Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER in London

Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER in London

London Full-Time 70000 - 90000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead a team to analyse customer behaviour and optimise site performance.
  • Company: Join NET-A-PORTER and MR PORTER, leaders in luxury fashion.
  • Benefits: Enjoy competitive salary, private healthcare, flexible working, and exclusive staff discounts.
  • Other info: Be part of a diverse, supportive team in a fast-paced environment.
  • Why this job: Shape the future of luxury shopping with data-driven insights and AI innovation.
  • Qualifications: Experience in analytics, e-commerce optimisation, and leading high-performing teams.

The predicted salary is between 70000 - 90000 £ per year.

NET-A-PORTER is the leading luxury fashion destination for women. The first digital platform of its kind, NET-A-PORTER has revolutionised the way women shop, delivering fashion, fine jewelry & watches and lifestyle collections to the world’s most discerning women. Today, NET-A-PORTER continues to own discovery, inspiration, exceptional curation, customer experience and engaging storytelling. NET-A-PORTER creates exclusive, personalised experiences for its EIPs (Extremely Important People), with dedicated Personal Shoppers and invitation-only moments. PORTER, the editorial voice of NET-A-PORTER, entertains and inspires women through daily content, and tells the stories of incredible women across the globe. MR PORTER is the men’s luxury style destination. Since 2011, it has offered customers a curated assortment of fashion, fine watches, grooming and lifestyle products from the world’s most coveted designers. It delivers exceptional quality with private label, Mr P., and market-leading exclusive capsule collaborations with brand partners. MR PORTER creates unique experiences for its EIPs (Extremely Important People), with first access to products, a dedicated personal shopper and invitation-only benefits. Through content across all its platforms, it provides expert styling advice, immersive storytelling, and profiles inspiring men, places and products. Consciously Crafted, its responsible product curation, supports customers to shop with a focus on conscious consumerism. MR PORTER Health In Mind, its long-standing initiative in partnership with Movember, raises awareness of men’s mental and physical health.

NET-A-PORTER and MR PORTER are part of LuxExperience, the leading digital, multi-brand luxury group. NET-A-PORTER are now seeking a talented Head of Site Analytics & Optimisation to join the NET-A-PORTER.COM and MR PORTER.COM teams. This role is pivotal in shaping the behavioural intelligence layer for our sites and apps, from data quality and transformation to experimentation, automation and AI-driven customer experiences. Reporting into the Site Trading Director and working in partnership with our Trading, Brand and Customer teams.

Some of the essentials for you to know are:

  • Location: Our Westfield office in Shepherd's Bush
  • Department Size: 5
  • Reporting into: Site Trading Director
  • Direct reports: 4

Besides a competitive salary, we can offer you:

  • A pension that both you and the company contribute to
  • A portal with an array of discounts on things like theme park and cinema tickets
  • Our famous staff discount along with exclusive staff sales
  • Private healthcare for you and your family
  • Flexible working
  • A chance to be part of a fun and caring team that support each other

Here is a breakdown of what you’ll be doing:

  • Lead and develop a team of analysts, delivering deep-dive analysis and predictive models to understand customer behaviour across NET-A-PORTER and MR PORTER.
  • Drive improvements to tagging architecture, tracking strategy, and data quality standards, while centralising fragmented site data into scalable BI solutions through Databricks in partnership with the Head of MarTech.
  • Translate weekly trading performance into actionable priorities, identifying immediate opportunities, monitoring requirements, and areas for deeper investigation.
  • Deliver monthly insight reporting for senior stakeholders, highlighting behavioural trends, experiment outcomes, and resolving conflicting customer narratives through data-driven recommendations.
  • Partner with Customer, Brand, Trading, and Analytics teams to define campaign success metrics, understand product engagement and purchase intent, and connect site behaviour to broader customer lifecycle value.
  • Support Site and Customer leadership with roadmap prioritisation through commercial impact analysis, behavioural insights, and continuous interpretation of live performance.
  • Lead AI-driven innovation (Google Vertex) across search, recommendations, and site experience, while overseeing end-to-end site and app experimentation governance, including A/B testing, hypothesis development, segmentation strategy, performance measurement, and statistical validity.

The type of person we are looking for:

  • Strong commercial mindset with the ability to connect customer behaviour, site performance, and business outcomes to drive decision-making.
  • Deep understanding of behavioural analytics, ecommerce optimisation, and experimentation, including test design, audience segmentation, and performance measurement.
  • Highly analytical, with the ability to translate complex data and insights into clear, actionable recommendations.
  • Naturally curious and solutions-oriented, with a passion for problem-solving and simplifying complex processes.
  • Confident communicator and storyteller, capable of influencing stakeholders and driving alignment across teams.
  • Proven experience leading, developing, and motivating high-performing analytics teams within fast-paced, commercially driven environments.
  • Strong knowledge of analytics and customer insight platforms, including GA4, Contentsquare, Databricks, Snowplow, BigQuery, and similar tools, with the agility to balance strategic thinking and day-to-day trading priorities.

From the moment you join the LuxExperience Group we are committed to making your journey with us inspirational and evolutionary. If you are passionate, committed and thrive in a collaborative and fast-paced environment, then please apply with a CV.

LuxExperience is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.

If you require any reasonable adjustments to complete your application, please do not hesitate to advise us accordingly.

Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER in London employer: Yoox Group

At NET-A-PORTER and MR PORTER, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation. Located in the heart of London, our Westfield office provides a dynamic environment where employees can thrive, supported by competitive benefits such as private healthcare, flexible working arrangements, and exclusive staff discounts. We are committed to your professional growth, providing opportunities to lead impactful projects and develop your skills within a passionate team dedicated to delivering luxury experiences.

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Contact Details:

Yoox Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER in London

Tip Number 1

Network like a pro! Reach out to current employees at NET-A-PORTER and MR PORTER on LinkedIn. Ask them about their experiences and any tips they might have for your application process. A friendly chat can sometimes lead to insider info that gives you the edge!

Tip Number 2

Prepare for the interview by diving deep into the company’s culture and values. Familiarise yourself with their latest campaigns and initiatives, especially around customer experience and AI-driven innovations. This shows you’re genuinely interested and ready to contribute!

Tip Number 3

Practice your storytelling skills! Be ready to share specific examples of how you've used data analytics to drive business outcomes. Use the STAR method (Situation, Task, Action, Result) to structure your responses and make them memorable.

Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it’s a great opportunity to mention anything you forgot to say during the interview!

We think you need these skills to ace Head of Site Analytics and Optimisation @NET-A-PORTER @MR PORTER in London

Behavioural Analytics
Ecommerce Optimisation
Experimentation
Test Design
Audience Segmentation
Performance Measurement
Data Quality Standards

Some tips for your application 🫡

Tailor Your CV:Make sure your CV speaks directly to the role of Head of Site Analytics and Optimisation. Highlight your experience with behavioural analytics, ecommerce optimisation, and any relevant tools like GA4 or Databricks. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you're the perfect fit for NET-A-PORTER and MR PORTER. Share your passion for luxury fashion and how your analytical mindset can drive decision-making. Keep it engaging and personal!

Showcase Your Achievements:When detailing your past roles, focus on specific achievements that demonstrate your ability to lead teams and deliver insights. Use metrics where possible to show the impact of your work. We love numbers that tell a story!

Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!

How to prepare for a job interview at Yoox Group

Know Your Data Tools

Familiarise yourself with the analytics and customer insight platforms mentioned in the job description, like GA4 and Databricks. Be ready to discuss how you've used these tools in past roles to drive insights and optimise performance.

Showcase Your Leadership Skills

Prepare examples of how you've led and developed high-performing teams in analytics. Highlight specific instances where your leadership directly contributed to improved outcomes or innovative solutions.

Understand the Business Impact

Be prepared to connect customer behaviour and site performance to business outcomes. Think of examples where your analytical insights have led to actionable recommendations that positively impacted a company's bottom line.

Communicate Clearly and Confidently

Practice articulating complex data insights in a simple, engaging way. You’ll need to influence stakeholders, so focus on storytelling techniques that make your data-driven recommendations compelling and easy to understand.