At a Glance
- Tasks: Lead and develop innovative marketing strategies for a prestigious law firm.
- Company: Established law firm in Newport with a strong reputation.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Opportunity for career growth and to shape the firm's brand presence.
- Why this job: Make a real impact in the legal sector while enhancing your marketing skills.
- Qualifications: Proven marketing experience in the legal sector and strong stakeholder management skills.
The predicted salary is between 40500 - 49500 £ per year.
An established and highly regarded law firm in Newport is looking to appoint an experienced Marketing Manager to lead and develop its marketing activity across the business.
This is an excellent opportunity for an ambitious marketing professional with previous experience within the legal sector who understands the unique requirements, audience and commercial environment of a professional services organisation.
The Marketing Manager will take ownership of the firm's marketing strategy, brand positioning and communications, ensuring marketing activity supports wider business objectives and contributes to continued growth.
The successful candidate will be both strategic and hands-on, with the ability to develop and implement effective marketing campaigns while managing multiple stakeholders and priorities across the firm.
Key Responsibilities Develop and implement the firm's overall marketing strategy, aligned with business development and commercial objectives.
Manage and strengthen the firm's brand, ensuring consistent positioning and messaging across all channels.
Plan, deliver and evaluate integrated marketing campaigns across digital and traditional channels.
Develop and manage the firm's content strategy, including website content, thought leadership, articles, newsletters and other communications.
Manage the firm's digital presence, including website, SEO, email marketing and social media activity.
Work closely with Partners, fee earners and internal stakeholders to identify marketing opportunities and translate legal expertise into engaging, commercially focused content.
Support business development initiatives, pitches, tenders, events and client communications.
Develop campaigns and initiatives to enhance client engagement, brand awareness and market positioning.
Manage external marketing agencies, suppliers and creative partners where required.
Monitor marketing performance and provide regular reporting and insight to senior stakeholders.
Use data and market insight to identify opportunities, measure ROI and continually improve marketing activity.
Manage the marketing budget, ensuring effective allocation of resources and commercial value.
Support the planning and delivery of events, seminars and networking activity.
Identify opportunities to enhance the firm's profile within relevant legal and professional services markets.
Keep up to date with developments and trends across legal-sector marketing, digital communications and professional services.
Ensure all marketing and communications activity reflects the firm's values, reputation and professional standards.
About You The successful candidate will be an experienced marketing professional with a proven background within the legal sector .
You will understand the complexities of marketing professional services and be confident working with Partners, lawyers and senior stakeholders.
You will be a commercially minded marketer who can balance strategic thinking with hands-on delivery and demonstrate a strong understanding of how effective marketing can support client acquisition, retention and business growth.
Essential Experience
Marketing Manager in Fife employer: Yolk Recruitment Limited
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