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- Tasks: Lead the SEO strategy and manage site migrations for luxury fashion brands.
- Company: Join NET-A-PORTER, a pioneer in luxury fashion e-commerce.
- Benefits: Enjoy competitive salary, private healthcare, staff discounts, and flexible working.
- Why this job: Make a real impact in a fast-paced, innovative environment.
- Qualifications: 5+ years of SEO experience, with leadership skills in e-commerce.
- Other info: Be part of a diverse team that values collaboration and creativity.
The predicted salary is between 50000 - 60000 £ per year.
Founded in 2000, NET-A-PORTER was the first digital platform in luxury fashion, revolutionising the way women shop. Today, NET-A-PORTER continues to lead in discovery, inspiration and service, delivering fashion, fine jewellery & watches and lifestyle collections to the world’s most discerning women. NET-A-PORTER creates exclusive, personalised experiences for its EIPs (Extremely Important People), with dedicated Personal Shoppers and invitation-only moments. PORTER, the editorial voice of NET-A-PORTER, entertains and inspires women through daily content, and tells the stories of incredible women across the globe. In 2025, NET-A-PORTER was acquired by LuxExperience, the leading digital, multi-brand luxury group. Under a new leadership team, NET-A-PORTER redefines luxury fashion through exceptional curation, compelling customer service, and engaging storytelling.
We are seeking a strategic and experienced SEO Manager to join our team as maternity cover. This high-impact leadership role is responsible for driving the organic search strategy for NET-A-PORTER and MR PORTER. The successful candidate will lead the SEO team and oversee the end-to-end delivery of two major site migrations, combining technical excellence, content strategy, and strong project management during a key phase of digital evolution.
Some of the essentials for you to know are:
- Location: Our Westfield office in London
- Team Size: 5 (Approx.)
- Reporting into: Head of Digital Performance – Luxury
- Direct reports: 2
Besides a competitive salary, we can offer you:
- A pension that both you and the company contribute to
- A portal with an array of discounts on things like theme park and cinema tickets
- Our famous staff discount along with exclusive staff sales
- Private healthcare for you and your family
- Flexible working
- A chance to be part of a fun and caring team that support each other
Here is a breakdown of what you’ll be doing:
- Lead, mentor, and support the SEO team across Technical and Content disciplines, ensuring clear goals and ongoing development.
- Own the SEO roadmap for two major site migrations, including auditing, mapping, risk mitigation, and post-launch recovery.
- Define and execute a holistic SEO strategy that balances technical health, content authority, and commercial impact.
- Act as the primary SEO partner to Product, Marketing, and Merchandising to ensure SEO requirements are prioritised.
- Analyse and report on organic performance to senior leadership, using insights to guide resources and strategic shifts.
- Oversee complex technical implementations to ensure optimal crawlability, site architecture, and Core Web Vitals, while supporting content optimisation and AI driven opportunities.
- Manage SEO budgets and vendor relationships to maximise efficiency and return on investment.
The type of person we are looking for:
- 5+ years of SEO experience with at least 1–2 years in a management or lead role, ideally in luxury retail or large-scale e-commerce.
- Proven experience leading SEO strategy for major website migrations, including redirect planning and performance monitoring.
- Deep understanding of technical SEO, including HTML, JavaScript, Schema, and site architecture, with experience working within Agile environments.
- Expert proficiency with Google Search Console, GA4, Screaming Frog, and enterprise tools such as SemRush.
- Ability to translate complex SEO concepts into clear business insights for non-technical and C-suite stakeholders.
- Strong analytical mindset with the ability to identify drivers behind performance trends and convert them into strategic actions.
- Interest in the luxury fashion landscape and emerging AI developments shaping search.
From the moment you join the NET-A-PORTER GROUP we are committed to making your journey with us inspirational and evolutionary. If you are passionate, committed and thrive in a collaborative and fast-paced environment, then please apply with a CV.
LuxExperience is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognise and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, colour, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.
If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.
SEO Manager @NET-A-PORTER (12 Month FTC) employer: Yoox Group
Contact Detail:
Yoox Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager @NET-A-PORTER (12 Month FTC)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who might have insights into NET-A-PORTER. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for the interview by researching the company’s recent projects and their approach to SEO. Show us you’re not just another candidate; demonstrate your passion for luxury fashion and how you can contribute to their vision.
✨Tip Number 3
Practice your pitch! Be ready to explain your past experiences and how they align with the role of SEO Manager. We want to hear about your successes and how you’ve tackled challenges in previous positions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at NET-A-PORTER.
We think you need these skills to ace SEO Manager @NET-A-PORTER (12 Month FTC)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the SEO Manager role. Highlight your experience with website migrations and technical SEO, as these are key for us at NET-A-PORTER.
Showcase Your Achievements: Don’t just list your responsibilities; show us what you’ve achieved! Use metrics to demonstrate how your strategies improved organic search performance in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you're passionate about luxury fashion and how your skills align with our mission at NET-A-PORTER.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates!
How to prepare for a job interview at Yoox Group
✨Know Your SEO Stuff
Make sure you brush up on your technical SEO knowledge, especially around site migrations and tools like Google Search Console and SemRush. Be ready to discuss how you've successfully led SEO strategies in the past, particularly in e-commerce or luxury retail.
✨Showcase Your Leadership Skills
As this role involves leading a team, be prepared to share examples of how you've mentored others and driven team success. Highlight your experience in managing projects and collaborating with cross-functional teams, as this will show you're a great fit for their collaborative environment.
✨Understand the Brand
Familiarise yourself with NET-A-PORTER's brand values and their approach to luxury fashion. Being able to articulate how your SEO strategies can enhance their unique customer experience will set you apart from other candidates.
✨Prepare for Analytical Questions
Expect questions that test your analytical mindset. Be ready to discuss how you've used data to drive SEO performance and make strategic decisions. Think of specific metrics you've improved and how you communicated these insights to stakeholders.