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- Tasks: Lead digital content strategy and manage a talented team to create impactful campaigns.
- Company: Join a mission-driven organisation focused on youth mental health.
- Benefits: Enjoy extra leave, pension matching, and a range of health and wellbeing perks.
- Why this job: Make a real difference in young people's lives through engaging digital content.
- Qualifications: Experience in digital leadership, content strategy, and analytics is essential.
- Other info: Hybrid working model with opportunities for professional development and collaboration.
The predicted salary is between 40000 - 50000 £ per year.
We are looking for a Digital Content Manager to lead the development and delivery of our website and digital content strategy, ensuring our digital channels play a central role in achieving our mission. This role manages a talented team of Senior Digital Content Officers and works closely with colleagues across communications, marketing, youth engagement, fundraising and beyond, to deliver impactful, user‑focused content and campaigns. You will also play a key role in the development of multi‑channel campaigns to expand our reach, particularly among Black and minoritised young people.
About this role: You’ll manage a talented team, shape our digital content strategy, and ensure our website and campaigns effectively support young people’s mental health and our organisational goals.
About you: We’re looking for an experienced digital leader who combines strategic thinking, strong content expertise and people management skills. You will have:
- Experience developing websites and user journeys to meet strategic objectives.
- Experience using analytics and creative problem solving to improve UX and performance.
- Experience developing digital content strategies for specific audiences.
- Experience designing and reporting against KPIs for websites or digital products.
You will be able to:
- Write and edit clear, engaging web copy for diverse audiences.
- Co‑create digital products and user journeys with young people.
- Lead complex digital projects and multi‑channel campaigns.
- Work collaboratively across teams and with external partners.
You will also bring knowledge of Google Analytics and web performance tools, SEO best practice, CMS platforms, user research methodologies, and trends in digital communications. A strong understanding of young people’s mental health and a commitment to equity, diversity and inclusion are essential. We welcome applications from Black and Minoritised, LGBTQ+ groups and those with disabilities, as they are currently under‑represented.
Benefits:
- Three days additional leave over Christmas and New Year.
- Auto‑enrolment onto pension scheme where YoungMinds will match your contribution up to five per cent.
- Statutory benefits such as parental leave and sick pay.
- A wide range of other health, wellbeing and lifestyle benefits.
- A dedication to continued professional development, training and shared best practice.
Digital Content Manager employer: Youngminds
Contact Detail:
Youngminds Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Content Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best digital content projects. Make it easy for potential employers to see what you can do and how you can lead their digital strategy.
✨Tip Number 3
Prepare for interviews by researching the company and its mission. Be ready to discuss how your experience aligns with their goals, especially around supporting young people's mental health and diversity.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who want to make a difference.
We think you need these skills to ace Digital Content Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Content Manager role. Highlight your experience in developing digital content strategies and managing teams, as this will show us you’re the right fit for our mission.
Showcase Your Skills: Don’t forget to mention your expertise in using analytics and improving user experiences. We want to see how you’ve used data to drive decisions and enhance digital content, so give us some solid examples!
Be Authentic: When writing your application, let your personality shine through! We value authenticity and want to know what drives you, especially your passion for supporting young people's mental health and commitment to diversity and inclusion.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any important updates about your application process!
How to prepare for a job interview at Youngminds
✨Know Your Digital Content Strategy
Before the interview, dive deep into the company's digital content strategy. Understand their mission and how they engage with young people, especially Black and minoritised communities. This will help you articulate how your experience aligns with their goals.
✨Showcase Your Team Management Skills
Be ready to discuss your experience managing teams. Prepare examples of how you've led digital projects and collaborated across departments. Highlight your ability to inspire and develop talent within your team, as this role requires strong people management skills.
✨Demonstrate Your Analytical Mindset
Familiarise yourself with Google Analytics and other web performance tools. Be prepared to discuss how you've used data to improve user experience and content effectiveness in past roles. This shows that you can back up your strategies with solid evidence.
✨Emphasise Your Commitment to Inclusion
Given the focus on equity, diversity, and inclusion, be ready to share your understanding of these issues, particularly in relation to young people's mental health. Discuss any relevant initiatives you've been part of that support these values, demonstrating your alignment with the organisation's mission.