At a Glance
- Tasks: Lead go-to-market strategies for innovative AI-driven products and create impactful marketing campaigns.
- Company: YouGov, a leader in research and data analytics with a focus on innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Join a dynamic team and mentor the next generation of marketers.
- Why this job: Shape the future of AI products and make a significant impact on global markets.
- Qualifications: Experience in product marketing and strong strategic thinking skills.
The predicted salary is between 60000 - 80000 £ per year.
YouGov is seeking a strategic Senior Product Marketing Manager to drive the go-to-market strategy for its portfolio of research and AI-powered products. You will own positioning, messaging, and launch plans, collaborating with Product, Sales, Marketing, and regional teams to create campaigns that boost awareness, adoption, and revenue. You will shape product strategy through market insights, mentor a junior marketer, and help scale the function across global markets.
We think you need these skills to ace Global Product Marketing Lead: AI-Driven GTM & Growth
Go-to-Market Strategy
Product Positioning
Messaging Development
Campaign Creation
Collaboration Skills
Market Insights Analysis
Mentoring
