Commercial And Marketing Director in Cardiff

Commercial And Marketing Director in Cardiff

Cardiff Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
YouCan Clinic

At a Glance

  • Tasks: Lead commercial strategy and drive revenue growth in aesthetics training and pharmacy.
  • Company: You Can Clinic, a fast-growing aesthetics training and pharmacy business.
  • Benefits: Competitive salary, performance bonuses, and career progression opportunities.
  • Other info: Opportunity to influence a nationally recognised brand in a vibrant environment.
  • Why this job: Join a dynamic team and shape the future of aesthetic medicine.
  • Qualifications: Proven experience in commercial leadership and strong sales background required.

The predicted salary is between 60000 - 80000 £ per year.

You Can Clinic is a rapidly growing aesthetics training and pharmacy business delivering high-quality medical aesthetic education, products and clinical support to healthcare professionals across the UK. We are now seeking an ambitious, commercially driven Commercial Director to lead the next phase of growth across our education and pharmacy divisions. This is a senior leadership role for a commercially astute individual with a proven track record of scaling revenue, developing high-performing sales teams and expanding market reach.

The Commercial Director will take overall responsibility for top‑line revenue growth and margin expansion across the business. The successful candidate will lead commercial strategy, sales performance, customer acquisition and geographical expansion of both our residential aesthetic training courses and pharmacy operations. You will work closely with senior leadership to identify growth opportunities, optimise sales processes and develop scalable marketing and commercial systems. This role requires a highly motivated, data‑driven commercial leader who understands both modern digital marketing and relationship‑led sales.

Key Responsibilities

  • Commercial Growth & Strategy
    • Develop and execute the company’s commercial growth strategy
    • Drive revenue growth across:
      • Aesthetic training courses
      • Pharmacy sales
      • Online education offerings
    • Increase profitability and improve commercial margins
    • Identify new revenue streams, partnerships and market opportunities
    • Expand the geographical reach of residential aesthetic training courses across the UK and potentially internationally
  • Sales Leadership
    • Lead, mentor and develop the sales team
    • Implement KPIs, reporting structures and performance management systems
    • Build scalable sales processes and conversion pathways
    • Improve customer acquisition, retention and lifetime value
    • Develop strategic relationships with healthcare professionals and industry partners
  • Marketing & Customer Acquisition
    • Work closely with the marketing function to optimise lead generation and conversion
    • Utilise social media and digital marketing principles to drive brand awareness and sales growth
    • Understand and oversee:
      • Paid social advertising
      • Funnel development
      • CRM systems
      • Email marketing
      • Content‑led lead generation
      • Customer journey optimisation
    • Analyse campaign performance and ROI using data‑driven decision making
  • Business Development
    • Identify new markets and commercial opportunities
    • Develop partnerships with key industry stakeholders
    • Support launch strategies for new products, services and courses
    • Monitor industry trends and competitor activity

Essential Criteria

  • Proven experience in a senior commercial, sales or business development leadership role
  • Strong sales background with a demonstrable record of expanding business growth and revenue
  • Experience managing and developing high‑performing sales teams
  • Strong understanding of online marketing principles and digital customer acquisition
  • Knowledge of social media marketing and commercial utilisation of platforms such as Instagram, Facebook, TikTok and LinkedIn
  • Commercially analytical with strong financial awareness
  • Excellent leadership, communication and negotiation skills
  • Entrepreneurial mindset with the ability to identify and execute growth opportunities
  • Results‑driven with a strong focus on KPIs and performance metrics

Desirable Criteria

  • Experience within aesthetics, healthcare, medical education, pharmacy or related sectors
  • Knowledge of CRM systems and sales automation
  • Experience scaling education or training businesses
  • Experience managing multi‑channel sales environments

What We Offer

  • Opportunity to play a key leadership role within a rapidly expanding company
  • Competitive salary with performance‑related incentives
  • Career progression and leadership influence
  • Dynamic, entrepreneurial working environment
  • Opportunity to shape and grow a nationally recognised brand within aesthetic medicine

Commercial And Marketing Director in Cardiff employer: YouCan Clinic

You Can Clinic is an exceptional employer, offering a dynamic and entrepreneurial work environment in Cardiff that fosters innovation and growth. As a Commercial Director, you will have the opportunity to lead a talented team, drive significant revenue growth, and shape the future of a nationally recognised brand in aesthetic medicine, all while enjoying competitive compensation and performance-based incentives. With a strong focus on employee development and career progression, You Can Clinic is committed to nurturing your professional journey in a rapidly expanding industry.

YouCan Clinic

Contact Details:

YouCan Clinic Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Commercial And Marketing Director in Cardiff

Tip Number 1

Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.

Tip Number 2

Prepare for interviews by researching the company inside out. Understand their values, recent news, and how they operate. We want you to walk in feeling confident and ready to show them why you’re the perfect fit for the Commercial Director role.

Tip Number 3

Practice your pitch! You need to be able to articulate your experience and how it aligns with the role. We suggest doing mock interviews with friends or mentors to refine your delivery and boost your confidence.

Tip Number 4

Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. And remember, apply through our website for the best chance at landing that Commercial Director position!

We think you need these skills to ace Commercial And Marketing Director in Cardiff

Commercial Strategy Development
Revenue Growth Management
Sales Leadership
Customer Acquisition
Digital Marketing
Social Media Marketing
Data Analysis

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the role of Commercial Director. Highlight your experience in scaling revenue and leading sales teams, as these are key for us. Use specific examples that showcase your achievements in similar roles.

Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for You Can Clinic. Share your passion for aesthetics and how your commercial strategies can drive our growth. Keep it engaging and personal – we want to see your personality shine through!

Showcase Your Data-Driven Mindset:Since we're looking for someone who’s commercially analytical, make sure to include any relevant data or metrics from your past roles. This could be sales growth percentages or successful marketing campaigns you've led. Numbers speak volumes!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows us you’re keen on joining our team!

How to prepare for a job interview at YouCan Clinic

Know Your Numbers

As a Commercial Director, you'll need to demonstrate your understanding of revenue growth and margin expansion. Brush up on key metrics related to sales performance and be ready to discuss how you've driven growth in previous roles. Bring specific examples that showcase your ability to scale revenue and develop high-performing teams.

Showcase Your Leadership Style

This role requires strong leadership skills, so be prepared to talk about your approach to mentoring and developing sales teams. Share stories that highlight your experience in implementing KPIs and performance management systems. Make it clear how you inspire and motivate your team to achieve their targets.

Understand the Market Landscape

Familiarise yourself with the aesthetics and healthcare sectors, especially regarding current trends and competitors. Be ready to discuss potential growth opportunities and how you would approach expanding the geographical reach of training courses. Showing that you’re well-informed will impress the interviewers.

Digital Marketing Savvy

Since this role involves optimising lead generation through digital marketing, brush up on your knowledge of social media platforms and online marketing principles. Be prepared to discuss how you've used data-driven decision-making to analyse campaign performance and improve customer acquisition strategies.