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For Companies At a Glance
- Tasks: Lead innovative search strategies and shape the future of digital marketing.
- Company: Dynamic agency at the forefront of modern search strategy.
- Benefits: Up to £45,000 salary, flexible working, generous holiday, and private healthcare.
- Other info: Join a dog-friendly culture with high trust and autonomy.
- Why this job: Make a real impact in shaping AI and GEO search strategies.
- Qualifications: Proven SEO leadership experience and strong technical understanding.
The predicted salary is between 45000 - 45000 £ per year.
Location: Exeter (Hybrid)
Type: Full-time
Salary: Up to £45,000 + Benefits
The Opportunity
This is a senior, strategic role for someone who genuinely understands how search is evolving. You’ll take ownership of how search is delivered across the agency, from technical SEO and content strategy through to GEO (Generative Engine Optimisation) and Social Search. This isn’t about maintaining what’s already in place. It’s about shaping the future of search, internally, across clients and in the wider market. You’ll work closely with senior stakeholders, influence commercial outcomes, and play a key role in positioning the agency as a leader in modern search strategy.
What You’ll Be Doing
- Search Strategy & Performance
- Define and lead SEO, GEO and Social Search strategies across a range of client accounts
- Translate business objectives into clear, measurable search plans
- Own performance across rankings, traffic, engagement and conversions
- Continuously evolve strategy based on data, insight and emerging trends
- Lead on technical SEO direction (site health, indexation, performance)
- Oversee keyword research, audits and competitor analysis
- Ensure content aligns with search intent and demand
- Work closely with content, design and dev teams to embed best practice from day one
- Turn performance data into clear, actionable insights
- Ensure tracking, reporting and measurement is accurate and meaningful
- Deliver reporting that focuses on commercial impact, not just metrics
- Drive continuous improvement across all search activity
- Act as the go-to search expert in client conversations, QBRs and planning sessions
- Communicate complex ideas in a clear, commercially relevant way
- Identify opportunities to grow accounts through search and integrated services
- Support a proactive, insight-led approach to client performance
- Integrate search into wider digital marketing strategies
- Collaborate with Paid Media, Social, Content and Strategy teams
- Contribute to full-funnel, commercially aligned campaigns
- Lead and develop search capability across the team
- Provide guidance, QA and training on SEO, GEO and emerging practices
- Deliver internal training sessions and build frameworks for best practice
- Stay ahead of industry changes and bring new thinking into the agency
You’ll also play a key role externally, contributing to:
- Webinars, events and thought leadership
- Development of AI-driven and GEO search offerings
- The agency’s positioning as a leader in modern search
What Good Looks Like
- Strong client retention and high NPS (9–10)
- Measurable growth across key client KPIs
- Consistent delivery within scope and commercial targets
- Adoption of new search approaches (AI / GEO)
- Visible leadership across both team and client work
What We’re Looking For
- Proven experience leading SEO strategy at a senior level (agency or in-house)
- Strong technical SEO understanding alongside content and strategy expertise
- Experience interpreting data and turning it into meaningful action
- Confidence working directly with clients and senior stakeholders
- A genuine interest in how search is evolving (AI, GEO, Social Search)
- Someone who enjoys leading, not just delivering
Why This Role Stands Out
- Genuine ownership of the search function
- Opportunity to shape how AI and GEO are embedded into strategy
- A role that blends strategy, leadership, and innovation
- High visibility internally and externally
- A chance to influence both client success and agency growth
Flexible Working: Hybrid | Flex hours
Time Off: Generous holiday | Life event support
Wellbeing: Private healthcare | Mental health support | Gym membership
Growth: Training | Clear progression | Regular reviews
Perks: Pension | Expenses | Referral bonus
Culture: Dog-friendly | Monthly rewards | High trust & autonomy
If you’re looking for a role where you can define what great search looks like, not just follow it, this is a rare opportunity to do exactly that.
Senior Digital Marketing Manager – Search Lead in Exeter employer: Yourdigitalfuture
Contact Detail:
Yourdigitalfuture Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Manager – Search Lead in Exeter
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at local events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! Create a personal blog or social media presence where you share insights about SEO, GEO, and Social Search. This not only showcases your knowledge but also makes you more memorable to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company’s current search strategies. Bring fresh ideas to the table that align with their goals. This shows you’re not just interested in the role, but genuinely invested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Senior Digital Marketing Manager – Search Lead in Exeter
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Digital Marketing Manager role. Highlight your SEO, GEO, and Social Search expertise, and don’t forget to showcase any leadership experience you have!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about evolving search strategies and how you can contribute to our agency's vision. Keep it engaging and relevant to the job description.
Showcase Your Data Skills: Since this role involves turning performance data into actionable insights, be sure to mention any experience you have with data analysis and reporting. We want to see how you’ve used data to drive results in past roles!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Yourdigitalfuture
✨Know Your Search Stuff
Make sure you brush up on the latest trends in SEO, GEO, and Social Search. Be ready to discuss how these elements can shape a digital marketing strategy and provide examples of how you've successfully implemented them in the past.
✨Showcase Your Leadership Skills
This role is all about leading and influencing. Prepare to share specific instances where you've led a team or project, especially in a digital marketing context. Highlight your ability to train others and drive best practices.
✨Data-Driven Insights
Be prepared to talk about how you've turned performance data into actionable insights. Bring examples of reports you've created that focus on commercial impact, not just metrics, and how those insights have driven client success.
✨Client Engagement Experience
Since you'll be working closely with clients, think of examples where you've effectively communicated complex ideas to stakeholders. Show how you've identified growth opportunities through search strategies and integrated services.