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- Tasks: Join our SEO team to optimise luxury e-retail websites and enhance search engine performance.
- Company: YOOX NET-A-PORTER GROUP is a leading luxury e-commerce platform celebrating diversity.
- Benefits: Enjoy a hybrid work environment with opportunities for growth and learning in a dynamic industry.
- Why this job: Be part of a passionate team driving innovation in luxury e-commerce and technical SEO.
- Qualifications: 3-4 years of technical SEO experience, preferably in e-commerce, with strong analytical skills.
- Other info: We value diverse backgrounds and encourage all applicants to apply.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a highly analytical and detail-oriented Technical SEO Specialist to join our growing SEO team. This critical role will be responsible for ensuring the optimal crawlability, indexability, and performance of our luxury e-retail websites. The ideal candidate will possess deep technical SEO expertise, a strong understanding of web development principles, and a passion for the luxury e-commerce space.
Responsibilities:
- Conduct comprehensive technical SEO audits to identify and diagnose website issues impacting search engine performance (e.g., crawl errors, indexing problems, site architecture issues, Core Web Vitals).
- Develop and implement technical SEO strategies to improve site health, crawl budget efficiency, page speed, and overall organic search rankings.
- Collaborate closely with our web development and IT teams to ensure SEO best practices are integrated into all website changes, redesigns, and new feature launches.
- Lead the technical SEO aspects of website migrations, including planning, execution, and post-migration monitoring to ensure a smooth transition and minimal impact on organic performance.
- Manage and optimize XML sitemaps, robots.txt files, and other directives to guide search engine crawlers effectively.
- Implement and manage structured data (Schema.org markup) to enhance rich snippets and improve search engine understanding of our content.
- Monitor and report on website performance metrics, including Core Web Vitals, site speed, and crawl statistics, using tools like Google Search Console, Lighthouse, and other relevant platforms.
- Oversee the implementation of redirects, canonical tags, and hreflang tags for international SEO strategies.
- Ensure our website is optimised for mobile-first indexing and provides an exceptional mobile user experience.
- Provide clear, actionable technical recommendations to development teams and stakeholders, translating complex SEO concepts into understandable terms.
Requirements:
- Proven experience (3-4 years) as a Technical SEO Specialist, preferably within an e-commerce or luxury retail environment.
- Proven experience managing the technical SEO aspects of website migrations.
- In-depth understanding of search engine crawling, indexing, and ranking factors.
- Strong proficiency with technical SEO tools such as Google Search Console, Screaming Frog, OnCrawl, Lighthouse, and other site audit tools.
- Familiarity with web development languages and frameworks (e.g., HTML, CSS, JavaScript, React, etc.) and their impact on SEO.
- Experience with implementing and validating structured data (Schema.org).
- Knowledge of server-side SEO considerations (e.g., server logs, caching, CDN).
- Excellent analytical and problem-solving skills.
- Ability to communicate complex technical concepts clearly to both technical and non-technical audiences.
- A keen interest in the luxury e-retail industry and an understanding of its unique requirements.
- Passion for AI and its applications in SEO, with a strong interest in exploring automation, machine learning, and AI-driven insights for optimisation.
Bonus Points:
- Proficiency in SQL for SEO data analysis.
- Experience with Python for SEO data manipulation and automation.
- Familiarity with data visualization tools.
- Knowledge of applying statistical methods to SEO data.
YOOX NET-A-PORTER GROUP is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics. If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.
Experience Level: Mid-Senior level
Workplace Type: Hybrid
Technical Senior SEO Specialist employer: YOOX NET-A-PORTER GROUP
Contact Detail:
YOOX NET-A-PORTER GROUP Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Technical Senior SEO Specialist
✨Tip Number 1
Familiarise yourself with the latest technical SEO tools like Google Search Console and Screaming Frog. Being able to demonstrate your proficiency with these tools during interviews can set you apart from other candidates.
✨Tip Number 2
Stay updated on the latest trends in luxury e-commerce and how they impact SEO. Showing your passion for the industry and understanding its unique challenges will resonate well with our team.
✨Tip Number 3
Prepare to discuss specific examples of past technical SEO audits you've conducted. Highlighting your analytical skills and problem-solving abilities with real-world scenarios will showcase your expertise.
✨Tip Number 4
Network with professionals in the SEO field, especially those with experience in e-commerce. Engaging with others can provide insights and potentially lead to referrals that could help you land the job with us.
We think you need these skills to ace Technical Senior SEO Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your technical SEO experience, especially in e-commerce and luxury retail. Include specific examples of past projects where you improved site health or managed website migrations.
Craft a Strong Cover Letter: In your cover letter, express your passion for the luxury e-retail industry and how your skills align with the role. Mention your familiarity with tools like Google Search Console and your experience with structured data implementation.
Showcase Technical Skills: Clearly outline your proficiency with technical SEO tools and web development languages. If you have experience with SQL or Python, be sure to mention it as these are bonus points for the role.
Prepare for Potential Questions: Anticipate questions related to technical SEO concepts and be ready to explain them in simple terms. This will demonstrate your ability to communicate effectively with both technical and non-technical audiences.
How to prepare for a job interview at YOOX NET-A-PORTER GROUP
✨Showcase Your Technical Expertise
Be prepared to discuss your experience with technical SEO tools like Google Search Console and Screaming Frog. Highlight specific projects where you've conducted audits or implemented strategies that improved site performance.
✨Understand the Luxury E-Retail Space
Familiarise yourself with the unique challenges and trends in the luxury e-commerce sector. Be ready to share insights on how you can apply your SEO skills to enhance the online presence of luxury brands.
✨Communicate Clearly
Practice explaining complex technical concepts in simple terms. This will demonstrate your ability to collaborate effectively with both technical and non-technical teams, which is crucial for this role.
✨Prepare for Scenario-Based Questions
Anticipate questions about how you would handle specific technical SEO challenges, such as website migrations or mobile optimisation. Think through your approach and be ready to provide detailed examples from your past experiences.
