Senior CRM & Lifecycle Lead – Braze Expert

Senior CRM & Lifecycle Lead – Braze Expert in London

London Full-Time 55000 - 65000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead engaging multi-channel campaigns to boost customer retention and experiences.
  • Company: A top audio platform dedicated to children's entertainment.
  • Benefits: Competitive salary, flexible working environment, and growth opportunities.
  • Why this job: Make a real impact on children's engagement through innovative marketing strategies.
  • Qualifications: Solid CRM marketing experience and expertise in Braze automation.
  • Other info: Join a creative team passionate about enhancing children's audio experiences.

The predicted salary is between 55000 - 65000 £ per year.

A leading audio platform for children is seeking a Senior CRM Manager to drive engagement and retention through targeted lifecycle marketing strategies. You will lead multi-channel campaigns while collaborating with teams to enhance customer experiences.

Candidates should have solid CRM marketing experience, preferably in a B2C environment, as well as expertise in managing automated journeys in Braze.

The position offers a competitive salary between £55,000 and £65,000 and a flexible working environment.

Senior CRM & Lifecycle Lead – Braze Expert in London employer: Yoto Limited

Join a dynamic and innovative audio platform dedicated to enriching children's experiences through engaging content. As a Senior CRM & Lifecycle Lead, you'll thrive in a flexible work culture that prioritises collaboration and creativity, while benefiting from competitive compensation and ample opportunities for professional growth in the ever-evolving field of digital marketing.
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Contact Detail:

Yoto Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior CRM & Lifecycle Lead – Braze Expert in London

Tip Number 1

Network like a pro! Reach out to folks in the industry, especially those who work with CRM and lifecycle marketing. A friendly chat can open doors and give you insights that might just land you that dream job.

Tip Number 2

Show off your skills! Create a portfolio or case studies showcasing your successful campaigns, especially those using Braze. This will help us see your expertise in action and how you can drive engagement and retention.

Tip Number 3

Prepare for interviews by brushing up on your knowledge of multi-channel campaigns. Be ready to discuss how you've collaborated with teams to enhance customer experiences. We love candidates who can share real-life examples!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always on the lookout for passionate individuals who can bring their CRM expertise to our team.

We think you need these skills to ace Senior CRM & Lifecycle Lead – Braze Expert in London

CRM Marketing
Lifecycle Marketing Strategies
Multi-Channel Campaign Management
Customer Experience Enhancement
B2C Marketing Experience
Automated Journey Management
Braze Expertise
Collaboration Skills

Some tips for your application 🫡

Show Off Your CRM Skills: Make sure to highlight your solid CRM marketing experience in your application. We want to see how you've driven engagement and retention in previous roles, especially in a B2C environment.

Braze Expertise is Key: Since we're looking for a Braze expert, don’t forget to mention your experience with managing automated journeys in Braze. Share specific examples of campaigns you've led using this tool!

Tailor Your Application: Take the time to tailor your application to our job description. We love seeing candidates who understand our needs and can demonstrate how they fit into our vision for enhancing customer experiences.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Yoto Limited

Know Your CRM Inside Out

Make sure you brush up on your CRM marketing knowledge, especially in a B2C context. Be ready to discuss specific campaigns you've led and how they drove engagement and retention. Highlight your experience with Braze and any automated journeys you've managed.

Showcase Your Multi-Channel Expertise

Prepare examples of successful multi-channel campaigns you've executed. Discuss how you collaborated with different teams to enhance customer experiences. This will demonstrate your ability to work cross-functionally, which is key for this role.

Be Ready for Scenario Questions

Expect scenario-based questions that assess your problem-solving skills in CRM strategies. Think about challenges you've faced in previous roles and how you overcame them. This will show your critical thinking and adaptability.

Ask Insightful Questions

Prepare thoughtful questions about the company's current CRM strategies and future goals. This shows your genuine interest in the role and helps you understand how you can contribute to their success. Plus, it gives you a chance to gauge if the company culture aligns with your values.

Senior CRM & Lifecycle Lead – Braze Expert in London
Yoto Limited
Location: London

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