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- Tasks: Lead B2B marketing strategies and create engaging content to drive growth.
- Company: Dynamic content agency in the heart of Leeds with a focus on quality engagement.
- Benefits: 28 days holiday, flexible working, and your birthday off!
- Why this job: Join a growing team and make a tangible impact on business success.
- Qualifications: 5+ years in B2B marketing with strong digital skills.
- Other info: Collaborative environment with opportunities for professional development.
The predicted salary is between 36000 - 60000 £ per year.
Location: Fantastic Leeds city centre location
Work model: Office based, with flexible working after probationary period
Holiday: 28 days, plus bank holidays and your birthday
You Platforms is a content agency with owned audiences. We create top-quality content that attracts and engages high value audiences, and produce results-driven client campaigns that get results.
We’re a growing group of digital brands — including Leeds-List, Yorkshire-List and Manchester-List — with trusted local audiences who come to us for inspiration, ideas and insider knowledge.
We’re looking for an experienced marketer to take responsibility for our business-to-business communications strategy, lead generation and implementation.
What we’re looking for:
- You’ll be a marketing professional with at least 5 years experience in a B2B marketing role that is used to creating data-driven lead-gen and marketing strategies and delivering them through owned and external channels.
- You’ll need an excellent understanding of the media world and be able to demonstrate how you’ll reach new prospects and markets for our brands that results in revenue growth.
- You’ll be working hand-in-hand with the commercial team and leadership to convey the value of our proposition through our digital channels and sales collateral alongside delivering your data-driven marketing strategy that leads to growth.
- This is a hands-on role, so you’ll be creating website copy, decks, social assets, and SEO/PPC campaigns but to name a few.
- As a business that prides itself on quality engagement, we’re not interested in vanity metrics but tangible commercial impact.
Experience required:
- Min. 5 years of experience in a full time B2B marketing role
- We’re looking for evidence of your knowledge of digital marketing, including SEO and PPC and how this impacted leads and sales
- You’ll need excellent communications skills and fantastic attention to detail
What you’ll be doing:
- Updating our digital presence, including our websites and emails
- Create high quality written content and social assets
- Use data to test and refine marketing tactics and strategies
- Meticulously research content online, by phone and in person
- Using initiative to predict, manage and solve problems on your own
- Building relationships and developing a network of contacts
- Working with the wider team to support our commercial goals and objectives
- Create and execute a lead-generation strategy to drive growth
- Analyse and report on the effectiveness of marketing activity to the leadership
- Support business development with sales collateral
B2B marketing manager in Leeds employer: You Platforms (Leeds) Ltd
Contact Detail:
You Platforms (Leeds) Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B marketing manager in Leeds
✨Tip Number 1
Get your networking game on! Attend industry events, webinars, and local meetups to connect with other marketing professionals. You never know who might have the inside scoop on job openings or can introduce you to the right people.
✨Tip Number 2
Show off your skills online! Update your LinkedIn profile and share relevant content that showcases your expertise in B2B marketing. Engage with posts from companies you're interested in, and don’t hesitate to reach out directly to hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially in lead generation and digital marketing strategies. Tailor your answers to show how you can drive tangible results.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who take the initiative to engage with us directly. Plus, it shows you’re genuinely interested in being part of our fantastic team in Leeds!
We think you need these skills to ace B2B marketing manager in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the B2B marketing role. Highlight your 5+ years of experience and showcase specific examples of data-driven strategies you've implemented. We want to see how you’ve made a tangible impact in previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for our team. Mention your understanding of digital marketing, SEO, and PPC, and how these skills can help us grow. Let’s see your personality come through!
Showcase Your Writing Skills: Since this role involves creating high-quality written content, make sure your application reflects your writing prowess. Whether it's your CV, cover letter, or any additional materials, keep it clear, concise, and engaging. We love a good storyteller!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us you’re keen to join our fantastic team!
How to prepare for a job interview at You Platforms (Leeds) Ltd
✨Know Your Stuff
Make sure you brush up on the latest trends in B2B marketing, especially around lead generation and digital strategies. Familiarise yourself with the company's brands and their target audiences so you can speak confidently about how your experience aligns with their goals.
✨Showcase Your Achievements
Prepare specific examples of your past successes in B2B marketing. Highlight campaigns you've led that resulted in tangible growth, focusing on metrics like lead conversion rates or revenue increases. This will demonstrate your ability to deliver results, which is key for this role.
✨Be Ready to Collaborate
Since this role involves working closely with the commercial team, be prepared to discuss how you’ve successfully collaborated with other departments in the past. Share examples of how you’ve built relationships and communicated effectively to achieve common goals.
✨Ask Insightful Questions
Prepare thoughtful questions about the company’s current marketing strategies and future goals. This shows your genuine interest in the role and helps you understand how you can contribute to their success. Plus, it gives you a chance to assess if the company is the right fit for you!
