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- Tasks: Secure and manage brand partnerships to promote Yoti Digital ID.
- Company: Yoti is a leading digital identity and biometric technology company.
- Benefits: Enjoy flexible working, private medical insurance, share options, and 25 days holiday.
- Why this job: Join a mission-driven team innovating identity verification with a positive culture.
- Qualifications: 3+ years in partnerships or business development; strong networking skills required.
- Other info: Embrace a fast-paced environment and contribute to social purpose initiatives.
The predicted salary is between 36000 - 60000 ÂŁ per year.
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This range is provided by Yoti. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Who We Are
Born in 2014, Yoti is a digital identity and biometric technology company that makes it safer for people to prove who they are. The Yoti app was designed with privacy at its core, giving people a secure way to prove their identity and share third-party credentials with organisations and other people.
Today, we have over ten million app downloads around the world. We’ve expanded our offering to a suite of business solutions that span identity verification, age verification and estimation, e-signing, AI anti-spoofing technologies and we continue to think of innovative new offerings.
From day one, we’ve been working to fix an outdated identity system. This is not a journey we make on our own but with policy advisors, think tanks, researchers, academics, humanitarian bodies, our users and everyday people. We are committed to solving identity problems through grassroots research and social purpose initiatives.
Purpose of the Role
As Partnerships Manager, you’ll be responsible for securing and managing strategic brand and affiliate partnerships to drive the acceptance of Yoti Digital ID as a trusted proof of age and identity. You will develop relationships with businesses that could benefit from accepting Yoti as a form of ID, as well as those interested in promoting their products within the Yoti app. Additionally, you will support the management of key existing relationships, including Post Office and Lloyds Bank. This is a varied role that requires strong relationship-building, negotiation skills, and a proactive approach to outreach and business development.
Role Dimensions
Reporting to the Performance Marketing Director.
Principal Responsibilities
- Identify and secure new brand partnerships to drive adoption of Yoti Digital ID for age and identity verification.
- Develop and manage relationships with affiliate partners who may promote their products within the Yoti app.
- Support and strengthen existing partnerships with key stakeholders, including Post Office and Lloyds Bank (our Digital ID app partners)
- Conduct outreach (email, phone, meetings) to engage potential partners and bring them on board.
- Negotiate and structure partnership agreements that maximize value for both Yoti and partners.
- Track and analyze partnership performance, providing insights and recommendations for growth.
- Work closely with the wider marketing, product, and sales teams to ensure seamless integration of partnerships.
- Assist with broader marketing and partnership activities as needed.
Knowledge, Skills, Qualifications, and Experience
- 3+ years of experience in partnerships, business development, affiliate marketing, or a related role.
- Strong networking and relationship-building skills.
- Experience securing and managing corporate partnerships, ideally in a tech, retail, or related industry.
- Excellent communication skills, both written and verbal.
- Comfortable using CRMs (Hubspot/Salesforce) and marketing automation tools.
- Demonstrable experience of using AI to increase efficiency.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Proactive, results-driven mindset with a willingness to get involved in different tasks.
- Comfortable with outreach, including cold emailing and calling.
Nice to Have
- Experience of developing mutually beneficial partnerships
- Familiarity with affiliate marketing and performance-based partnerships.
- Understanding of digital identity, fintech, or retail sectors.
Interview Process
Stage 1 – Introductory call with a member of the People Team (30 minutes)
Stage 2 – 1st Call with a team member (30 minutes)
Stage 3 – Assessment (45 minutes)
Stage 4 – Final interview with the team (60 minutes)
What’s in it for you?
- Flexible working
- Performance based discretionary annual bonus
- Share Options
- Internal Share Market
- Private Medical Insurance
- Life Insurance
- Pension
- Cycle to work scheme
- Electric Car Scheme
- 25 days holiday (plus bank holidays)
- 5 fully paid Selfie Days – for your own personal development, volunteering, charity events, etc
- Team and company activities, Social clubs.
- Continuous learning opportunities (Annual Training budgets, conferences etc)
This is a great opportunity to join a company that is leading the way for innovative and responsible identity verification. We’re looking for people who can adapt to a fast-paced environment, as well as champion our brand and what we stand for. We value a positive attitude and people who have a collaborative, creative and transparent approach to solving problems.
We believe in equal opportunities It takes a diverse community of passionate, talented and committed people to build a simpler, more secure way of proving identity. We’re an equal opportunity employer, so we welcome applications from people of all backgrounds, with different outlooks and experiences.
Pre-employment checks
If your application is successful please be aware that as part of our pre-employment checks:
- We will check your details against fraud prevention databases
- We will check identity; address match; PEPs and sanctions; bank validation, verification, fraud checks, negative data (CCJ, bankruptcy)
- If our investigations identify fraud or other criminal offences both when applying for a job and during your employment, we will record the details on the relevant fraud prevention databases. This information may be accessed from the UK and other countries and used by law enforcement agencies and other organisations to prevent fraud.
- Please contact to get information on which fraud prevention databases we use.
Talent Pool
If we consider that you might be suitable for other roles in the future, we will keep your details so we can contact you about these other roles. If you do not want us to keep your details for this purpose, please e-mail or let us know at any stage of the recruitment process. For more information please read our Applicant Privacy Notice.
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Brand Partnerships Manager employer: Yoti
Contact Detail:
Yoti Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Partnerships Manager
✨Tip Number 1
Network actively within the tech and fintech sectors. Attend industry events, webinars, and meetups to connect with potential partners and stakeholders who could be valuable for Yoti's brand partnerships.
✨Tip Number 2
Familiarise yourself with Yoti's current partnerships and their impact. Understanding existing relationships, like those with Post Office and Lloyds Bank, will help you identify opportunities for growth and improvement in your discussions.
✨Tip Number 3
Prepare to showcase your negotiation skills by researching successful partnership agreements in similar industries. Being able to discuss how you've structured beneficial deals in the past can set you apart during interviews.
✨Tip Number 4
Demonstrate your proactive outreach abilities by creating a list of potential brands that align with Yoti's mission. This shows initiative and gives you a head start in discussing how you would approach new partnerships.
We think you need these skills to ace Brand Partnerships Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partnerships, business development, and affiliate marketing. Use keywords from the job description to demonstrate that you meet the qualifications Yoti is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your relationship-building skills and experience in securing corporate partnerships. Mention specific examples of successful partnerships you've managed and how they relate to Yoti's mission.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure your application materials are well-written and free of errors. Consider including a brief example of a successful negotiation or outreach effort in your cover letter.
Highlight Relevant Tools Experience: Mention your familiarity with CRMs like Hubspot or Salesforce and any marketing automation tools you've used. This will show Yoti that you're comfortable with the technology they'll expect you to use in the role.
How to prepare for a job interview at Yoti
✨Research Yoti Thoroughly
Before your interview, make sure to dive deep into Yoti's mission, values, and recent developments. Understanding their digital identity solutions and how they impact users will show your genuine interest in the company and the role.
✨Highlight Your Relationship-Building Skills
As a Brand Partnerships Manager, your ability to build and maintain relationships is crucial. Prepare examples from your past experiences where you successfully secured partnerships or managed key accounts, showcasing your negotiation skills and proactive approach.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and how you handle challenges in partnership management. Think of scenarios where you've had to overcome obstacles or adapt strategies to achieve partnership goals.
✨Showcase Your Familiarity with Tech Tools
Since the role involves using CRMs and marketing automation tools, be ready to discuss your experience with platforms like Hubspot or Salesforce. Highlight how you've used these tools to enhance efficiency and track partnership performance.
