strategic digital marketing leader who enjoys combining commercial thinking, client leadership, and team development.
You'll play a pivotal role in shaping client growth strategies, driving campaign performance, mentoring account teams, and contributing to agency growth initiatives.
The Role
As Performance Media Account Director, you'll act as a senior strategic partner to clients, ensuring marketing activity aligns with wider business objectives while delivering measurable performance outcomes.
You'll work closely with channel specialists and wider marketing teams to create integrated media strategies across multiple digital channels.
Key Responsibilities
- Client Leadership & Strategy
- Lead relationships with key client stakeholders and senior decision-makers.
- Develop strategic media plans that support client business objectives.
- Identify growth opportunities and provide consultative recommendations.
- Guide teams in solving complex client challenges and delivering measurable outcomes.
- Monitor market developments and introduce innovative approaches to improve client performance.
- Team Leadership & Development
- Manage, mentor and support Account Managers and Account Executives.
- Conduct regular development reviews and coaching sessions.
- Identify training needs and support career progression across the team.
- Foster a collaborative, high-performance culture.
- Campaign & Performance Oversight
- Provide senior oversight across PPC and Paid Social activity.
- Ensure campaigns are aligned with broader performance goals and budgets.
- Review account performance and identify optimisation opportunities.
- Maintain strong knowledge of industry developments, platform updates, measurement frameworks and privacy changes.
- Operational Excellence
- Lead client presentations, quarterly reviews and strategic planning sessions.
- Ensure strong project management processes and best-practice account delivery.
- Collaborate with specialist teams to deliver integrated solutions.
- Maintain strong relationships with technology, media and platform partners.
- New Business & Agency Growth
- Contribute to new business pitches and growth opportunities.
- Support forecasting and strategic planning for prospective clients.
- Participate in thought leadership initiatives, industry events and agency marketing activities.
About You
We're looking for someone who combines strong media expertise with exceptional leadership and commercial acumen.
Essential Experience
- 5+ years' experience in digital marketing or performance media.
- Experience leading PPC and Paid Social strategies for multiple clients.
- Previous experience managing or mentoring team members.
- Strong understanding of Google Ads, Meta Ads and digital measurement.
- Proven ability to build trusted client relationships.
- Excellent presentation and communication skills.
- Strong analytical and strategic thinking abilities.
Desirable
- Agency experience.
- Experience working across integrated digital marketing campaigns.
- Knowledge of evolving privacy regulations and cookieless measurement approaches.
- Experience contributing to new business pitches and client growth initiatives.
Why Join?
- Work with ambitious brands across a diverse client portfolio.
- Opportunity to influence strategy and business growth.
- Clear progression opportunities.
- Collaborative and supportive culture.
- Hybrid working model.
- Ongoing training and professional development.
Performance Media Account Director in London employer: YOUSEEK
YouSeek is an exceptional employer that fosters a dynamic and entrepreneurial work culture, perfect for those looking to make a significant impact in the B2B advertising space. With a competitive salary, performance incentives, and a flexible hybrid working model, employees are empowered to thrive while enjoying ample opportunities for professional growth and development in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Media Account Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for YOUSEEK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like YOUSEEK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with YOUSEEK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at YOUSEEK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Media Account Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit YOUSEEK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of YOUSEEK:Show us that you’ve done your homework! In your application, briefly mention what you admire about YOUSEEK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at YOUSEEK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at YOUSEEK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At YOUSEEK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
