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- Tasks: Lead our CRM strategy, crafting engaging emails and data-driven workflows.
- Company: Join Yorkshire Dental Suite, a top innovator in the UK dental industry.
- Benefits: Enjoy a creative work environment, career growth, and a competitive salary.
- Why this job: Make a real impact on customer loyalty and brand advocacy in a fast-paced setting.
- Qualifications: Experience in CRM or email marketing, ideally with HubSpot expertise.
- Other info: This is a full-time, office-based role in Leeds with exciting growth opportunities.
The predicted salary is between 36000 - 66000 £ per year.
We are hiring a CRM Manager in Leeds LS12 for a full-time, office-based position at Yorkshire Dental Suite. The salary is £45-£55k DOE.
Are you a CRM pro with a knack for storytelling, automation, and turning clicks into loyal customers? Yorkshire Dental Suite, one of the UK’s most innovative dental brands, is looking for a strategic thinker with hands-on HubSpot experience who can lead our CRM efforts, engage our audience, and help turn first-time patients into lifelong brand advocates.
What You’ll Be Doing:
- Own our end-to-end CRM strategy using HubSpot - email marketing, segmentation, automation, and lifecycle journeys.
- Write engaging, on-brand emails that educate, convert, and delight.
- Build smart, data-driven workflows that guide customers from first enquiry to long-term retention.
- Partner with our marketing, sales, and design teams to keep CRM activity aligned with campaigns.
- Report on CRM performance (opens, CTR, conversions, retention) and optimise for real results.
- Manage list hygiene, segmentation, and testing to ensure timely, relevant communications.
- Stay on top of CRM best practices and compliance (GDPR included).
- Add value to campaign ideation and bring the voice of the patient into everything we do.
What You’ll Bring:
- Experience in a CRM or Email Marketing Manager role - ideally in a B2C or high-growth environment.
- HubSpot expertise - confident building automations, segmenting lists, and digging into dashboards.
- Strong copywriting skills - you know how to write copy that gets clicks and builds trust.
- A head for strategy and a love of data - comfortable using metrics to make smart decisions.
- Brilliant organisation and time management - you can juggle multiple projects and keep your cool.
- A collaborative attitude and a passion for customer experience.
- Marketing or communications background.
What You’ll Get:
- A leading role in one of our most powerful marketing channels.
- The opportunity to help shape the future of CRM at Yorkshire Dental Suite.
- A creative, supportive, and fast-paced working environment.
- Career growth opportunities - including building out a CRM team.
If you’re ready to take ownership of a high-impact channel and bring world-class CRM strategy to one of the UK’s most exciting dental brands, we want to hear from you.
Customer Relationship Management Manager (, , United Kingdom) employer: Yorkshire Dental Suite
Contact Detail:
Yorkshire Dental Suite Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Relationship Management Manager (, , United Kingdom)
✨Tip Number 1
Familiarise yourself with HubSpot's features and functionalities. Since the role specifically requires hands-on experience with HubSpot, consider taking a few online courses or tutorials to brush up on your skills and demonstrate your expertise during the interview.
✨Tip Number 2
Prepare examples of successful CRM strategies you've implemented in the past. Be ready to discuss how you used data-driven insights to optimise customer journeys and improve retention rates, as this will showcase your strategic thinking and results-oriented approach.
✨Tip Number 3
Stay updated on the latest CRM trends and best practices, especially regarding GDPR compliance. Showing that you're knowledgeable about current regulations and industry standards will highlight your commitment to ethical marketing and customer trust.
✨Tip Number 4
Network with professionals in the dental or healthcare marketing space. Engaging with others in similar roles can provide valuable insights and potentially lead to referrals, making it easier for you to land the job at Yorkshire Dental Suite.
We think you need these skills to ace Customer Relationship Management Manager (, , United Kingdom)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM and email marketing, particularly with HubSpot. Use specific examples that demonstrate your ability to engage customers and drive conversions.
Craft a Compelling Cover Letter: Write a cover letter that showcases your storytelling skills. Explain why you're passionate about CRM and how your background aligns with the role at Yorkshire Dental Suite. Mention any specific campaigns or projects you've worked on that relate to their needs.
Showcase Your Data Skills: In your application, emphasise your experience with data-driven decision-making. Provide examples of how you've used metrics to optimise CRM strategies and improve customer retention.
Highlight Collaboration Experience: Since the role involves working with various teams, mention any past experiences where you collaborated with marketing, sales, or design teams. This will show that you can work well in a team-oriented environment.
How to prepare for a job interview at Yorkshire Dental Suite
✨Showcase Your HubSpot Expertise
Make sure to highlight your hands-on experience with HubSpot during the interview. Be prepared to discuss specific automations you've built, how you've segmented lists, and any insights you've gained from analysing dashboards.
✨Demonstrate Your Copywriting Skills
Since strong copywriting is crucial for this role, bring examples of your previous work. Discuss how your writing has successfully engaged customers and led to conversions, showcasing your ability to craft compelling messages.
✨Prepare for Data-Driven Discussions
Be ready to talk about how you've used data to inform your CRM strategies. Prepare examples of metrics you've tracked, such as open rates and conversions, and how you've optimised campaigns based on these insights.
✨Emphasise Collaboration and Strategy
This role requires working closely with various teams, so share experiences where you've collaborated effectively. Discuss how you align CRM activities with broader marketing campaigns and how you contribute to strategic planning.
