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- Tasks: Create engaging product descriptions and manage website content for a leading fashion retailer.
- Company: Yours Clothing is the UK's top plus-size fashion retailer, catering to diverse body types.
- Benefits: Enjoy a competitive salary, a dynamic work environment, and opportunities for growth.
- Why this job: Join a fast-paced team that values creativity and innovation in the fashion industry.
- Qualifications: A-Level or equivalent in English Language; basic SEO knowledge is a plus.
- Other info: This is a full-time, office-based role in Peterborough with a vibrant company culture.
The predicted salary is between 19300 - 26500 £ per year.
Salary: £24,250 pa
Location: Peterborough Head Office
Contracted Hours: Office Based, 37.5 hours a week - Monday to Friday 9am to 5pm
This is a Permanent, Full time vacancy.
The Vacancy
What is the role
The Fashion Copywriter provides an essential role in the day-to-day running of the website and marketing activities. Working between all three brands, they will execute tasks which provide the basis of an e-commerce website. Working closely with the Trading Co-Ordinators and marketing team in order to drive traffic and sales, and improve user experience through the platform. An interest in fashion marketing and a desire to work within the fashion industry is essential.
What you will do
- Product Admin: Responsible for efficiently loading products to the website and meeting product deadlines. Ensuring that all product information is up to date including price and technical details. Ensuring all products are attributed across the navigation categories and subcategories to optimise sales both for the website and the app. Up to date with products and competitor activity to make sure trends and collections are current and performing to KPIs. Update and maintain the delivery list to ensure any changes to the delivery process are dealt with and priority product is always being worked on. Raise any web glitches and suggest changes to optimise sales and website performance.
- Online Visual Merchandising: Ensuring that all product categories are SEO/user friendly and that all the URLs are correct. Apply mix and match, colours available and complete build the outfit so products can be easily navigated between on the product pages of the site and maximising sales.
- Optimisation: Work closely with the SEO team to optimise content production to maximise SEO trends and topics. Keep content ahead of other key fashion competitors. Optimise product content for the marketplaces ensuring that all specifications are met and loaded to deadline, improve ranking and therefore sales. Producing SEO friendly product and banner copy and ensuring that it meets the brand's tone of voice.
What you will bring
- Highly motivated and a desire to be the best
- Excellent attention to detail
- Excellent writing skills with an aptitude for punctuation and grammar
- Quick learner
- Proven ability to work well within a team and independently
- Proven record of good attendance and flexibility
- Positive energy and enthusiasm to succeed
- Ability to adapt to frequent change and a high-pressure environment
- Outstanding loyalty and commitment to the business
- Good communication skills, friendly style
- A-Level or equivalent in English Language
- Basic knowledge of SEO would be beneficial but is not essential
- Understanding of usability and user experience online
- Basic IT skills required
The Company
Yours Clothing is a retailer that provides the best value on the UK high street and internet for curvy customers. Along with our big and tall menswear brand, BadRhino, our Long Tall Sally brand and our most recent addition, PixieGirl Petites, the business is growing at pace to cater for non-standard sizes on the high street and online. Our continued success comes from our entrepreneurial thinking and listening to our customers to deliver fashion products at the right price. Our environment is fast paced, ever evolving and full of excitement. Yours Clothing continues to expand and become the number one plus size fashion retailer in the UK whilst continuing to develop our brands into new and exciting niche markets both in the UK and further afield.
Fashion Copywriter employer: Yours
Contact Detail:
Yours Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Fashion Copywriter
✨Tip Number 1
Familiarise yourself with the latest fashion trends and brands that Yours Clothing offers. This knowledge will not only help you in interviews but also demonstrate your genuine interest in the role and the industry.
✨Tip Number 2
Engage with the company's social media platforms. Commenting on posts or sharing your thoughts on their products can showcase your passion for fashion and your understanding of their brand voice.
✨Tip Number 3
Network with current or former employees of Yours Clothing on platforms like LinkedIn. They can provide valuable insights into the company culture and the specifics of the Fashion Copywriter role, which can be beneficial during your application process.
✨Tip Number 4
Stay updated on SEO best practices and how they apply to fashion e-commerce. Understanding how to optimise content for search engines will give you an edge, as this is a key part of the role.
We think you need these skills to ace Fashion Copywriter
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in fashion writing, e-commerce, and SEO. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and your understanding of the industry. Mention specific examples of your writing skills and how they can contribute to the company's goals.
Showcase Your Writing Skills: Include samples of your previous work that demonstrate your writing style and ability to create engaging content. If possible, provide examples related to fashion or e-commerce to make your application stand out.
Highlight Your Attention to Detail: In your application, emphasise your attention to detail and ability to meet deadlines. Provide examples of how you've successfully managed multiple tasks or projects in a fast-paced environment.
How to prepare for a job interview at Yours
✨Show Your Passion for Fashion
Make sure to express your genuine interest in the fashion industry during the interview. Share any relevant experiences or projects that showcase your enthusiasm and knowledge about current trends, as this will resonate well with the hiring team.
✨Demonstrate Your Writing Skills
Prepare samples of your writing that highlight your ability to create engaging and SEO-friendly content. Be ready to discuss your writing process and how you ensure accuracy in grammar and punctuation, as these skills are crucial for a Fashion Copywriter.
✨Understand the Brand's Voice
Familiarise yourself with Yours Clothing and its other brands. Understand their tone of voice and target audience so you can articulate how you would adapt your writing style to fit their needs during the interview.
✨Be Ready to Discuss SEO Knowledge
While basic knowledge of SEO is beneficial, be prepared to discuss how you would approach optimising content for search engines. Even if you're not an expert, showing a willingness to learn and adapt will impress the interviewers.
